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Booking.com

1,904 hedge funds and large institutions have $115B invested in Booking.com in 2026 Q1 according to their latest regulatory filings, with 159 funds opening new positions, 742 increasing their positions, 729 reducing their positions, and 235 closing their positions.

New
Increased
Maintained
Reduced
Closed

52% more call options, than puts

Call options by funds: $8.43B | Put options by funds: $5.53B

2% more repeat investments, than reductions

Existing positions increased: 742 | Existing positions reduced: 729

4.53% less ownership

Funds ownership: 2,476.73%2,472.2% (-4.5%)

6% less funds holding

Funds holding: 2,0231,904 (-119)

27% less capital invested

Capital invested by funds: $158B → $115B (-$42.5B)

30% less funds holding in top 10

Funds holding in top 10: 7452 (-22)

32% less first-time investments, than exits

New positions opened: 159 | Existing positions closed: 235

Holders
1,904
Holders Change
-119
Holders Change %
-5.88%
% of All Funds
23.45%
Holding in Top 10
52
Holding in Top 10 Change
-22
Holding in Top 10 Change %
-29.73%
% of All Funds
0.64%
New
159
Increased
742
Reduced
729
Closed
235
Calls
$8.43B
Puts
$5.53B
Net Calls
+$2.9B
Net Calls Change
-$582M
Name Holding Trade Value Shares
Change
Change in
Stake
5NPW
1476
55 North Private Wealth
Florida
$291K +$64.4K +350 +25%
CFM
1477
Catalyst Funds Management
Australia
$291K +$317K +1,725 New
GSWM
1478
Greenup Street Wealth Management
Michigan
$290K -$50.6K -275 -14%
DE
1479
Diversified Enterprises
Delaware
$287K +$7.51M +40,800 +2,400%
GWANC
1480
Guardian Wealth Advisors (North Carolina)
North Carolina
$286K -$32.2K -175 -9%
LA
1481
Lifeworks Advisors
Michigan
$286K +$36.8K +200 +13%
BWM
1482
BlackDiamond Wealth Management
New York
$286K -$120K -650 -28%
UB
1483
Umpqua Bank
Oregon
$286K -$23K -125 -7%
TF
1484
Tompkins Financial
New York
$286K
OWM
1485
OneAscent Wealth Management
Alabama
$286K +$110K +600 +55%
IIA
1486
ICW Investment Advisors
Arizona
$286K +$41.4K +225 +15%
CAM
1487
Clark Asset Management
New Hampshire
$283K +$96.6K +525 +46%
MAM
1488
Mainsail Asset Management
Alabama
$282K +$55.2K +300 +22%
CPWM
1489
Cypress Point Wealth Management
Texas
$282K +$308K +1,675 New
JWBC
1490
John W. Bristol & Co
New York
$282K -$340K -1,850 -52%
AA
1491
Acorns Advisers
California
$282K +$36.8K +200 +14%
HA
1492
Helium Advisors
Washington
$281K +$4.6K +25 +2%
PCP
1493
Proficio Capital Partners
Massachusetts
$278K +$4.6K +25 +2%
UCB
1494
United Community Bank
South Carolina
$278K -$405K -2,200 -57%
N
1495
Numerai
California
$278K -$175K -950 -37%
WAG
1496
Wallace Advisory Group
California
$278K -$18.4K -100 -6%
FFA
1497
Florida Financial Advisors
Florida
$277K -$13.8K -75 -4%
SG
1498
StoneX Group
New York
$276K -$580K -3,150 -66%
HAIM
1499
Hunter Associates Investment Management
Pennsylvania
$276K +$101K +550 +50%
WAP
1500
Wealthcare Advisory Partners
Pennsylvania
$274K +$46K +250 +18%