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Booking.com

1,864 hedge funds and large institutions have $137B invested in Booking.com in 2025 Q1 according to their latest regulatory filings, with 157 funds opening new positions, 706 increasing their positions, 658 reducing their positions, and 134 closing their positions.

New
Increased
Maintained
Reduced
Closed

17% more first-time investments, than exits

New positions opened: 157 | Existing positions closed: 134

15.4% more ownership

Funds ownership: 2,251.94%2,267.33% (+15%)

15% more call options, than puts

Call options by funds: $8.12B | Put options by funds: $7.04B

7% more repeat investments, than reductions

Existing positions increased: 706 | Existing positions reduced: 658

0% less funds holding

Funds holding: 1,8671,864 (-3)

6% less funds holding in top 10

Funds holding in top 10: 9387 (-6)

8% less capital invested

Capital invested by funds: $148B → $137B (-$11.4B)

Holders
1,864
Holders Change
-3
Holders Change %
-0.16%
% of All Funds
24.99%
Holding in Top 10
87
Holding in Top 10 Change
-6
Holding in Top 10 Change %
-6.45%
% of All Funds
1.17%
New
157
Increased
706
Reduced
658
Closed
134
Calls
$8.12B
Puts
$7.04B
Net Calls
+$1.08B
Net Calls Change
-$121M
Name Holding Trade Value Shares
Change
Change in
Stake
WFC
1401
Western Financial Corp
California
$374K +$38.3K +200 +11%
CPRC
1402
Consolidated Portfolio Review Corp
New York
$373K -$1.97M -10,300 -84%
GWM
1403
GDS Wealth Management
Texas
$373K -$23.9K -125 -6%
GA
1404
Goldstein Advisors
Wisconsin
$373K
CIAS
1405
Capital Investment Advisory Services
North Carolina
$373K +$33.5K +175 +9%
IA
1406
IFP Advisors
Florida
$372K +$38.3K +200 +11%
PA
1407
PFG Advisors
Arizona
$369K +$47.8K +250 +14%
NL
1408
NWAM LLC
Washington
$369K
BAM
1409
Belpointe Asset Management
Nevada
$369K -$71.7K -375 -16%
BCM
1410
Becker Capital Management
Oregon
$369K
WPW
1411
Waldron Private Wealth
Pennsylvania
$364K -$3.52M -18,425 -90%
SL
1412
Summitry LLC
California
$364K +$4.78K +25 +1%
TCA
1413
Transcend Capital Advisors
New Jersey
$364K +$14.3K +75 +4%
PWA
1414
Physician Wealth Advisors
Utah
$361K +$9.56K +50 +3%
GSWM
1415
Greenup Street Wealth Management
Michigan
$360K
SS
1416
SBI Securities
Japan
$359K +$19.1K +100 +5%
OWM
1417
OneAscent Wealth Management
Alabama
$359K +$62.2K +325 +20%
HIP
1418
HUB Investment Partners
Texas
$355K +$71.7K +375 +24%
ACP
1419
Aviance Capital Partners
Florida
$355K
GLA
1420
Good Life Advisors
Pennsylvania
$355K -$23.9K -125 -6%
CF
1421
Convergence Financial
Missouri
$355K +$4.78K +25 +1%
AAP
1422
Arax Advisory Partners
Colorado
$355K -$86.1K -450 -19%
WB
1423
Webster Bank
Connecticut
$355K -$23.9K -125 -6%
UB
1424
Umpqua Bank
Oregon
$355K
CG
1425
Cynosure Group
Utah
$355K +$66.9K +350 +22%

BKNG Hedge Fund Activity: Q1 2025 in Review

1,864 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q1 2025, worth a combined $137B — down 7.7% from $148B a quarter earlier.

Buyers outnumbered sellers: 157 funds opened new BKNG positions and 134 closed out — a net gain of 23 holders — while 706 added to existing stakes and 658 trimmed.

The largest buyer was JP Morgan Chase, adding an estimated $754M. The largest seller was Fisher Asset Management, cutting an estimated $1.92B.

  • 1,864 institutional investors held Booking.com (BKNG) as of Q1 2025, down from 1,867 in Q4 2024.
  • Funds reported $137B of Booking.com stock for Q1 2025, down 7.7% quarter-over-quarter.
  • 157 funds opened new Booking.com positions in Q1 2025 and 134 closed out, a net change of +23 holders.
  • The largest Booking.com buyer in Q1 2025 was JP Morgan Chase, an estimated $754M added.
  • The largest Booking.com seller in Q1 2025 was Fisher Asset Management, an estimated $1.92B sold.

Based on aggregated 13F filings for Q1 2025.