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Booking.com

1,999 hedge funds and large institutions have $158B invested in Booking.com in 2025 Q4 according to their latest regulatory filings, with 238 funds opening new positions, 723 increasing their positions, 693 reducing their positions, and 110 closing their positions.

New
Increased
Maintained
Reduced
Closed

more first-time investments, than exits

New positions opened: | Existing positions closed:

more call options, than puts

Call options by funds: $ | Put options by funds: $

more funds holding in top 10

Funds holding in top 10:

more ownership

Funds ownership:

4% more funds holding

Funds holding: 1,9141,999 (+85)

4% more repeat investments, than reductions

Existing positions increased: 723 | Existing positions reduced: 693

1% more capital invested

Capital invested by funds: $157B → $158B (+$987M)

Holders
1,999
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
74
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$10.8B
Puts
$7.31B
Net Calls
Net Calls Change
Name Holding Trade Value Shares
Change
Change in
Stake
SFWC
1301
Strategic Family Wealth Counselors
New Jersey
$684K
SAG
1302
SageView Advisory Group
California
$680K
SPC
1303
Sigma Planning Corp
Michigan
$680K
OFO
1304
OneAscent Family Office
Alabama
$676K
SL
1305
Sentinus LLC
Illinois
$675K
Capstone Investment Advisors
1306
Capstone Investment Advisors
New York
$675K
SPF
1307
South Plains Financial
Texas
$675K
ACM
1308
Advisors Capital Management
New Jersey
$668K
SRC
1309
Sage Rhino Capital
California
$664K
CGA
1310
Crescent Grove Advisors
Illinois
$659K
IWM
1311
IHT Wealth Management
Illinois
$657K
WTC
1312
WhitTier Trust Company
Nevada
$653K
AO
1313
Advisor OS
Illinois
$648K
QWM
1314
Quadcap Wealth Management
Texas
$648K
AAS
1315
Ameritas Advisory Services
Nebraska
$646K
PA
1316
Probity Advisors
Texas
$643K
ET
1317
Equitable Trust
Tennessee
$643K
BONST
1318
Bank of Nova Scotia Trust
Ontario, Canada
$643K
VWM
1319
Venturi Wealth Management
Texas
$637K
NRC
1320
New Republic Capital
North Carolina
$633K
CIM
1321
Cambria Investment Management
California
$632K
CCG
1322
Cypress Capital Group
Florida
$627K
FMII
1323
Farmers & Merchants Investments Inc
Nebraska
$627K
ST
1324
Smithfield Trust
Pennsylvania
$626K
CFG
1325
Carr Financial Group
Massachusetts
$617K