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Booking.com

1,948 hedge funds and large institutions have $171B invested in Booking.com in 2025 Q2 according to their latest regulatory filings, with 207 funds opening new positions, 683 increasing their positions, 716 reducing their positions, and 97 closing their positions.

New
Increased
Maintained
Reduced
Closed

113% more first-time investments, than exits

New positions opened: 207 | Existing positions closed: 97

25% more capital invested

Capital invested by funds: $137B → $171B (+$34B)

16% more call options, than puts

Call options by funds: $10.4B | Put options by funds: $8.98B

15.41% more ownership

Funds ownership: 2,267.33%2,282.75% (+15%)

8% more funds holding in top 10

Funds holding in top 10: 8794 (+7)

4% more funds holding

Funds holding: 1,8651,948 (+83)

5% less repeat investments, than reductions

Existing positions increased: 683 | Existing positions reduced: 716

Holders
1,948
Holders Change
+83
Holders Change %
+4.45%
% of All Funds
25.65%
Holding in Top 10
94
Holding in Top 10 Change
+7
Holding in Top 10 Change %
+8.05%
% of All Funds
1.24%
New
207
Increased
683
Reduced
716
Closed
97
Calls
$10.4B
Puts
$8.98B
Net Calls
+$1.41B
Net Calls Change
+$325M
Name Holding Trade Value Shares
Change
Change in
Stake
OL
1276
Optas LLC
Texas
$666K -$10.2K -50 -2%
AIM
1277
Arcadia Investment Management
Michigan
$660K
CH
1278
Cromwell Holdings
Wyoming
$660K
SG
1279
StoneX Group
New York
$659K +$81.9K +400 +16%
MIM
1280
Moseley Investment Management
Florida
$656K +$20.5K +100 +4%
AWM
1281
Aviso Wealth Management
Washington
$654K -$87K -425 -13%
MHC
1282
May Hill Capital
Massachusetts
$654K +$56.3K +275 +11%
OFS
1283
OneAscent Financial Services
Alabama
$653K -$87K -425 -13%
CMS
1284
Capital Market Strategies
Florida
$649K -$61.4K -300 -10%
FAFN
1285
First Affirmative Financial Network
Colorado
$647K -$51.2K -250 -8%
AI
1286
AdvisorShares Investments
Maryland
$643K -$159K -775 -22%
HWA
1287
Heartwood Wealth Advisors
Virginia
$643K -$10.2K -50 -2%
DWP
1288
Daymark Wealth Partners
Ohio
$637K +$5.12K +25 +0.9%
CB
1289
Cadence Bank
Mississippi
$637K
CWM
1290
Connecticut Wealth Management
Connecticut
$631K -$5.12K -25 -0.9%
BBL
1291
Beck Bode LLC
Massachusetts
$629K +$558K +2,725 New
MSS
1292
Mitchell Sinkler & Starr
Pennsylvania
$625K -$15.4K -75 -3%
BIA
1293
Bigelow Investment Advisors
Maine
$625K +$10.2K +50 +2%
FCFC
1294
First Commonwealth Financial Corp
Pennsylvania
$625K
RAM
1295
Readystate Asset Management
Illinois
$619K -$169K -825 -24%
NRS
1296
Neville Rodie & Shaw
New York
$614K
FSA
1297
Franklin Street Advisors
North Carolina
$614K +$56.3K +275 +12%
BTI
1298
Blue Trust Inc
Georgia
$614K +$46.1K +225 +9%
CWM
1299
CCG Wealth Management
California
$614K +$35.8K +175 +7%
PA
1300
PFG Advisors
Arizona
$609K +$128K +625 +31%

BKNG Hedge Fund Activity: Q2 2025 in Review

1,948 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q2 2025, worth a combined $171B — up 25% from $137B a quarter earlier.

Buyers outnumbered sellers: 207 funds opened new BKNG positions and 97 closed out — a net gain of 110 holders — while 683 added to existing stakes and 716 trimmed.

The largest buyer was Vestor Capital, adding an estimated $540M. The largest seller was Amundi, cutting an estimated $697M.

  • 1,948 institutional investors held Booking.com (BKNG) as of Q2 2025, up from 1,865 in Q1 2025.
  • Funds reported $171B of Booking.com stock for Q2 2025, up 25% quarter-over-quarter.
  • 207 funds opened new Booking.com positions in Q2 2025 and 97 closed out, a net change of +110 holders.
  • The largest Booking.com buyer in Q2 2025 was Vestor Capital, an estimated $540M added.
  • The largest Booking.com seller in Q2 2025 was Amundi, an estimated $697M sold.

Based on aggregated 13F filings for Q2 2025.