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Booking.com

1,864 hedge funds and large institutions have $137B invested in Booking.com in 2025 Q1 according to their latest regulatory filings, with 157 funds opening new positions, 706 increasing their positions, 658 reducing their positions, and 134 closing their positions.

New
Increased
Maintained
Reduced
Closed

17% more first-time investments, than exits

New positions opened: 157 | Existing positions closed: 134

15.4% more ownership

Funds ownership: 2,251.94%2,267.33% (+15%)

15% more call options, than puts

Call options by funds: $8.12B | Put options by funds: $7.04B

7% more repeat investments, than reductions

Existing positions increased: 706 | Existing positions reduced: 658

0% less funds holding

Funds holding: 1,8671,864 (-3)

6% less funds holding in top 10

Funds holding in top 10: 9387 (-6)

8% less capital invested

Capital invested by funds: $148B → $137B (-$11.4B)

Holders
1,864
Holders Change
-3
Holders Change %
-0.16%
% of All Funds
24.99%
Holding in Top 10
87
Holding in Top 10 Change
-6
Holding in Top 10 Change %
-6.45%
% of All Funds
1.17%
New
157
Increased
706
Reduced
658
Closed
134
Calls
$8.12B
Puts
$7.04B
Net Calls
+$1.08B
Net Calls Change
-$121M
Name Holding Trade Value Shares
Change
Change in
Stake
BWP
1126
BSW Wealth Partners
Colorado
$894K
RWM
1127
Riverbend Wealth Management
South Carolina
$892K +$38.3K +200 +4%
WCA
1128
Westover Capital Advisors
Delaware
$889K -$23.9K -125 -3%
CP
1129
Canopy Partners
Ohio
$885K
NAM
1130
NorthCrest Asset Manangement
Minnesota
$881K +$287K +1,500 +46%
WA
1131
Wambolt & Associates
Colorado
$872K -$62.2K -325 -7%
HHRDM
1132
H&H Retirement Design & Management
Nevada
$870K
GIA
1133
Gladstone Institutional Advisory
Florida
$862K -$1.55M -8,100 -63%
EWM
1134
Evercore Wealth Management
New York
$861K -$47.8K -250 -5%
CA
1135
Claro Advisors
Massachusetts
$857K +$57.4K +300 +7%
WANY
1136
Wealthspire Advisors (New York)
New York
$857K +$95.6K +500 +12%
MMG
1137
Monetary Management Group
Missouri
$857K -$320K -1,675 -26%
SFC
1138
SYM Financial Corp
Indiana
$857K +$14.3K +75 +2%
HTC
1139
Haverford Trust Company
Pennsylvania
$852K +$14.3K +75 +2%
HWAM
1140
Hennion & Walsh Asset Management
New Jersey
$852K +$191K +1,000 +28%
HNW
1141
High Note Wealth
Minnesota
$838K -$81.3K -425 -9%
VCM
1142
Versant Capital Management
Arizona
$838K +$622K +3,250 +250%
JFG
1143
Jefferies Financial Group
New York
$838K -$3.24M -16,925 -79%
LRIA
1144
Leonard Rickey Investment Advisors
Washington
$836K -$182K -950 -17%
LA
1145
LM Advisors
California
$832K +$865K +4,525 New
AA
1146
Alta Advisers
United Kingdom
$825K +$335K +1,750 +64%
BL
1147
Balentine LLC
Georgia
$815K -$28.7K -150 -3%
BC
1148
Bridgefront Capital
Texas
$815K +$846K +4,425 New
WC
1149
Wynn Capital
Georgia
$811K
AA
1150
AlphaQ Advisors
Florida
$811K -$4.78K -25 -0.6%

BKNG Hedge Fund Activity: Q1 2025 in Review

1,864 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q1 2025, worth a combined $137B — down 7.7% from $148B a quarter earlier.

Buyers outnumbered sellers: 157 funds opened new BKNG positions and 134 closed out — a net gain of 23 holders — while 706 added to existing stakes and 658 trimmed.

The largest buyer was JP Morgan Chase, adding an estimated $754M. The largest seller was Fisher Asset Management, cutting an estimated $1.92B.

  • 1,864 institutional investors held Booking.com (BKNG) as of Q1 2025, down from 1,867 in Q4 2024.
  • Funds reported $137B of Booking.com stock for Q1 2025, down 7.7% quarter-over-quarter.
  • 157 funds opened new Booking.com positions in Q1 2025 and 134 closed out, a net change of +23 holders.
  • The largest Booking.com buyer in Q1 2025 was JP Morgan Chase, an estimated $754M added.
  • The largest Booking.com seller in Q1 2025 was Fisher Asset Management, an estimated $1.92B sold.

Based on aggregated 13F filings for Q1 2025.