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Booking.com

1,948 hedge funds and large institutions have $171B invested in Booking.com in 2025 Q2 according to their latest regulatory filings, with 207 funds opening new positions, 683 increasing their positions, 716 reducing their positions, and 97 closing their positions.

New
Increased
Maintained
Reduced
Closed

113% more first-time investments, than exits

New positions opened: 207 | Existing positions closed: 97

25% more capital invested

Capital invested by funds: $137B → $171B (+$34B)

16% more call options, than puts

Call options by funds: $10.4B | Put options by funds: $8.98B

15.41% more ownership

Funds ownership: 2,267.33%2,282.75% (+15%)

8% more funds holding in top 10

Funds holding in top 10: 8794 (+7)

4% more funds holding

Funds holding: 1,8651,948 (+83)

5% less repeat investments, than reductions

Existing positions increased: 683 | Existing positions reduced: 716

Holders
1,948
Holders Change
+83
Holders Change %
+4.45%
% of All Funds
25.65%
Holding in Top 10
94
Holding in Top 10 Change
+7
Holding in Top 10 Change %
+8.05%
% of All Funds
1.24%
New
207
Increased
683
Reduced
716
Closed
97
Calls
$10.4B
Puts
$8.98B
Net Calls
+$1.41B
Net Calls Change
+$325M
Name Holding Trade Value Shares
Change
Change in
Stake
SACTSONJ
976
Supplemental Annuity Collective Trust (SACT) of New Jersey
New Jersey
$1.74M
AG
977
Ascent Group
Virginia
$1.73M -$123K -600 -7%
PMA
978
Prudent Man Advisors
Illinois
$1.73M +$369K +1,800 +32%
CI
979
Cavalier Investments
Georgia
$1.71M
CC
980
Copperleaf Capital
North Carolina
$1.7M -$220K -1,075 -13%
MWP
981
Meriwether Wealth & Planning
Louisiana
$1.7M -$92.2K -450 -6%
C
982
Certuity
Florida
$1.69M -$266K -1,300 -15%
PA
983
Procyon Advisors
Connecticut
$1.69M -$1.25M -6,125 -46%
TBC
984
Ted Buchan & Co
California
$1.68M +$195K +950 +15%
AC
985
Arjuna Capital
North Carolina
$1.66M -$61.4K -300 -4%
NL
986
Navalign LLC
California
$1.65M -$225K -1,100 -13%
BFG
987
Beacon Financial Group
Texas
$1.65M
TFA
988
Tranquilli Financial Advisor
New Jersey
$1.64M -$61.4K -300 -4%
ZIM
989
Zacks Investment Management
Illinois
$1.64M -$30.7K -150 -2%
BPA
990
Beacon Pointe Advisors
California
$1.64M +$113K +550 +8%
PP
991
PDS Planning
Ohio
$1.63M +$323K +1,575 +29%
CC
992
Chicago Capital
Illinois
$1.62M +$230K +1,125 +19%
SFFS
993
Stonehage Fleming Financial Services
Jersey
$1.62M
PF
994
Phoenix Financial
Israel
$1.59M -$1.08M -5,250 -43%
PWM
995
Perigon Wealth Management
California
$1.56M -$41K -200 -3%
Walleye Trading
996
Walleye Trading
New York
$1.55M -$55.7M -271,775 -98%
SCA
997
Snowden Capital Advisors
New York
$1.55M +$159K +775 +13%
APP
998
Avantax Planning Partners
Iowa
$1.54M +$154K +750 +13%
HVP
999
Hudson Value Partners
Florida
$1.54M -$76.8K -375 -5%
PIM
1000
Penobscot Investment Management
Massachusetts
$1.54M +$215K +1,050 +19%

BKNG Hedge Fund Activity: Q2 2025 in Review

1,948 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q2 2025, worth a combined $171B — up 25% from $137B a quarter earlier.

Buyers outnumbered sellers: 207 funds opened new BKNG positions and 97 closed out — a net gain of 110 holders — while 683 added to existing stakes and 716 trimmed.

The largest buyer was Vestor Capital, adding an estimated $540M. The largest seller was Amundi, cutting an estimated $697M.

  • 1,948 institutional investors held Booking.com (BKNG) as of Q2 2025, up from 1,865 in Q1 2025.
  • Funds reported $171B of Booking.com stock for Q2 2025, up 25% quarter-over-quarter.
  • 207 funds opened new Booking.com positions in Q2 2025 and 97 closed out, a net change of +110 holders.
  • The largest Booking.com buyer in Q2 2025 was Vestor Capital, an estimated $540M added.
  • The largest Booking.com seller in Q2 2025 was Amundi, an estimated $697M sold.

Based on aggregated 13F filings for Q2 2025.