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Booking.com

1,948 hedge funds and large institutions have $171B invested in Booking.com in 2025 Q2 according to their latest regulatory filings, with 207 funds opening new positions, 683 increasing their positions, 716 reducing their positions, and 97 closing their positions.

New
Increased
Maintained
Reduced
Closed

113% more first-time investments, than exits

New positions opened: 207 | Existing positions closed: 97

25% more capital invested

Capital invested by funds: $137B → $171B (+$34B)

16% more call options, than puts

Call options by funds: $10.4B | Put options by funds: $8.98B

15.41% more ownership

Funds ownership: 2,267.33%2,282.75% (+15%)

8% more funds holding in top 10

Funds holding in top 10: 8794 (+7)

4% more funds holding

Funds holding: 1,8651,948 (+83)

5% less repeat investments, than reductions

Existing positions increased: 683 | Existing positions reduced: 716

Holders
1,948
Holders Change
+83
Holders Change %
+4.45%
% of All Funds
25.65%
Holding in Top 10
94
Holding in Top 10 Change
+7
Holding in Top 10 Change %
+8.05%
% of All Funds
1.24%
New
207
Increased
683
Reduced
716
Closed
97
Calls
$10.4B
Puts
$8.98B
Net Calls
+$1.41B
Net Calls Change
+$325M
Name Holding Trade Value Shares
Change
Change in
Stake
HCM
851
HMS Capital Management
Tennessee
$2.8M -$25.6K -125 -1%
SIA
852
Soltis Investment Advisors
Utah
$2.8M +$2.13M +10,400 +621%
HAG
853
HighPoint Advisor Group
Illinois
$2.8M +$35.8K +175 +1%
CM
854
Churchill Management
California
$2.78M +$2.46M +12,025 New
TCOT
855
Trust Company of Toledo
Ohio
$2.77M -$138K -675 -5%
JFG
856
Jefferies Financial Group
New York
$2.74M +$1.49M +7,300 +160%
SSWM
857
Smith Salley Wealth Management
North Carolina
$2.74M +$410K +2,000 +20%
MFA
858
Mayflower Financial Advisors
Massachusetts
$2.73M +$5.12K +25 +0.2%
WA
859
Waverly Advisors
Alabama
$2.73M +$35.8K +175 +2%
MWM
860
Mission Wealth Management
California
$2.72M -$30.7K -150 -1%
BIM
861
Bridges Investment Management
Nebraska
$2.72M -$97.3K -475 -4%
CTA
862
Chesley Taft & Associates
Illinois
$2.69M -$5.12K -25 -0.2%
JWCA
863
J.W. Coons Advisors
Ohio
$2.69M +$891K +4,350 +60%
TFA
864
Trinity Financial Advisors
Ohio
$2.67M +$1.84M +9,000 +356%
OIA
865
OneDigital Investment Advisors
Kansas
$2.67M -$15.4K -75 -0.6%
CDDEC
866
Caisse Des Depots Et Consignations
France
$2.62M
PCA
867
Pallas Capital Advisors
Massachusetts
$2.62M -$343K -1,675 -13%
CAU
868
Caxton Associates (UK)
$2.62M -$97.3K -475 -4%
BLAM
869
Bourne Lent Asset Management
New York
$2.62M
SIA
870
Sit Investment Associates
Minnesota
$2.6M -$81.9K -400 -3%
NRG
871
Nemes Rush Group
Michigan
$2.59M -$92.2K -450 -4%
SAM
872
Smartleaf Asset Management
Massachusetts
$2.59M -$71.7K -350 -3%
LWAM
873
Legacy Wealth Asset Management
Minnesota
$2.56M -$215K -1,050 -9%
CIA
874
Cape Investment Advisory
Georgia
$2.55M +$81.9K +400 +4%
SFS
875
Strategic Financial Services
New York
$2.54M -$61.4K -300 -3%

BKNG Hedge Fund Activity: Q2 2025 in Review

1,948 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q2 2025, worth a combined $171B — up 25% from $137B a quarter earlier.

Buyers outnumbered sellers: 207 funds opened new BKNG positions and 97 closed out — a net gain of 110 holders — while 683 added to existing stakes and 716 trimmed.

The largest buyer was Vestor Capital, adding an estimated $540M. The largest seller was Amundi, cutting an estimated $697M.

  • 1,948 institutional investors held Booking.com (BKNG) as of Q2 2025, up from 1,865 in Q1 2025.
  • Funds reported $171B of Booking.com stock for Q2 2025, up 25% quarter-over-quarter.
  • 207 funds opened new Booking.com positions in Q2 2025 and 97 closed out, a net change of +110 holders.
  • The largest Booking.com buyer in Q2 2025 was Vestor Capital, an estimated $540M added.
  • The largest Booking.com seller in Q2 2025 was Amundi, an estimated $697M sold.

Based on aggregated 13F filings for Q2 2025.