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Booking.com

1,864 hedge funds and large institutions have $137B invested in Booking.com in 2025 Q1 according to their latest regulatory filings, with 157 funds opening new positions, 706 increasing their positions, 658 reducing their positions, and 134 closing their positions.

New
Increased
Maintained
Reduced
Closed

17% more first-time investments, than exits

New positions opened: 157 | Existing positions closed: 134

15.4% more ownership

Funds ownership: 2,251.94%2,267.33% (+15%)

15% more call options, than puts

Call options by funds: $8.12B | Put options by funds: $7.04B

7% more repeat investments, than reductions

Existing positions increased: 706 | Existing positions reduced: 658

0% less funds holding

Funds holding: 1,8671,864 (-3)

6% less funds holding in top 10

Funds holding in top 10: 9387 (-6)

8% less capital invested

Capital invested by funds: $148B → $137B (-$11.4B)

Holders
1,864
Holders Change
-3
Holders Change %
-0.16%
% of All Funds
24.99%
Holding in Top 10
87
Holding in Top 10 Change
-6
Holding in Top 10 Change %
-6.45%
% of All Funds
1.17%
New
157
Increased
706
Reduced
658
Closed
134
Calls
$8.12B
Puts
$7.04B
Net Calls
+$1.08B
Net Calls Change
-$121M
Name Holding Trade Value Shares
Change
Change in
Stake
CIC
776
Chase Investment Counsel
Virginia
$3.12M -$2.65M -13,875 -45%
MYLI
777
Meiji Yasuda Life Insurance
Japan
$3.12M -$803K -4,200 -20%
PA
778
Pinnacle Associates
New York
$3.06M -$9.56K -50 -0.3%
LAM
779
Lakewood Asset Management
Illinois
$3.05M +$813K +4,250 +35%
BCWM
780
Bartlett & Co Wealth Management
Ohio
$3.05M
KWM
781
Kingsview Wealth Management
Oregon
$3.03M -$5.87M -30,675 -65%
AIC
782
Aurora Investment Counsel
Georgia
$3.03M -$167K -875 -5%
MA
783
Montag & Associates
Georgia
$3.02M +$4.78K +25 +0.2%
MAS
784
Meeder Advisory Services
Ohio
$3.02M +$120K +625 +4%
LIM
785
Leavell Investment Management
Alabama
$3.01M -$110K -575 -3%
BP
786
Broadleaf Partners
Ohio
$3M +$3.11M +16,275 New
ASN
787
Advisory Services Network
Georgia
$2.98M -$526K -2,750 -15%
BHWM
788
Bar Harbor Wealth Management
New Hampshire
$2.97M -$234K -1,225 -7%
JGC
789
J. Goldman & Co
New York
$2.97M +$3.08M +16,100 New
WA
790
WP Advisors
California
$2.94M +$9.56K +50 +0.3%
SCM
791
Soros Capital Management
New York
$2.93M -$28.4M -148,450 -90%
IB
792
Intrust Bank
Kansas
$2.92M -$38.3K -200 -1%
CWM
793
Cabot Wealth Management
Massachusetts
$2.91M +$47.8K +250 +2%
WT
794
Whittier Trust
California
$2.87M +$90.9K +475 +3%
FPAS
795
Focus Partners Advisor Solutions
Missouri
$2.87M +$794K +4,150 +36%
RAM
796
Redmond Asset Management
Virginia
$2.87M +$23.9K +125 +0.8%
CIA
797
Citadel Investment Advisory
Ohio
$2.83M +$86.1K +450 +3%
AIM
798
Anchor Investment Management
South Carolina
$2.82M +$33.5K +175 +1%
DA
799
Doliver Advisors
Texas
$2.81M +$19.1K +100 +0.7%
SBWIC
800
Schaper Benz & Wise Investment Counsel
Wisconsin
$2.78M

BKNG Hedge Fund Activity: Q1 2025 in Review

1,864 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q1 2025, worth a combined $137B — down 7.7% from $148B a quarter earlier.

Buyers outnumbered sellers: 157 funds opened new BKNG positions and 134 closed out — a net gain of 23 holders — while 706 added to existing stakes and 658 trimmed.

The largest buyer was JP Morgan Chase, adding an estimated $754M. The largest seller was Fisher Asset Management, cutting an estimated $1.92B.

  • 1,864 institutional investors held Booking.com (BKNG) as of Q1 2025, down from 1,867 in Q4 2024.
  • Funds reported $137B of Booking.com stock for Q1 2025, down 7.7% quarter-over-quarter.
  • 157 funds opened new Booking.com positions in Q1 2025 and 134 closed out, a net change of +23 holders.
  • The largest Booking.com buyer in Q1 2025 was JP Morgan Chase, an estimated $754M added.
  • The largest Booking.com seller in Q1 2025 was Fisher Asset Management, an estimated $1.92B sold.

Based on aggregated 13F filings for Q1 2025.