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Booking.com

1,948 hedge funds and large institutions have $171B invested in Booking.com in 2025 Q2 according to their latest regulatory filings, with 207 funds opening new positions, 683 increasing their positions, 716 reducing their positions, and 97 closing their positions.

New
Increased
Maintained
Reduced
Closed

113% more first-time investments, than exits

New positions opened: 207 | Existing positions closed: 97

25% more capital invested

Capital invested by funds: $137B → $171B (+$34B)

16% more call options, than puts

Call options by funds: $10.4B | Put options by funds: $8.98B

15.41% more ownership

Funds ownership: 2,267.33%2,282.75% (+15%)

8% more funds holding in top 10

Funds holding in top 10: 8794 (+7)

4% more funds holding

Funds holding: 1,8651,948 (+83)

5% less repeat investments, than reductions

Existing positions increased: 683 | Existing positions reduced: 716

Holders
1,948
Holders Change
+83
Holders Change %
+4.45%
% of All Funds
25.65%
Holding in Top 10
94
Holding in Top 10 Change
+7
Holding in Top 10 Change %
+8.05%
% of All Funds
1.24%
New
207
Increased
683
Reduced
716
Closed
97
Calls
$10.4B
Puts
$8.98B
Net Calls
+$1.41B
Net Calls Change
+$325M
Name Holding Trade Value Shares
Change
Change in
Stake
GAM
51
GuardCap Asset Management
United Kingdom
$582M -$44.1M -215,400 -8%
Swiss National Bank
52
Swiss National Bank
Switzerland
$575M +$30.2M +147,500 +6%
Brown Advisory
53
Brown Advisory
Maryland
$570M -$95.3M -465,600 -16%
FMI
54
Fiduciary Management Inc
Wisconsin
$568M -$55.8M -272,575 -10%
Dimensional Fund Advisors
55
Dimensional Fund Advisors
Texas
$531M -$10.8M -52,700 -2%
HSBC Holdings
56
HSBC Holdings
United Kingdom
$513M +$23.6M +115,225 +5%
Winslow Capital Management
57
Winslow Capital Management
Minnesota
$500M -$5.01M -24,475 -1%
VLKIM
58
Van Lanschot Kempen Investment Management
Netherlands
$487M +$5.43M +26,500 +1%
Canada Life
59
Canada Life
Manitoba, Canada
$486M +$11.6M +56,850 +3%
Robeco Institutional Asset Management
60
Robeco Institutional Asset Management
Netherlands
$485M -$41.4M -201,950 -9%
Pacer Advisors
61
Pacer Advisors
Pennsylvania
$479M -$151M -735,925 -26%
National Pension Service
62
National Pension Service
South Korea
$474M +$53.2M +259,575 +15%
American Century Companies
63
American Century Companies
Missouri
$451M +$259M +1,264,800 +185%
BA
64
Bridgewater Associates
Connecticut
$441M +$46.5M +227,150 +14%
Vontobel Holding
65
Vontobel Holding
Switzerland
$437M +$60.6M +295,725 +19%
Russell Investments Group
66
Russell Investments Group
United Kingdom
$434M -$17.8M -86,725 -4%
Jacobs Levy Equity Management
67
Jacobs Levy Equity Management
New Jersey
$427M -$75.5M -368,700 -17%
AIM
68
Alphinity Investment Management
Australia
$413M +$365M +1,782,275 New
AC
69
AKO Capital
United Kingdom
$400M -$15.1M -73,625 -4%
Pictet Asset Management
70
Pictet Asset Management
Switzerland
$399M -$32.8M -160,075 -8%
Massachusetts Financial Services
71
Massachusetts Financial Services
Massachusetts
$394M -$8.1M -39,575 -2%
RhumbLine Advisers
72
RhumbLine Advisers
Massachusetts
$388M -$17.8M -87,100 -5%
National Bank of Canada
73
National Bank of Canada
Quebec, Canada
$387M -$265M -1,293,400 -44%
1832 Asset Management
74
1832 Asset Management
Ontario, Canada
$384M +$105M +511,200 +44%
MG
75
Marex Group
$375M +$169M +824,975 +104%

BKNG Hedge Fund Activity: Q2 2025 in Review

1,948 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q2 2025, worth a combined $171B — up 25% from $137B a quarter earlier.

Buyers outnumbered sellers: 207 funds opened new BKNG positions and 97 closed out — a net gain of 110 holders — while 683 added to existing stakes and 716 trimmed.

The largest buyer was Vestor Capital, adding an estimated $540M. The largest seller was Amundi, cutting an estimated $697M.

  • 1,948 institutional investors held Booking.com (BKNG) as of Q2 2025, up from 1,865 in Q1 2025.
  • Funds reported $171B of Booking.com stock for Q2 2025, up 25% quarter-over-quarter.
  • 207 funds opened new Booking.com positions in Q2 2025 and 97 closed out, a net change of +110 holders.
  • The largest Booking.com buyer in Q2 2025 was Vestor Capital, an estimated $540M added.
  • The largest Booking.com seller in Q2 2025 was Amundi, an estimated $697M sold.

Based on aggregated 13F filings for Q2 2025.