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Booking.com

1,948 hedge funds and large institutions have $171B invested in Booking.com in 2025 Q2 according to their latest regulatory filings, with 207 funds opening new positions, 683 increasing their positions, 716 reducing their positions, and 97 closing their positions.

New
Increased
Maintained
Reduced
Closed

113% more first-time investments, than exits

New positions opened: 207 | Existing positions closed: 97

25% more capital invested

Capital invested by funds: $137B → $171B (+$34B)

16% more call options, than puts

Call options by funds: $10.4B | Put options by funds: $8.98B

15.41% more ownership

Funds ownership: 2,267.33%2,282.75% (+15%)

8% more funds holding in top 10

Funds holding in top 10: 8794 (+7)

4% more funds holding

Funds holding: 1,8651,948 (+83)

5% less repeat investments, than reductions

Existing positions increased: 683 | Existing positions reduced: 716

Holders
1,948
Holders Change
+83
Holders Change %
+4.45%
% of All Funds
25.65%
Holding in Top 10
94
Holding in Top 10 Change
+7
Holding in Top 10 Change %
+8.05%
% of All Funds
1.24%
New
207
Increased
683
Reduced
716
Closed
97
Calls
$10.4B
Puts
$8.98B
Net Calls
+$1.41B
Net Calls Change
+$325M
Name Holding Trade Value Shares
Change
Change in
Stake
HIM
601
Hillsdale Investment Management
Ontario, Canada
$8.07M +$4.97M +24,250 +229%
SFI
602
Siemens Fonds Invest
Germany
$8.05M +$225K +1,100 +3%
AC
603
AlpenGlobal Capital
California
$8.01M +$46.1K +225 +0.7%
AIP
604
Ameritas Investment Partners
Nebraska
$7.98M -$81.9K -400 -1%
VU
605
Vanderbilt University
Tennessee
$7.92M +$809K +3,950 +13%
DT
606
Diversified Trust
Tennessee
$7.77M -$81.9K -400 -1%
AG
607
Algert Global
California
$7.75M -$358K -1,750 -5%
CUAMC
608
China Universal Asset Management Company
China
$7.75M -$599K -2,925 -8%
BCV
609
Banque Cantonale Vaudoise
Switzerland
$7.69M -$87K -425 -1%
MS
610
Marshall & Sullivan
Washington
$7.61M -$251K -1,225 -4%
GIM
611
Goelzer Investment Management
Indiana
$7.57M -$76.8K -375 -1%
FC
612
FORA Capital
Florida
$7.57M +$159K +775 +2%
FM
613
Family Management
New York
$7.55M +$1.58M +7,700 +31%
EF
614
Empirical Finance
Pennsylvania
$7.44M +$46.1K +225 +0.7%
SCP
615
Seizert Capital Partners
Michigan
$7.42M -$3.63M -17,750 -36%
BP
616
Broadleaf Partners
Ohio
$7.42M +$3.23M +15,775 +97%
Janney Montgomery Scott
617
Janney Montgomery Scott
Pennsylvania
$7.37M -$3.5M -17,100 -35%
CL
618
Choreo LLC
Illinois
$7.33M -$578K -2,825 -8%
HWM
619
HB Wealth Management
Georgia
$7.28M +$15.4K +75 +0.2%
CFO
620
Callan Family Office
Pennsylvania
$7.26M +$4.51M +22,025 +236%
AWCI
621
Alpine Woods Capital Investors
New York
$7.18M -$225K -1,100 -3%
AWA
622
Arkadios Wealth Advisors
Georgia
$7.17M +$1.17M +5,725 +23%
AAS
623
Avantax Advisory Services
Texas
$7.16M +$1.02M +5,000 +19%
GP
624
Geneva Partners
Wisconsin
$7.11M +$6.29M +30,725 New
ALMGDA
625
AG2R La Mondiale Gestion d'Actifs
France
$7.08M

BKNG Hedge Fund Activity: Q2 2025 in Review

1,948 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q2 2025, worth a combined $171B — up 25% from $137B a quarter earlier.

Buyers outnumbered sellers: 207 funds opened new BKNG positions and 97 closed out — a net gain of 110 holders — while 683 added to existing stakes and 716 trimmed.

The largest buyer was Vestor Capital, adding an estimated $540M. The largest seller was Amundi, cutting an estimated $697M.

  • 1,948 institutional investors held Booking.com (BKNG) as of Q2 2025, up from 1,865 in Q1 2025.
  • Funds reported $171B of Booking.com stock for Q2 2025, up 25% quarter-over-quarter.
  • 207 funds opened new Booking.com positions in Q2 2025 and 97 closed out, a net change of +110 holders.
  • The largest Booking.com buyer in Q2 2025 was Vestor Capital, an estimated $540M added.
  • The largest Booking.com seller in Q2 2025 was Amundi, an estimated $697M sold.

Based on aggregated 13F filings for Q2 2025.