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Booking.com

1,948 hedge funds and large institutions have $171B invested in Booking.com in 2025 Q2 according to their latest regulatory filings, with 207 funds opening new positions, 683 increasing their positions, 716 reducing their positions, and 97 closing their positions.

New
Increased
Maintained
Reduced
Closed

113% more first-time investments, than exits

New positions opened: 207 | Existing positions closed: 97

25% more capital invested

Capital invested by funds: $137B → $171B (+$34B)

16% more call options, than puts

Call options by funds: $10.4B | Put options by funds: $8.98B

15.41% more ownership

Funds ownership: 2,267.33%2,282.75% (+15%)

8% more funds holding in top 10

Funds holding in top 10: 8794 (+7)

4% more funds holding

Funds holding: 1,8651,948 (+83)

5% less repeat investments, than reductions

Existing positions increased: 683 | Existing positions reduced: 716

Holders
1,948
Holders Change
+83
Holders Change %
+4.45%
% of All Funds
25.65%
Holding in Top 10
94
Holding in Top 10 Change
+7
Holding in Top 10 Change %
+8.05%
% of All Funds
1.24%
New
207
Increased
683
Reduced
716
Closed
97
Calls
$10.4B
Puts
$8.98B
Net Calls
+$1.41B
Net Calls Change
+$325M
Name Holding Trade Value Shares
Change
Change in
Stake
SAM
426
Shell Asset Management
Netherlands
$20.3M +$1.17M +5,700 +7%
NPT
427
Nixon Peabody Trust
Massachusetts
$20.3M -$128K -625 -0.7%
Carson Wealth (CWM LLC)
428
Carson Wealth (CWM LLC)
Nebraska
$20.1M +$952K +4,650 +6%
B
429
Bellecapital
Switzerland
$19.9M -$108K -525 -0.6%
CC
430
Crosslink Capital
California
$19.6M +$384K +1,875 +2%
NGM
431
North Growth Management
British Columbia, Canada
$19.6M
SG
432
Sienna Gestion
France
$19.6M +$1.8M +8,775 +10%
DBG
433
De Burlo Group
Massachusetts
$19.5M +$1.54M +7,500 +10%
BFA
434
Bragg Financial Advisors
North Carolina
$19.4M -$276K -1,350 -2%
OMC
435
Overbrook Management Corp
New York
$19.2M +$5.62M +27,450 +50%
AC
436
Addenda Capital
Quebec, Canada
$18.8M -$92.2K -450 -0.6%
KP
437
Keel Point
Alabama
$18.6M -$56.3K -275 -0.3%
CAM
438
Congress Asset Management
Massachusetts
$18.6M -$896K -4,375 -5%
Millennium Management
439
Millennium Management
New York
$18.5M -$165M -804,200 -91%
WC
440
Whitney & Co
New York
$18.4M -$307K -1,500 -2%
FI
441
Firetrail Investments
Australia
$18.3M -$333K -1,625 -2%
BC
442
Burney Company
Virginia
$17.9M +$241K +1,175 +2%
PMG
443
ProVise Management Group
Florida
$17.7M -$5.12K -25 -0%
LS
444
Livforsakringsbolaget Skandia
Sweden
$17.7M +$3.43M +16,750 +28%
ZCI
445
Zevenbergen Capital Investments
Washington
$17.7M -$108K -525 -0.7%
GAM
446
Generali Asset Management
Italy
$17.7M -$655K -3,200 -4%
GT
447
Greenleaf Trust
Michigan
$17.7M -$123K -600 -0.8%
EPIMS
448
Evelyn Partners Investment Management Services
$17.6M +$635K +3,100 +4%
WJWM
449
Williams Jones Wealth Management
New York
$17.6M +$14.3M +70,025 +1,177%
CIBC Private Wealth Group
450
CIBC Private Wealth Group
Georgia
$17.6M +$3.13M +15,275 +25%

BKNG Hedge Fund Activity: Q2 2025 in Review

1,948 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q2 2025, worth a combined $171B — up 25% from $137B a quarter earlier.

Buyers outnumbered sellers: 207 funds opened new BKNG positions and 97 closed out — a net gain of 110 holders — while 683 added to existing stakes and 716 trimmed.

The largest buyer was Vestor Capital, adding an estimated $540M. The largest seller was Amundi, cutting an estimated $697M.

  • 1,948 institutional investors held Booking.com (BKNG) as of Q2 2025, up from 1,865 in Q1 2025.
  • Funds reported $171B of Booking.com stock for Q2 2025, up 25% quarter-over-quarter.
  • 207 funds opened new Booking.com positions in Q2 2025 and 97 closed out, a net change of +110 holders.
  • The largest Booking.com buyer in Q2 2025 was Vestor Capital, an estimated $540M added.
  • The largest Booking.com seller in Q2 2025 was Amundi, an estimated $697M sold.

Based on aggregated 13F filings for Q2 2025.