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Affirm
AFRM

561 hedge funds and large institutions have $15.5B invested in Affirm in 2025 Q2 according to their latest regulatory filings, with 136 funds opening new positions, 212 increasing their positions, 145 reducing their positions, and 61 closing their positions.

New
Increased
Maintained
Reduced
Closed

123% more first-time investments, than exits

New positions opened: 136 | Existing positions closed: 61

115% more funds holding in top 10

Funds holding in top 10: 13 → 28 (+15)

58% more capital invested

Capital invested by funds: $9.77B → $15.5B (+$5.72B)

46% more repeat investments, than reductions

Existing positions increased: 212 | Existing positions reduced: 145

14% more funds holding

Funds holding: 490 → 561 (+71)

1.96% more ownership

Funds ownership: 77.5% → 79.46% (+2%)

4% less call options, than puts

Call options by funds: $1.11B | Put options by funds: $1.15B

Holders
561
Holders Change
+71
Holders Change %
+14.49%
% of All Funds
7.39%
Holding in Top 10
28
Holding in Top 10 Change
+15
Holding in Top 10 Change %
+115.38%
% of All Funds
0.37%
New
136
Increased
212
Reduced
145
Closed
61
Calls
$1.11B
Puts
$1.15B
Net Calls
-$44.3M
Net Calls Change
-$148M

Top Buyers

Rank Fund Capital Flow
1
BlackRock
BlackRock
New York
+$126M
2
AM
Atreides Management
Massachusetts
+$86.6M
3
WRCM
Whale Rock Capital Management
Massachusetts
+$66.1M
4
Fidelity Investments
Fidelity Investments
Massachusetts
+$62.5M
5
Morgan Stanley
Morgan Stanley
New York
+$50.4M

Top Sellers

Rank Fund Capital Flow
1
Citadel Advisors
Citadel Advisors
Florida
-$131M
2
Qube Research & Technologies (QRT)
Qube Research & Technologies (QRT)
United Kingdom
-$85.3M
3
Holocene Advisors
Holocene Advisors
New York
-$82.8M
4
Baillie Gifford & Co
Baillie Gifford & Co
United Kingdom
-$76.3M
5
JCAM
Jericho Capital Asset Management
New York
-$72.3M
Name Holding Trade Value Shares
Change 		Change in
Stake
SW
576
Simplicity Wealth
New Jersey
– -$1.71M -37,867 Closed
BCM
577
Bayesian Capital Management
New York
– -$1.6M -35,418 Closed
VAM
578
Valliance Asset Management
Hong Kong
– -$1.13M -25,000 Closed
QC
579
Quantessence Capital
New York
– -$1.03M -22,727 Closed
CCM
580
Connective Capital Management
California
– -$946K -20,937 Closed
RFM
581
Royal Fund Management
Florida
– -$899K -19,894 Closed
VF
582
Virtu Financial
New York
– -$659K -14,582 Closed
CPBTD
583
Central Pacific Bank - Trust Division
Hawaii
– -$525K -11,611 Closed
EH
584
Equitable Holdings
New York
– -$499K -11,052 Closed
FRM
585
Fox Run Management
Connecticut
– -$450K -9,964 Closed
OC
586
Oppenheimer & Co
New York
– -$443K -9,805 Closed
PWS
587
Precision Wealth Strategies
Missouri
– -$406K -8,990 Closed
MF
588
Magnetar Financial
Illinois
– -$388K -8,582 Closed
SPA
589
Sherbrooke Park Advisers
New York
– -$374K -8,266 Closed
CAI
590
Capital Advisors Inc
Oklahoma
– -$367K -8,123 Closed
BC
591
Bridgefront Capital
Texas
– -$348K -7,694 Closed
DTL
592
Dynamic Technology Lab
Singapore
– -$303K -6,713 Closed
M1FG
593
Mach-1 Financial Group
Arkansas
– -$288K -6,364 Closed
SCM
594
Semanteon Capital Management
Massachusetts
– -$278K -6,154 Closed
HF
595
HRT Financial
New York
– -$313K -6,040 Closed
AGA
596
Accuvest Global Advisors
Utah
– -$245K -5,431 Closed
PWP
597
Pursue Wealth Partners
California
– -$235K -5,201 Closed
Tudor Investment Corp
598
Tudor Investment Corp
Connecticut
– -$265K -5,120 Closed
KWM
599
Kingsview Wealth Management
Oregon
– -$208K -4,601 Closed
TSS
600
Two Sigma Securities
New York
– -$204K -4,513 Closed
21 22 23
24
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AFRM Hedge Fund Activity: Q2 2025 in Review

561 of the 7,595 institutional investors tracked by Wall St. Rank reported a position in Affirm (AFRM) for Q2 2025, worth a combined $15.5B — up 58% from $9.77B a quarter earlier.

Buyers outnumbered sellers: 136 funds opened new AFRM positions and 61 closed out — a net gain of 75 holders — while 212 added to existing stakes and 145 trimmed.

The largest buyer was BlackRock, adding an estimated $126M. The largest seller was Citadel Advisors, cutting an estimated $131M.

  • 561 institutional investors held Affirm (AFRM) as of Q2 2025, up from 490 in Q1 2025.
  • Funds reported $15.5B of Affirm stock for Q2 2025, up 58% quarter-over-quarter.
  • 136 funds opened new Affirm positions in Q2 2025 and 61 closed out, a net change of +75 holders.
  • The largest Affirm buyer in Q2 2025 was BlackRock, an estimated $126M added.
  • The largest Affirm seller in Q2 2025 was Citadel Advisors, an estimated $131M sold.

Based on aggregated 13F filings for Q2 2025.