Affirm (AFRM)

• Market cap: $29.3B
• 1 day: 0.59%
• 5 days: -0.04%
• 1 month: 14.98%
• 3 months: 47.84%
• 6 months: 87.57%
• Year to date: 43.91%
• 1 year: 104.18%
• 5 years: -7.49%
• 10 years: -7.49%
• Sector: Technology
• Industry: Software - Infrastructure

About: Affirm Holdings Inc offers a platform for digital and mobile-first commerce. It comprises a point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app. The firm generates its revenue from merchant networks and through virtual card networks, among others. Geographically, it generates a majority share of its revenue from the United States, followed by Canada and other regions.

Employees: 2,206

Fund manager confidence

Based on 2025 Q2 regulatory disclosures by fund managers ($100M+ AUM)

123% more first-time investments, than exits

New positions opened: 134 | Existing positions closed: 60

115% more funds holding in top 10

Funds holding in top 10: 13 [Q1] → 28 (+15) [Q2]

60% more capital invested

Capital invested by funds: $9.66B [Q1] → $15.5B (+$5.82B) [Q2]

44% more repeat investments, than reductions

Existing positions increased: 209 | Existing positions reduced: 145

14% more funds holding

Funds holding: 484 [Q1] → 553 (+69) [Q2]

2.79% more ownership

Funds ownership: 76.64% [Q1] → 79.44% (+2.79%) [Q2]

4% less call options, than puts

Call options by funds: $1.11B | Put options by funds: $1.15B

Research analyst outlook

15 Wall Street Analysts provided 1 year price targets over the past 3 months

• Low target: $75
• Avg. target: $90
• High target: $108

15 analyst ratings

• positive: 11 73%
• neutral: 4 27%
• negative: 0 0%

Truist Securities Matthew Coad	$95	Buy Maintained	12 Sep 2025
Mizuho Dan Dolev	$108	Outperform Maintained	2 Sep 2025
JP Morgan Reginald Smith	$94	Overweight Maintained	29 Aug 2025
RBC Capital Daniel R. Perlin	$97	Sector Perform Maintained	29 Aug 2025
Morgan Stanley James Faucette	$90	Equal-Weight Maintained	29 Aug 2025