589 hedge funds and large institutions have $11B invested in Affirm in 2026 Q1 according to their latest regulatory filings, with 90 funds opening new positions, 227 increasing their positions, 195 reducing their positions, and 128 closing their positions.

New
Increased
Maintained
Reduced
Closed

more repeat investments, than reductions

Existing positions increased: | Existing positions reduced:

less ownership

Funds ownership:

less funds holding

Funds holding:

less funds holding in top 10

Funds holding in top 10:

21% less call options, than puts

Call options by funds: $462M | Put options by funds: $584M

30% less first-time investments, than exits

New positions opened: 90 | Existing positions closed: 128

38% less capital invested

Capital invested by funds: $17.8B → $11B (-$6.76B)

Holders
589
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
17
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$462M
Puts
$584M
Net Calls
Net Calls Change
Name Holding Trade Value Shares
Change
Change in
Stake
ADL
551
Asset Dedication LLC
California
$1.01K
HNB
552
Huntington National Bank
Ohio
$871
MA
553
MCF Advisors
Kentucky
$871
AF
554
Advisornet Financial
Minnesota
$825
VWM
555
Vermillion Wealth Management
Minnesota
$779
WA
556
Whipplewood Advisors
Colorado
$779
BHWM
557
Bay Harbor Wealth Management
Maryland
$778
HFS
558
Hughes Financial Services
Virginia
$733
NB
559
NBT Bank
New York
$733
TCM
560
Tradewinds Capital Management
Washington
$688
ACA
561
American Capital Advisory
Idaho
$688
HWA
562
Heritage Wealth Advisors
Virginia
$687
RCM
563
Raleigh Capital Management
North Carolina
$596
CA
564
CoreCap Advisors
Michigan
$596
LI
565
LRI Investments
Florida
$550
TFG
566
Team Financial Group
California
$550
EPL
567
Essential Partners LLC
California
$504
BFS
568
Bare Financial Services
Pennsylvania
$504
CCWM
569
Cassaday & Co Wealth Management
Virginia
$459
BCH
570
Berkshire Capital Holdings
California
$458
MCM
571
MV Capital Management
Maryland
$413
1CP
572
1015 Capital Partners
Pennsylvania
$412
FHC
573
First Horizon Corporation
Tennessee
$321
HIA
574
HFM Investment Advisors
New Jersey
$321
QWM
575
Quaker Wealth Management
New Jersey
$275