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639 hedge funds and large institutions have $17.8B invested in Affirm in 2025 Q4 according to their latest regulatory filings, with 123 funds opening new positions, 250 increasing their positions, 182 reducing their positions, and 88 closing their positions.

New
Increased
Maintained
Reduced
Closed

40% more first-time investments, than exits

New positions opened: 123 | Existing positions closed: 88

37% more repeat investments, than reductions

Existing positions increased: 250 | Existing positions reduced: 182

27% more funds holding in top 10

Funds holding in top 10: 1519 (+4)

7% more capital invested

Capital invested by funds: $16.6B → $17.8B (+$1.18B)

4% more funds holding

Funds holding: 613639 (+26)

3.06% more ownership

Funds ownership: 79.69%82.75% (+3.1%)

20% less call options, than puts

Call options by funds: $1.07B | Put options by funds: $1.34B

Holders
639
Holders Change
+26
Holders Change %
+4.24%
% of All Funds
7.77%
Holding in Top 10
19
Holding in Top 10 Change
+4
Holding in Top 10 Change %
+26.67%
% of All Funds
0.23%
New
123
Increased
250
Reduced
182
Closed
88
Calls
$1.07B
Puts
$1.34B
Net Calls
-$267M
Net Calls Change
-$125M
Name Holding Trade Value Shares
Change
Change in
Stake
RFP
526
Root Financial Partners
California
$32.3K +$11.3K +157 +57%
TCM
527
Triumph Capital Management
Colorado
$31.9K +$30.8K +428 New
CWM
528
Copia Wealth Management
Oregon
$30.9K +$936 +13 +3%
SC
529
Swan Capital
Florida
$29.8K
SC
530
SouthState Corp
Florida
$28.1K -$8.56K -119 -24%
GSIAS
531
Garden State Investment Advisory Services
New Jersey
$26.3K +$25.5K +354 New
GWM
532
Greenline Wealth Management
Florida
$25.8K +$25K +347 New
BWA
533
Basecamp Wealth Advisors
Washington
$22.9K +$22.1K +307 New
LFG
534
Larson Financial Group
Missouri
$20.4K -$16.2K -225 -45%
MCA
535
McGuire Capital Advisors
Oklahoma
$20K +$19.4K +269 New
RAM
536
Reflection Asset Management
South Carolina
$19.4K +$18.7K +260 New
HIW
537
Holos Integrated Wealth
Pennsylvania
$19.2K
Fidelity International
538
Fidelity International
Bermuda
$18.9K -$1.9M -26,379 -99%
HPC
539
HM Payson & Co
Maine
$18.8K +$6.48K +90 +55%
PWMG
540
Private Wealth Management Group
New Jersey
$18.8K -$72 -1 -0.4%
FFO
541
Fortitude Family Office
Arizona
$18.6K +$936 +13 +5%
MPWT
542
MassMutual Private Wealth & Trust
Connecticut
$17.8K +$3.81K +53 +28%
C
543
Covestor
United Kingdom
$17K
ZBNA
544
Zions Bancorporation, National Association
Utah
$15K +$14.5K +202 New
TC
545
Tacita Capital
Ontario, Canada
$14.9K
RBI
546
Raiffeisen Bank International
Austria
$14.8K +$14K +195 New
AP
547
Aspect Partners
Virginia
$12.8K +$5.54K +77 +81%
MCM
548
Manchester Capital Management
Vermont
$12.7K -$137K -1,904 -92%
S
549
Sachetta
Massachusetts
$12.6K
JFG
550
JDM Financial Group
Texas
$12.4K