Affirm
AFRM
490 hedge funds and large institutions have $9.77B invested in Affirm in 2025 Q1 according to their latest regulatory filings, with 94 funds opening new positions, 186 increasing their positions, 145 reducing their positions, and 101 closing their positions.
28% more repeat investments, than reductions
Existing positions increased: 186 | Existing positions reduced: 145
18% more call options, than puts
Call options by funds: $687M | Put options by funds: $583M
1.21% more ownership
Funds ownership: 76.29% → 77.5% (+1.2%)
7% less first-time investments, than exits
New positions opened: 94 | Existing positions closed: 101
2% less funds holding
Funds holding: 501 → 490 (-11)
13% less funds holding in top 10
Funds holding in top 10: 15 → 13 (-2)
23% less capital invested
Capital invested by funds: $12.6B → $9.77B (-$2.86B)
Top Buyers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Citadel Advisors
Miami,
Florida
|
+$159M |
| 2 |
T. Rowe Price Associates
Baltimore,
Maryland
|
+$157M |
| 3 |
Holocene Advisors
New York
|
+$148M |
| 4 |
Capital World Investors
Los Angeles,
California
|
+$111M |
| 5 |
UBS Group
Zurich,
Switzerland
|
+$87.8M |
Top Sellers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Coatue Management
New York
|
-$160M |
| 2 |
Morgan Stanley
New York
|
-$123M |
| 3 |
D.E. Shaw & Co
New York
|
-$103M |
| 4 |
Hudson Bay Capital Management
Stamford,
Connecticut
|
-$73.9M |
| 5 |
Capital Research Global Investors
Los Angeles,
California
|
-$67.6M |
AFRM Hedge Fund Activity: Q1 2025 in Review
490 of the 7,457 institutional investors tracked by Wall St. Rank reported a position in Affirm (AFRM) for Q1 2025, worth a combined $9.77B — down 23% from $12.6B a quarter earlier.
Sellers outnumbered buyers: 101 funds closed out of AFRM and 94 opened new positions — a net loss of 7 holders — while 145 trimmed existing stakes and 186 added.
The largest buyer was Citadel Advisors, adding an estimated $159M. The largest seller was Coatue Management, exiting entirely with an estimated $160M sold.
- 490 institutional investors held Affirm (AFRM) as of Q1 2025, down from 501 in Q4 2024.
- Funds reported $9.77B of Affirm stock for Q1 2025, down 23% quarter-over-quarter.
- 94 funds opened new Affirm positions in Q1 2025 and 101 closed out, a net change of -7 holders.
- The largest Affirm buyer in Q1 2025 was Citadel Advisors, an estimated $159M added.
- The largest Affirm seller in Q1 2025 was Coatue Management, an estimated $160M sold.
Based on aggregated 13F filings for Q1 2025.