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RFG Advisory

RFG Advisory Portfolio holdings

AUM $6.4B Turnover 19.75%
1-Year Est. Return 19.93%
 

RFG Advisory is a support platform for independent financial advisors, who serve clients under the RFG name through their own local practices. It grew out of Reliance Financial Group, founded by Bobby White, and was formed as RFG Advisory when Shannon Spotswood, who had spent decades in institutional investing, joined as president to build a platform beyond what LPL Financial could provide. Rick Wedell, its chief investment officer, started the Bluemonte investment solution, and RFG is hired to manage a group of Bluemonte ETFs for Exchange Traded Concepts. Since 2023 the firm has been owned by RFG Holdings, whose owners include White, Spotswood, Wedell and investment vehicles controlled by Long Ridge Equity Partners.

This Fund
S&P 500
This Quarter Est. Return
+12.04%
1 Year Est. Return
+19.93%
3 Year Est. Return
+52.26%
5 Year Est. Return
+48.57%
10 Year Est. Return
+151.03%
AUM
$6.4B
AUM Growth
+$957M
Cap. Flow
+$407M
Cap. Flow %
6.36%
Top 10 Hldgs %
44.31%
Holding
1,200
New
163
Increased
519
Reduced
415
Closed
74
Avg Time Held Equity + Options
2.7 years
Top 10 Avg Time Held Equity + Options
0.9 years
Top 20 Avg Time Held Equity + Options
2 years
Avg Time Held Equity only
2.8 years
Top 10 Avg Time Held Equity only
0.9 years
Top 20 Avg Time Held Equity only
2 years

Sector Composition

Rank Sector Weight
1 Miscellaneous 84.43%
2 Technology 5.55%
3 Consumer Discretionary 1.68%
4 Financials 1.58%
5 Communication Services 1.51%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow Held Since
BNOV icon
951
Innovator US Equity Buffer ETF November
BNOV
$193M
$296K ﹤0.01%
6,185
-58
-0.9% -$2.7K
2023 Q4
10 quarters
BJAN icon
952
Innovator US Equity Buffer ETF January
BJAN
$342M
$295K ﹤0.01%
5,007
-74
-1% -$4.26K
2023 Q2
12 quarters
CDNS icon
953
Cadence Design Systems
CDNS
$90B
$295K ﹤0.01%
+785
New +$275K
2026 Q2
0 quarters
COKE icon
954
Coca-Cola Consolidated
COKE
$14B
$293K ﹤0.01%
+1,534
New +$286K
2026 Q2
0 quarters
TECB icon
955
iShares US Tech Breakthrough Multisector ETF
TECB
$485M
$290K ﹤0.01%
4,041
-281
-7% -$18.7K
2025 Q4
2 quarters
DNP icon
956
DNP Select Income Fund
DNP
$3.85B
$289K ﹤0.01%
26,738
-228
-0.8% -$2.43K
2022 Q2
16 quarters
ICLN icon
957
iShares Global Clean Energy ETF
ICLN
$1.99B
$288K ﹤0.01%
+14,074
New +$292K
2026 Q2
0 quarters
LIT icon
958
Global X Lithium & Battery Tech ETF
LIT
$1.12B
$287K ﹤0.01%
+3,669
New +$304K
2026 Q2
0 quarters
KEEL icon
959
Keel Infrastructure Corp
KEEL
$1.17B
$287K ﹤0.01%
+50,000
New +$215K
2026 Q2
0 quarters
ELD icon
960
WisdomTree Emerging Markets Local Debt Fund
ELD
$130M
$285K ﹤0.01%
9,932
+208
+2% +$5.99K
2024 Q1
9 quarters
LULU icon
961
lululemon athletica
LULU
$12.5B
$285K ﹤0.01%
2,492
+61
+3% +$8.15K
2018 Q3
31 quarters
SNOW icon
962
Snowflake
SNOW
$103B
$284K ﹤0.01%
1,114
-794
-42% -$146K
2025 Q2
4 quarters
SFBS icon
963
ServisFirst Bancshares
SFBS
$4.4B
$280K ﹤0.01%
6,466
+146
+2% +$5.76K
2023 Q3
11 quarters
NKTR icon
964
CALL
Nektar Therapeutics
NKTR
$1.33B
$279K ﹤0.01%
+4,000
New +$293K
2026 Q2
0 quarters
IGIB icon
965
iShares 5-10 Year Investment Grade Corporate Bond ETF
IGIB
$19.5B
$276K ﹤0.01%
5,197
-6,427
-55% -$342K
2025 Q3
3 quarters
MOAT icon
966
VanEck Morningstar Wide Moat ETF
MOAT
$11.9B
$275K ﹤0.01%
2,649
-1,944
-42% -$197K
2023 Q3
11 quarters
FNDX icon
967
Schwab Fundamental US Large Company Index ETF
FNDX
$28.4B
$275K ﹤0.01%
8,832
-11,418
-56% -$345K
2026 Q1
1 quarter
MFLX icon
968
First Trust Exchange-Traded Fund VIII First Trust Flexible Municipal High Income ETF
MFLX
$19.7M
$274K ﹤0.01%
15,748
– –
2025 Q2
4 quarters
WMS icon
969
Advanced Drainage Systems
WMS
$10.2B
$273K ﹤0.01%
1,739
+9
+0.5% +$1.29K
2026 Q1
1 quarter
EIX icon
970
Edison International
EIX
$23B
$273K ﹤0.01%
+3,665
New +$261K
2026 Q2
0 quarters
DG icon
971
Dollar General
DG
$30B
$273K ﹤0.01%
2,369
+149
+7% +$16.9K
2025 Q1
5 quarters
JMIA icon
972
Jumia Technologies
JMIA
$690M
$272K ﹤0.01%
38,528
+7,559
+24% +$53.7K
2025 Q2
4 quarters
WPM icon
973
Wheaton Precious Metals
WPM
$52.9B
$269K ﹤0.01%
2,394
-11
-0.5% -$1.43K
2025 Q4
2 quarters
YEAR icon
974
AB Ultra Short Income ETF
YEAR
$1.59B
$268K ﹤0.01%
5,314
+35
+0.7% +$1.76K
2024 Q1
9 quarters
IWS icon
975
iShares Russell Mid-Cap Value ETF
IWS
$15.1B
$267K ﹤0.01%
+1,623
New +$256K
2026 Q2
0 quarters

Similar funds

RFG Advisory's Q2 2026 Portfolio in Review

As of Q2 2026, RFG Advisory held 1,200 positions worth $6.4B, up 18% from $5.44B the previous quarter. Its ten largest holdings account for 44% of the portfolio.

RFG Advisory deployed $407M of net new capital in Q2 2026, opening 163 new positions and adding to 519 existing holdings. Its largest new stake was Putnam Focused Large Cap Growth ETF: 264,218 shares worth $12.6M.

By sector, the portfolio is most concentrated in Miscellaneous at 84% of assets, up from 84% a quarter earlier, followed by Technology and Consumer Discretionary.

On the sell side, the largest reduction was Invesco S&P International Developed Momentum ETF, an estimated $25.4M trimmed.

  • RFG Advisory's largest Q2 2026 buy was Putnam Focused Large Cap Growth ETF: 264,218 shares worth $12.6M.
  • RFG Advisory added most to Bluemonte Global Equity ETF in Q2 2026, an estimated $79.7M increase.
  • RFG Advisory's biggest Q2 2026 reduction was Invesco S&P International Developed Momentum ETF, cutting an estimated $25.4M.
  • RFG Advisory fully exited BioCryst Pharmaceuticals in Q2 2026, selling an estimated $27.3M.
  • RFG Advisory's ten largest holdings make up 44% of its $6.4B portfolio in Q2 2026.
  • RFG Advisory opened 163 new positions and closed 74 in Q2 2026.
  • RFG Advisory's portfolio value rose 18% quarter-over-quarter to $6.4B.

Based on RFG Advisory's 13F filing for Q2 2026, filed 15 Jul 2026.