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RFG Advisory

RFG Advisory Portfolio holdings

AUM $6.4B Turnover 19.75%
1-Year Est. Return 19.93%
 

RFG Advisory is a support platform for independent financial advisors, who serve clients under the RFG name through their own local practices. It grew out of Reliance Financial Group, founded by Bobby White, and was formed as RFG Advisory when Shannon Spotswood, who had spent decades in institutional investing, joined as president to build a platform beyond what LPL Financial could provide. Rick Wedell, its chief investment officer, started the Bluemonte investment solution, and RFG is hired to manage a group of Bluemonte ETFs for Exchange Traded Concepts. Since 2023 the firm has been owned by RFG Holdings, whose owners include White, Spotswood, Wedell and investment vehicles controlled by Long Ridge Equity Partners.

This Fund
S&P 500
This Quarter Est. Return
+12.04%
1 Year Est. Return
+19.93%
3 Year Est. Return
+52.26%
5 Year Est. Return
+48.57%
10 Year Est. Return
+151.03%
AUM
$6.4B
AUM Growth
+$957M
Cap. Flow
+$407M
Cap. Flow %
6.36%
Top 10 Hldgs %
44.31%
Holding
1,200
New
163
Increased
519
Reduced
415
Closed
74
Avg Time Held Equity + Options
2.7 years
Top 10 Avg Time Held Equity + Options
0.9 years
Top 20 Avg Time Held Equity + Options
2 years
Avg Time Held Equity only
2.8 years
Top 10 Avg Time Held Equity only
0.9 years
Top 20 Avg Time Held Equity only
2 years

Sector Composition

Rank Sector Weight
1 Miscellaneous 84.43%
2 Technology 5.55%
3 Consumer Discretionary 1.68%
4 Financials 1.58%
5 Communication Services 1.51%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow Held Since
CARR icon
976
Carrier Global
CARR
$45.1B
$266K ﹤0.01%
3,626
-1,044
-22% -$68.2K
2023 Q2
12 quarters
GMAY icon
977
FT Vest US Equity Moderate Buffer ETF May
GMAY
$366M
$265K ﹤0.01%
6,161
– –
2025 Q2
4 quarters
BTX icon
978
BlackRock Technology and Private Equity Term Trust
BTX
$972M
$265K ﹤0.01%
29,297
+966
+3% +$8.03K
2025 Q1
5 quarters
RCL icon
979
Royal Caribbean
RCL
$85.9B
$264K ﹤0.01%
832
-2
-0.2% -$559
2024 Q3
7 quarters
QJUN icon
980
FT Vest Growth-100 Buffer ETF June
QJUN
$713M
$264K ﹤0.01%
7,815
– –
2024 Q1
9 quarters
BSCQ icon
981
Invesco BulletShares 2026 Corporate Bond ETF
BSCQ
$2.99B
$263K ﹤0.01%
13,492
+895
+7% +$17.5K
2024 Q4
6 quarters
PULS icon
982
PGIM Ultra Short Bond ETF
PULS
$19.8B
$263K ﹤0.01%
5,298
-1,730
-25% -$85.9K
2023 Q3
11 quarters
BOCT icon
983
Innovator US Equity Buffer ETF October
BOCT
$356M
$261K ﹤0.01%
4,931
-128
-3% -$6.62K
2024 Q1
9 quarters
WDC icon
984
Western Digital
WDC
$127B
$261K ﹤0.01%
+409
New +$199K
2026 Q2
0 quarters
DPG icon
985
Duff & Phelps Utility and Infrastructure Fund
DPG
$509M
$258K ﹤0.01%
17,388
-3,500
-17% -$50.9K
2025 Q1
5 quarters
FJP icon
986
First Trust Japan AlphaDEX Fund
FJP
$268M
$258K ﹤0.01%
3,376
-267
-7% -$20.4K
2026 Q1
1 quarter
KMB icon
987
Kimberly-Clark
KMB
$36B
$257K ﹤0.01%
+2,342
New +$232K
2026 Q2
0 quarters
DOW icon
988
Dow Inc
DOW
$24.7B
$257K ﹤0.01%
9,393
-731
-7% -$26.5K
2026 Q1
1 quarter
EPC icon
989
Edgewell Personal Care
EPC
$1.31B
$256K ﹤0.01%
9,535
-10,256
-52% -$219K
2026 Q1
1 quarter
IWL icon
990
iShares Russell Top 200 ETF
IWL
$2.19B
$253K ﹤0.01%
+1,369
New +$246K
2026 Q2
0 quarters
FFOG icon
991
Franklin Focused Dynamic Growth ETF
FFOG
$354M
$253K ﹤0.01%
+4,904
New +$239K
2026 Q2
0 quarters
LTC icon
992
LTC Properties
LTC
$2.43B
$252K ﹤0.01%
6,548
– –
2025 Q1
5 quarters
DON icon
993
WisdomTree US MidCap Dividend Fund
DON
$4.03B
$252K ﹤0.01%
4,453
-17
-0.4% -$937
2024 Q4
6 quarters
CCL icon
994
Carnival Corporation Ltd
CCL
$40.4B
$251K ﹤0.01%
8,801
-797
-8% -$21.8K
2020 Q2
24 quarters
IR icon
995
Ingersoll Rand
IR
$31.8B
$251K ﹤0.01%
3,065
-24
-0.8% -$1.86K
2026 Q1
1 quarter
UCB icon
996
United Community Banks
UCB
$4.54B
$251K ﹤0.01%
7,153
+151
+2% +$5.04K
2025 Q2
4 quarters
LCTD icon
997
iShares World ex U.S. Carbon Transition Readiness Aware Active ETF
LCTD
$319M
$251K ﹤0.01%
4,348
-59
-1% -$3.41K
2024 Q4
6 quarters
SHRY icon
998
First Trust Exchange-Traded Fund VI First Trust Bloomberg Shareholder Yield ETF
SHRY
$17M
$251K ﹤0.01%
5,866
-2,191
-27% -$95.7K
2026 Q1
1 quarter
BIBL icon
999
Inspire 100 ETF
BIBL
$502M
$250K ﹤0.01%
4,321
-2,271
-34% -$121K
2026 Q1
1 quarter
DDOG icon
1000
Datadog
DDOG
$77.6B
$249K ﹤0.01%
+956
New +$178K
2026 Q2
0 quarters

Similar funds

RFG Advisory's Q2 2026 Portfolio in Review

As of Q2 2026, RFG Advisory held 1,200 positions worth $6.4B, up 18% from $5.44B the previous quarter. Its ten largest holdings account for 44% of the portfolio.

RFG Advisory deployed $407M of net new capital in Q2 2026, opening 163 new positions and adding to 519 existing holdings. Its largest new stake was Putnam Focused Large Cap Growth ETF: 264,218 shares worth $12.6M.

By sector, the portfolio is most concentrated in Miscellaneous at 84% of assets, up from 84% a quarter earlier, followed by Technology and Consumer Discretionary.

On the sell side, the largest reduction was Invesco S&P International Developed Momentum ETF, an estimated $25.4M trimmed.

  • RFG Advisory's largest Q2 2026 buy was Putnam Focused Large Cap Growth ETF: 264,218 shares worth $12.6M.
  • RFG Advisory added most to Bluemonte Global Equity ETF in Q2 2026, an estimated $79.7M increase.
  • RFG Advisory's biggest Q2 2026 reduction was Invesco S&P International Developed Momentum ETF, cutting an estimated $25.4M.
  • RFG Advisory fully exited BioCryst Pharmaceuticals in Q2 2026, selling an estimated $27.3M.
  • RFG Advisory's ten largest holdings make up 44% of its $6.4B portfolio in Q2 2026.
  • RFG Advisory opened 163 new positions and closed 74 in Q2 2026.
  • RFG Advisory's portfolio value rose 18% quarter-over-quarter to $6.4B.

Based on RFG Advisory's 13F filing for Q2 2026, filed 15 Jul 2026.