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Advisory Alpha Portfolio holdings
AUM
$4.08B
Turnover
17.65%
1-Year Est. Return
20.62%
This Fund
S&P 500
This Quarter Est. Return
+12.69%
1 Year Est. Return
+20.62%
3 Year Est. Return
+50.27%
5 Year Est. Return
+41.94%
10 Year Est. Return
+114.94%
AUM
$4.08B
AUM Growth
+$418M
(+11%)
Cap. Flow
+$36.3M
Cap. Flow % of AUM
Cap. Flow %
0.89%
Top 10 Holdings %
Top 10 Hldgs %
47.8%
Holding
612
New
67
Increased
287
Reduced
187
Closed
41
Avg Time Held
2.5
years
Top 10 Avg Time Held
4.7
years
Top 20 Avg Time Held
3.7
years
Top Buys
| Rank | Stock | Value |
|---|---|---|
| 1 |
State Street Technology Select Sector SPDR ETF
XLK
|
+$9.8M |
| 2 |
State Street Consumer Staples Select Sector SPDR ETF
XLP
|
+$9.19M |
| 3 |
Innovator US Equity Power Buffer ETF June
PJUN
|
+$6.92M |
| 4 |
State Street SPDR Portfolio Short Term Corporate Bond ETF
SPSB
|
+$4.48M |
| 5 |
Innovator US Equity Power Buffer ETF May
PMAY
|
+$4.09M |
Top Sells
| Rank | Stock | Value |
|---|---|---|
| 1 |
State Street Utilities Select Sector SPDR ETF
XLU
|
+$15.5M |
| 2 |
Innovator US Equity Power Buffer ETF August
PAUG
|
+$7.52M |
| 3 |
State Street SPDR Portfolio S&P 500 Growth ETF
SPYG
|
+$7.09M |
| 4 |
State Street Industrial Select Sector SPDR ETF
XLI
|
+$6.17M |
| 5 |
Deere & Co
DE
|
+$5.84M |
Sector Composition
| Rank | Sector | Weight |
|---|---|---|
| 1 | Miscellaneous | 87.84% |
| 2 | Technology | 4.19% |
| 3 | Financials | 1.35% |
| 4 | Consumer Discretionary | 1.35% |
| 5 | Industrials | 1.28% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Change in Stake | Capital Flow | Held Since | |
|---|---|---|---|---|---|---|---|
76
Walmart Inc
WMT
$942B
| $6.56M | 0.16% |
57,915
+5,692
| +11% | +$707K |
2021 Q2
20 quarters
|
|
77
Vanguard Short-Term Inflation-Protected Securities Index Fund
VTIP
$20.6B
| $5.83M | 0.14% |
115,968
+25,823
| +29% | +$1.3M |
2021 Q1
21 quarters
|
|
|
78
Innovator US Equity Power Buffer ETF May
PMAY
$815M
| $5.66M | 0.14% |
137,093
+100,161
| +271% | +$4.09M |
2022 Q2
16 quarters
|
|
79
Johnson & Johnson
JNJ
$612B
| $5.61M | 0.14% |
22,094
+5,590
| +34% | +$1.3M |
2021 Q2
20 quarters
|
|
80
ExxonMobil
XOM
$734B
| $5.25M | 0.13% |
38,417
+2,444
| +7% | +$366K |
2018 Q4
30 quarters
|
|
81
Innovator US Equity Power Buffer ETF February
PFEB
$892M
| $5.11M | 0.13% |
118,670
+6,760
| +6% | +$286K |
2025 Q1
5 quarters
|
|
82
Invesco BulletShares 2029 High Yield Corporate Bond ETF
BSJT
$592M
| $4.85M | 0.12% |
229,603
+11,944
| +5% | +$253K |
2024 Q4
6 quarters
|
|
83
iShares Gold Trust
IAU
$61.4B
| $4.54M | 0.11% |
60,121
-2,210
| -4% | -$188K |
2022 Q1
17 quarters
|
|
84
Innovator US Equity Power Buffer ETF March
PMAR
$748M
| $4.14M | 0.1% |
86,672
+26,104
| +43% | +$1.23M |
2023 Q1
13 quarters
|
|
85
First Trust Morningstar Dividend Leaders Index Fund
FDL
$7.96B
| $4.06M | 0.1% |
83,486
+14,937
| +22% | +$745K |
2023 Q2
12 quarters
|
|
86
Vanguard S&P 500 ETF
VOO
$1.04T
| $3.95M | 0.1% |
5,746
-3,200
| -36% | -$2.13M |
2018 Q4
30 quarters
|
|
87
GE Aerospace
GE
$325B
| $3.94M | 0.1% |
10,544
+1,723
| +20% | +$539K |
2024 Q1
9 quarters
|
|
88
Netflix
NFLX
$290B
| $3.86M | 0.09% |
54,000
+5,092
| +10% | +$448K |
2023 Q1
13 quarters
|
|
89
Invesco BulletShares 2030 High Yield Corporate Bond ETF
BSJU
$318M
| $3.82M | 0.09% |
148,157
+1,586
| +1% | +$41K |
2025 Q4
2 quarters
|
|
90
NextEra Energy
NEE
$163B
| $3.73M | 0.09% |
42,470
+15,087
| +55% | +$1.36M |
2021 Q3
19 quarters
|
|
91
Advanced Micro Devices
AMD
$886B
| $3.7M | 0.09% |
6,365
-1,816
| -22% | -$745K |
2021 Q4
18 quarters
|
|
92
AllianzIM U.S. Equity Buffer20 Aug ETF
AUGW
$127M
| $3.54M | 0.09% |
103,834
-3,483
| -3% | -$117K |
2023 Q3
11 quarters
|
|
93
JPMorgan Equity Premium Income ETF
JEPI
$45.8B
| $3.51M | 0.09% |
62,147
+9,363
| +18% | +$529K |
2026 Q1
1 quarter
|
|
94
Invesco Global ex-US High Yield Corporate Bond ETF
PGHY
$225M
| $3.48M | 0.09% |
176,861
-54,287
| -23% | -$1.07M |
2021 Q1
21 quarters
|
|
95
First Trust Value Line Dividend Fund
FVD
$7.82B
| $3.47M | 0.09% |
72,040
-14,425
| -17% | -$687K |
2021 Q3
19 quarters
|
|
96
KLA
KLAC
$220B
| $3.42M | 0.08% |
11,345
-75
| -0.7% | -$14.9K |
2024 Q2
8 quarters
|
|
97
Innovator US Equity Power Buffer ETF July
PJUL
$1.3B
| $3.42M | 0.08% |
70,020
-68,147
| -49% | -$3.28M |
2022 Q4
14 quarters
|
|
98
iShares Core S&P 500 ETF
IVV
$886B
| $3.4M | 0.08% |
4,534
+507
| +13% | +$369K |
2022 Q4
14 quarters
|
|
99
Vanguard Morningstar Value ETF
VTV
$190B
| $3.36M | 0.08% |
15,410
-721
| -4% | -$151K |
2021 Q3
19 quarters
|
|
100
Palo Alto Networks
PANW
$284B
| $3.35M | 0.08% |
9,818
+3,445
| +54% | +$789K |
2024 Q3
7 quarters
|
|
Similar funds
Advisory Alpha's Q2 2026 Portfolio in Review
As of Q2 2026, Advisory Alpha held 612 positions worth $4.08B, up 11% from $3.66B the previous quarter. Its ten largest holdings account for 48% of the portfolio.
Advisory Alpha's Q2 2026 filing shows 67 new, 287 increased, 187 reduced and 41 closed positions. Its largest new stake was Bluerock Private Real Estate Fund: 193,822 shares worth $2.52M. The largest sale was State Street Utilities Select Sector SPDR ETF, an estimated $15.5M.
By sector, the portfolio is most concentrated in Miscellaneous at 88% of assets, down from 89% a quarter earlier, followed by Technology and Financials.
- Advisory Alpha's largest Q2 2026 buy was Bluerock Private Real Estate Fund: 193,822 shares worth $2.52M.
- Advisory Alpha added most to State Street Technology Select Sector SPDR ETF in Q2 2026, an estimated $9.8M increase.
- Advisory Alpha's biggest Q2 2026 reduction was State Street Utilities Select Sector SPDR ETF, cutting an estimated $15.5M.
- Advisory Alpha fully exited ProShares Ultra Semiconductors in Q2 2026, selling an estimated $987K.
- Advisory Alpha's ten largest holdings make up 48% of its $4.08B portfolio in Q2 2026.
- Advisory Alpha opened 67 new positions and closed 41 in Q2 2026.
- Advisory Alpha's portfolio value rose 11% quarter-over-quarter to $4.08B.
Based on Advisory Alpha's 13F filing for Q2 2026, filed 11 Aug 2026.