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Luxury & Affluent Consumer

Luxury sells scarcity and heritage rather than utility, which lets prices rise faster than costs. Demand concentrates in a narrow band of very wealthy customers and in a few travelling nationalities.

40 stocks

# Name Holding Trade Value Theme
Stocks
% of
Portfolio
Status
1
Vanguard Group
Vanguard Group
Pennsylvania
$10.4B +$84.5M 18 0.3% Increased
2
BlackRock
BlackRock
New York
$8.74B -$280M 18 0.28% Reduced
3
Fidelity Investments
Fidelity Investments
Massachusetts
$6.76B +$249M 16 0.6% Increased
4
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
$4.58B +$961M 13 0.47% Increased
5
Baillie Gifford & Co
Baillie Gifford & Co
United Kingdom
$4.44B -$101M 4 2.47% Reduced
6
State Street
State Street
Massachusetts
$4.27B -$221M 16 0.26% Reduced
7
Morgan Stanley
Morgan Stanley
New York
$3.98B +$651M 19 0.61% Increased
8
Fundsmith LLP
Fundsmith LLP
United Kingdom
$2.62B -$3.11M 2 8.69% Reduced
9
Jennison Associates
Jennison Associates
New York
$2.55B +$979M 3 1.82% Increased
10
Edgewood Management
Edgewood Management
Connecticut
$2.29B -$39M 1 4.55% Reduced
11
JP Morgan Chase
JP Morgan Chase
New York
$1.87B +$211M 16 0.27% Increased
12
Norges Bank
Norges Bank
Norway
$1.66B -$47.2M 13 0.39% Reduced
13
Northern Trust
Northern Trust
Illinois
$1.61B -$21.4M 17 0.31% Reduced
14
Geode Capital Management
Geode Capital Management
Massachusetts
$1.56B +$33.8M 16 0.26% Increased
15
Invesco
Invesco
Georgia
$1.5B -$279M 14 0.44% Reduced
16
Goldman Sachs
Goldman Sachs
New York
$1.39B +$379M 15 0.36% Increased
17
Brown Advisory
Brown Advisory
Maryland
$1.33B +$19.9M 4 2.37% Increased
18
Bank of New York Mellon
Bank of New York Mellon
New York
$1.09B -$122M 16 0.24% Reduced
19
Royal Bank of Canada
Royal Bank of Canada
Ontario, Canada
$972M +$77.4M 19 0.28% Increased
20
Bank of America
Bank of America
North Carolina
$969M -$61.1M 18 0.12% Reduced
21
Magellan Asset Management
Magellan Asset Management
Australia
$948M -$59.6M 1 2.19% Reduced
22
Massachusetts Financial Services
Massachusetts Financial Services
Massachusetts
$940M +$187M 2 0.3% Increased
23
Dimensional Fund Advisors
Dimensional Fund Advisors
Texas
$938M -$29.7M 15 0.34% Reduced
24
Nuveen
Nuveen
North Carolina
$890M -$114M 14 0.3% Reduced
25
Wells Fargo
Wells Fargo
California
$855M +$29.4M 18 0.21% Increased