Innovator Equity Defined Protection ETF - 1 Yr July

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Market cap $160M

Such 100% buffer ETFs weren't viable when interest rates were close to zero. But with Treasuries yielding about 5% today, you can get a 10% maximum upside cap rate with zero downside.

This week opened with a deluge of 15 new ETFs on Monday, with only a single launch occurring after that. Perhaps the most notable of the debuts was the first buffer ETF from iShares.

WHEATON, Ill., July 01, 2024 (GLOBE NEWSWIRE) -- Innovator Capital Management, LLC (Innovator), creator and pioneer of Buffer ETF™ investing, today announced the listing of 6-Month, 1-Year and 2-Year 100% Buffer ETFs™ which seek to provide capped upside exposure to the SPDR S&P 500 ETF (SPY), with 100% downside protection.

ETF Issuer behind the world's first Defined Outcome ETFs and 100% Buffer ETFs expands its suite after gathering more than $350M in AUM ETF Issuer behind the world's first Defined Outcome ETFs and 100% Buffer ETFs expands its suite after gathering more than $350M in AUM