WPP

WPP

Market cap $4.01B

Here at Zacks, our focus is on the proven Zacks Rank system, which emphasizes earnings estimates and estimate revisions to find great stocks. Nevertheless, we are always paying attention to the latest value, growth, and momentum trends to underscore strong picks.

Here at Zacks, our focus is on the proven Zacks Rank system, which emphasizes earnings estimates and estimate revisions to find great stocks. Nevertheless, we are always paying attention to the latest value, growth, and momentum trends to underscore strong picks.

UBS is sticking with a 'Sell' rating on WPP PLC (LSE:WPP) despite Tuesday's better-than-expected first-quarter update, with the Swiss bank arguing that the advertising group's near-term recovery story still lacks a catalyst. The broker left its 12-month price target unchanged at 210p, versus a share price of 259p in the note, implying 18.8% forecast price downside before dividends.

WPP plc (WPP) Q1 2026 Sales/Trading Call Transcript

WPP PLC (LSE:WPP) shares were searching for direction after the advertising group reported a decline in first-quarter revenue but said performance was in line with expectations as it reiterated full-year guidance. Revenue came in at £3 billion, down 6.6% on a reported basis and 4.0% on a like-for-like basis.

The advertising group reported a decline across all its main units, as it seeks to turn around its fortunes after a series of account losses and a leadership change.

NEW YORK, April 7, 2026 /PRNewswire/ -- Fair Play (fairplay-ai.com.br) is the world's first platform powered by artificial intelligence, created to help identify and refer possible cases of online racism. Developed by Ogilvy, in partnership with the Public Prosecutor's Office of the Federal District and Territories (MPDFT), the project was born as an innovative response to an urgent and growing crisis: the spread of hate speech and racist manifestations in digital environments.

BELLEVUE, Wash.--(BUSINESS WIRE)--Xnurta, the award-winning agentic AI-powered advertising platform in retail media, today announced that Luis Pedro Martinez has joined the company as Managing Director, Europe, based in London. Martinez brings more than 15 years of experience across technology, retail media, and agency leadership, most recently serving as a VP at WPP Media UK. His appointment marks a significant step in Xnurta's international expansion and deepens its engagement with global bra.

NEW YORK--(BUSINESS WIRE)--Brewer, Attorneys & Counselors announce industry expert in Foster v. WPP, Nick Manning, published an analysis related to the lawsuit, which is currently pending in New York Supreme Court. The analysis is available on Mr. Manning's LinkedIn. Mr. Manning is the founder of Encyclomedia International and Non-Executive Chairman of Media Marketing Compliance (MMC), and previously served as Chief Strategy Officer at Ebiquity and co-founded Manning Gottlieb OMD. The case.

WPP PLC faces further earnings pressure in 2026 despite a new medium-term growth plan, according to Deutsche Bank, which has cut its price target to 425p from 510p while retaining a 'buy' rating. Following the group's full year 2025 results and strategy update last week, analyst Steve Liechti said new chief executive Cindy Rose's 'Elevate28' plan offers a clearer path to mid-term growth, which is positive for a “lowly rated stock with market sentiment at a low”.