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453 hedge funds and large institutions have $11.2B invested in Wayfair in 2026 Q2 according to their latest regulatory filings, with 92 funds opening new positions, 157 increasing their positions, 142 reducing their positions, and 82 closing their positions.

New
Increased
Maintained
Reduced
Closed

95% more call options, than puts

Call options by funds: $1.35B | Put options by funds: $692M

50% more funds holding in top 10

Funds holding in top 10: 1015 (+5)

21% more capital invested

Capital invested by funds: $9.27B → $11.2B (+$1.95B)

12% more first-time investments, than exits

New positions opened: 92 | Existing positions closed: 82

11% more repeat investments, than reductions

Existing positions increased: 157 | Existing positions reduced: 142

1% more funds holding

Funds holding: 447453 (+6)

4.1% less ownership

Funds ownership: 113.47%109.37% (-4.1%)

Holders
453
Holders Change
+6
Holders Change %
+1.34%
% of All Funds
5.47%
Holding in Top 10
15
Holding in Top 10 Change
+5
Holding in Top 10 Change %
+50%
% of All Funds
0.18%
New
92
Increased
157
Reduced
142
Closed
82
Calls
$1.35B
Puts
$692M
Net Calls
+$660M
Net Calls Change
+$75.5M
Name Holding Trade Value Shares
Change
Change in
Stake
FFO
376
Fortitude Family Office
Arizona
$17.4K +$3.83K +52 +38%
WTA
377
Washington Trust Advisors
Massachusetts
$17K +$13.6K +184 New
CW
378
CrossGen Wealth
North Carolina
$16.9K
TRCT
379
Tower Research Capital (TRC)
New York
$15.6K -$115K -1,560 -90%
MA
380
Montag & Associates
Georgia
$15K -$2.61M -35,498 -100%
WTC
381
WhitTier Trust Company
Nevada
$12.8K -$1.33K -18 -12%
LI
382
LRI Investments
Florida
$12.4K -$10.2K -139 -51%
SS
383
SBI Securities
Japan
$11.5K +$74 +1 +0.8%
SAM
384
Smartleaf Asset Management
Massachusetts
$11.2K
NB
385
NBH Bank
Colorado
$10.8K +$8.62K +117 New
GSWM
386
Golden State Wealth Management
California
$10.6K
HNB
387
Huntington National Bank
Ohio
$10.4K
ATC
388
Adirondack Trust Company
New York
$9.24K
BC
389
Barrett & Company
Rhode Island
$9.24K
DB
390
Danske Bank
Denmark
$9.24K
PTC
391
Private Trust Company
Ohio
$7.67K +$2.58K +35 +73%
BWL
392
Bogart Wealth LLC
Virginia
$7.39K -$516 -7 -8%
WA
393
Westfuller Advisors
New York
$7.39K
BIA
394
Bell Investment Advisors
California
$7.3K -$1.62K -22 -22%
AssetMark Inc
395
AssetMark Inc
California
$6.01K -$442 -6 -8%
Bessemer Group
396
Bessemer Group
New Jersey
$6K
C
397
Covestor
United Kingdom
$6K
JWM
398
JPL Wealth Management
Colorado
$5.92K +$4.71K +64 New
FP
399
Financial Perspectives
Minnesota
$5.27K
APFP
400
Action Point Financial Planning
Michigan
$5.18K +$4.35K +59 New

W Hedge Fund Activity: Q2 2026 in Review

453 of the 8,279 institutional investors tracked by Wall St. Rank reported a position in Wayfair (W) for Q2 2026, worth a combined $11.2B — up 21% from $9.27B a quarter earlier.

Buyers outnumbered sellers: 92 funds opened new W positions and 82 closed out — a net gain of 10 holders — while 157 added to existing stakes and 142 trimmed.

The largest buyer was Castle Hook Partners, adding an estimated $179M. The largest seller was Capital World Investors, cutting an estimated $193M.

  • 453 institutional investors held Wayfair (W) as of Q2 2026, up from 447 in Q1 2026.
  • Funds reported $11.2B of Wayfair stock for Q2 2026, up 21% quarter-over-quarter.
  • 92 funds opened new Wayfair positions in Q2 2026 and 82 closed out, a net change of +10 holders.
  • The largest Wayfair buyer in Q2 2026 was Castle Hook Partners, an estimated $179M added.
  • The largest Wayfair seller in Q2 2026 was Capital World Investors, an estimated $193M sold.

Based on aggregated 13F filings for Q2 2026.