Victoria's Secret
VSCO
Market cap $1.55B

19.36 USD

-0.56

2.81%

Updated Jul 30, 3:52 PM EDT

1 day

-2.81%

5 days

-9.32%

1 month

4.54%

3 months

2.98%

6 months

-47.36%

Year to date

-52.10%

1 year

10.19%

5 years

-54.45%

10 years

-54.45%

About: Victoria's Secret & Co is a retailer of women's intimate and other apparel and beauty products marketed under the Victoria's Secret, PINK, and Adore Me brand names. It also includes the merchandise sourcing and production function serving the Company and its international partners. The Company operates as a single segment designed to serve customers seamlessly through stores and online channels.

Employees: 31,000

Consumer Discretionary Apparel Retail

0

Funds holding %

of 7,323 funds

0

Analysts bullish %

of 8 analysts

Fund manager confidence

Based on 2025 Q1 regulatory disclosures by fund managers ($100M+ AUM)

104% more call options, than puts

Call options by funds: $105M | Put options by funds: $51.7M

8% more repeat investments, than reductions

Existing positions increased: 104 | Existing positions reduced: 96

0.18% less ownership

Funds ownership: 90.75% [Q4 2024] → 90.57% (-0.18%) [Q1 2025]

10% less funds holding

Funds holding: 339 [Q4 2024] → 304 (-35) [Q1 2025]

34% less first-time investments, than exits

New positions opened: 54 | Existing positions closed: 82

55% less capital invested

Capital invested by funds: $2.95B [Q4 2024] → $1.33B (-$1.63B) [Q1 2025]

67% less funds holding in top 10

Funds holding in top 10: 6 [Q4 2024] → 2 (-4) [Q1 2025]

See Fund Rankings

Research analyst outlook

8 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target

$15

23%

downside

Avg. target

$22

15%

upside

High target

$28

45%

upside

8 analyst ratings

2 positive

25%

4 neutral

50%

2 negative

25%

JP Morgan Matthew Boss	39%upside $27	Neutral Maintained	28 Jul 2025
Barclays Adrienne Yih	19%upside $23	Overweight Maintained	12 Jun 2025
B of A Securities Alice Xiao	7%downside $18	Underperform Maintained	12 Jun 2025
Telsey Advisory Group Dana Telsey	24%upside $24	Market Perform Maintained	11 Jun 2025
Jefferies Corey Tarlowe	45%upside $28	Buy Maintained	11 Jun 2025

See Analyst Rankings

Financial journalist opinion

Victoria's Secret Introduces Powerful Bra Innovation to its #1 Collection

The beloved Body by Victoria collection's new FlexFactor Lightly Lined bra is precisely engineered with an innovative flexible titanium underwire to provide seamless flexibility, movement and comfort. NEW YORK , July 23, 2025 /PRNewswire/ -- Today, Victoria's Secret announced the launch of its latest addition to the Body by Victoria collection, featuring the Body by Victoria FlexFactor Lightly Lined Plunge Demi Bra.

Victoria's Secret Introduces Powerful Bra Innovation to its #1 Collection

Clothing stocks got a lift from the U.S.-Vietnam trade deal. But an analyst sees these difficulties ahead.

A UBS analyst says the news “increases the probability more tariff increases for other countries are coming.”

Clothing stocks got a lift from the U.S.-Vietnam trade deal. But an analyst sees these difficulties ahead.

How activist Barington Capital can collaborate with Victoria's Secret to improve shareholder value

Barington is no stranger to Victoria's Secret, having been at L Brands prior to the spinoff of the lingerie retailer.

How activist Barington Capital can collaborate with Victoria's Secret to improve shareholder value

Activist investor calls for Victoria's Secret board overhaul amid losses

Barington Capital urged Victoria's Secret to replace its board with directors experienced in brand revitalization, criticizing CEO Hillary Super's leadership strategy.

Activist investor calls for Victoria's Secret board overhaul amid losses

Victoria's Secret Faces Proxy Pressure After Sharp Stock Decline: Report

Activist investor Barington Capital Group joins a growing chorus of dissatisfied Victoria's Secret VSCO shareholders.

Victoria's Secret Faces Proxy Pressure After Sharp Stock Decline: Report

Victoria's Secret faces fresh activist fight from Barington Capital, source says

Activist investor Barington Capital Group plans to mount a push to change Victoria's Secret's board of directors and end a recently adopted shareholder's rights plan, according to a person familiar with the situation.

Victoria's Secret faces fresh activist fight from Barington Capital, source says

Victoria's Secret Is Under Mounting Pressure From Latest Activist Investor

Barington Capital Group plans to push the lingerie retailer to overhaul its board.

Victoria's Secret Is Under Mounting Pressure From Latest Activist Investor

Victoria's Secret Analyst Flags Profit Pressure, Keeps Rating Amid Tariff And Cyber Headwinds

Telsey Advisory Group analyst Dana Telsey reiterated the Market Perform rating on Victoria's Secret & Co. VSCO with a price forecast of $24.

Victoria's Secret Analyst Flags Profit Pressure, Keeps Rating Amid Tariff And Cyber Headwinds

Victoria's Secret: I Don't See Any Upside Potential In The Near Term

I rate VSCO as hold due to a challenging outlook: early turnaround signs are offset by core business weakness, tariffs, and activist pressure. While PINK and international segments show growth, the core intimates category remains soft and faces secular headwinds from shifting consumer preferences. Tariff impacts and activist investor scrutiny add further uncertainty, with potential for management changes if results don't improve soon.

Victoria's Secret: I Don't See Any Upside Potential In The Near Term

These Analysts Revise Their Forecasts On Victoria's Secret Following Q1 Earnings

Victoria's Secret & Co. VSCO reported in-line earnings for the first quarter on Wednesday.

These Analysts Revise Their Forecasts On Victoria's Secret Following Q1 Earnings

See News Rankings

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