ScottsMiracle-Gro
About: Scotts Miracle-Gro is the largest purveyor of home lawn and gardening products in the US. The business consists of three reporting segments: US consumer, Hawthorne, and other. The US consumer segment consists of a broad range of lawncare products, including grass seed, fertilizer, and lawn-related weed, animal, and disease control. US consumer typically generates the vast majority of companywide revenue and profits. Hawthorne sells indoor gardening and hydroponic equipment, particularly to the cannabis growing industry, while the other segment primarily consists of lawn and gardening products sold in Canada. Its lawncare and gardening products are well-recognized brands in the US, including Scotts, Miracle-Gro, Roundup, Ortho, and Tomcat.
Employees: 5,300
Fund manager confidence
Based on 2025 Q1 regulatory disclosures by fund managers ($100M+ AUM)
303% more call options, than puts
Call options by funds: $163M | Put options by funds: $40.6M
17% more repeat investments, than reductions
Existing positions increased: 165 | Existing positions reduced: 141
6% more first-time investments, than exits
New positions opened: 71 | Existing positions closed: 67
0.84% less ownership
Funds ownership: 73.76% [Q4 2024] → 72.92% (-0.84%) [Q1 2025]
2% less funds holding
Funds holding: 444 [Q4 2024] → 437 (-7) [Q1 2025]
18% less capital invested
Capital invested by funds: $2.81B [Q4 2024] → $2.3B (-$512M) [Q1 2025]
Research analyst outlook
6 Wall Street Analysts provided 1 year price targets over the past 3 months
6 analyst ratings
Stifel W. Andrew Carter | 16%upside $71 | Hold Downgraded | 9 Jun 2025 |
Truist Securities Bill Chappell | 23%upside $75 | Buy Maintained | 6 Jun 2025 |
Wells Fargo Chris Carey | 18%upside $72 | Overweight Maintained | 6 Jun 2025 |
JP Morgan Jeffrey Zekauskas | 6%upside $65 | Overweight Maintained | 1 May 2025 |
UBS Peter Grom | 12%downside $54 | Neutral Maintained | 1 May 2025 |
Financial journalist opinion
Based on 12 articles about SMG published over the past 30 days









