Boston Beer
SAM
Market cap $2.16B

193.40 USD

+1.16

0.60%

Updated Jul 17, 2:14 PM EDT

1 day

0.60%

5 days

-0.80%

1 month

-5.86%

3 months

-19.20%

6 months

-23.38%

Year to date

-35.80%

1 year

-32.58%

5 years

-69.95%

10 years

-13.37%

About: Boston Beer is a top player in high-end malt beverages and adjacent categories in the US, with strong positions in craft beer, flavored malt beverages, hard cider, and hard seltzer. The bulk of volume and revenue is concentrated in four brands: Samuel Adams, Angry Orchard, Twisted Tea, and Truly. Beverages are produced using a hybrid model leveraging both in-house capacities and third-party breweries through contract arrangements. While the firm is required to use distributors to reach end markets, including retailers and on-premises operators, it also employs 500 internal sales representatives to educate the market about its products. The firm generates almost all sales in the US.

Employees: 2,537

Consumer Staples Beverages - Brewers

0

Funds holding %

of 7,317 funds

0

Analysts bullish %

of 6 analysts

Fund manager confidence

Based on 2025 Q1 regulatory disclosures by fund managers ($100M+ AUM)

38% more call options, than puts

Call options by funds: $56.6M | Put options by funds: $41.1M

30% more repeat investments, than reductions

Existing positions increased: 117 | Existing positions reduced: 90

3.65% more ownership

Funds ownership: 78.86% [Q4 2024] → 82.51% (+3.65%) [Q1 2025]

6% less funds holding

Funds holding: 342 [Q4 2024] → 323 (-19) [Q1 2025]

19% less first-time investments, than exits

New positions opened: 51 | Existing positions closed: 63

22% less capital invested

Capital invested by funds: $2.23B [Q4 2024] → $1.75B (-$480M) [Q1 2025]

33% less funds holding in top 10

Funds holding in top 10: 3 [Q4 2024] → 2 (-1) [Q1 2025]

See Fund Rankings

Research analyst outlook

6 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target

$187

3%

downside

Avg. target

$228

18%

upside

High target

$279

44%

upside

6 analyst ratings

1 positive

17%

4 neutral

67%

1 negative

17%

UBS Sean King	11%upside $214	Neutral Maintained	17 Jul 2025
Citigroup Filippo Falorni	19%upside $230	Buy Maintained	15 Jul 2025
Bernstein Nadine Sarwat	19%upside $230	Market Perform Maintained	9 Jul 2025
Goldman Sachs Bonnie Herzog	3%downside $187	Sell Maintained	23 Jun 2025
RBC Capital Nik Modi	44%upside $279	Sector Perform Reiterated	22 Apr 2025

See Analyst Rankings

Financial journalist opinion

Based on 12 articles about SAM published over the past 30 days

Zacks Investment Research

Analysts Estimate Boston Beer (SAM) to Report a Decline in Earnings: What to Look Out for

Boston Beer (SAM) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Analysts Estimate Boston Beer (SAM) to Report a Decline in Earnings: What to Look Out for

To Celebrate 30 Years, Dogfish Head Turns Back Time with New Cherry Pale Ale, An Off-Centered Reconstruction of Founder's First-Ever Homebrewed Beer

MILTON, Del., July 16, 2025 (GLOBE NEWSWIRE) -- In honor of its 30th anniversary, Dogfish Head Craft Brewery unveils an off-centered reconstruction of Founder Sam Calagione's first-ever homebrew, Cherry Pale Ale. A liquid time capsule transporting drinkers back to the mid-90s, this limited-edition beer is brewed with Delaware wheat, Maine barley, Cascade hops and boatloads of beautiful cherries for an easy-drinking, summertime sipper with balanced sweet and tart notes of stone fruit.

To Celebrate 30 Years, Dogfish Head Turns Back Time with New Cherry Pale Ale, An Off-Centered Reconstruction of Founder's First-Ever Homebrewed Beer

The Motley Fool

Boston Beer: A Closer Look at Its Future in a Declining Industry

Explore the exciting world of Boston Beer (SAM -0.10%) with our contributing expert analysts in this Motley Fool Scoreboard episode. Check out the video below to gain valuable insights into market trends and potential investment opportunities!

Boston Beer: A Closer Look at Its Future in a Declining Industry

Boston Beer Company: Contrarian Idea From A Beaten Down Industry

The alcohol industry is currently facing headwinds from weight loss medications, shifting consumer preferences, and outside forces like tariffs. Boston Beer Company has been the worst performing stock this year in the group of Alcohol related companies I examined. Even with the company having the worst performing stock ytd, the company financial performance and management activity has been positive and this dislocation makes the stock an intriguing contrarian idea.

Boston Beer Company: Contrarian Idea From A Beaten Down Industry

Samuel Adams and Boston Red Sox Toast to Ten More Years of Partnership

Boston, MA, July 11, 2025 (GLOBE NEWSWIRE) -- Samuel Adams, the #1 brand known for offering variety and seasonality[1], has renewed its multiyear partnership with the Boston Red Sox, remaining the team's Official Beer for the next decade. This partnership with Boston Beer Company's flagship brand has been a fan favorite since 2018, when Sam Adams became the first American craft brewer to enter a partnership with a big-league franchise for this length of time and at this level.

Samuel Adams and Boston Red Sox Toast to Ten More Years of Partnership

Zacks Investment Research

Boston Beer (SAM) Soars 4.6%: Is Further Upside Left in the Stock?

Boston Beer (SAM) was a big mover last session on higher-than-average trading volume. The latest trend in earnings estimate revisions might not help the stock continue moving higher in the near term.

Boston Beer (SAM) Soars 4.6%: Is Further Upside Left in the Stock?

Samuel Adams' Summer Ale Census Uncovers the Truth: Summer = Beer

Boston, MA, July 01, 2025 (GLOBE NEWSWIRE) -- Samuel Adams, one of the originators of the craft beer movement, releases the Sam Adams Summer Ale Census, providing a unique look at how beer drinkers enjoy drinking a brew during the summer season. According to the Sam Adams Summer Ale Census, 90% of drinkers enjoy beer more frequently in the Summer, and July is the undisputed champ of beer season—nearly half say it's the top month to crack open a cold one.

Samuel Adams' Summer Ale Census Uncovers the Truth: Summer = Beer

Zacks Investment Research

AB InBev vs. Boston Beer: Which Stock is Poised to Brew a Better Return?

BUD depends on global scale and digital reach, while SAM banks on product diversity to bolster future growth.

AB InBev vs. Boston Beer: Which Stock is Poised to Brew a Better Return?

Zacks Investment Research

CCU or SAM: Which Is the Better Value Stock Right Now?

Investors looking for stocks in the Beverages - Alcohol sector might want to consider either Cervecerias Unidas (CCU) or Boston Beer (SAM). But which of these two stocks presents investors with the better value opportunity right now?

CCU or SAM: Which Is the Better Value Stock Right Now?

Rain Check, Please! Truly Hard Seltzer is Paying Fans with a “Rain Check” to Use on Their Next Pack If Fourth of July Plans Get Rained Out

We can't guarantee the weather, but we can guarantee delicious fruity refreshment with the new, limited-edition Truly Pool Party Variety Pack We can't guarantee the weather, but we can guarantee delicious fruity refreshment with the new, limited-edition Truly Pool Party Variety Pack

Rain Check, Please! Truly Hard Seltzer is Paying Fans with a “Rain Check” to Use on Their Next Pack If Fourth of July Plans Get Rained Out

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