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Innovator US Equity Power Buffer ETF May

181 hedge funds and large institutions have $503M invested in Innovator US Equity Power Buffer ETF May in 2025 Q2 according to their latest regulatory filings, with 22 funds opening new positions, 74 increasing their positions, 42 reducing their positions, and 10 closing their positions.

New
Increased
Maintained
Reduced
Closed

120% more first-time investments, than exits

New positions opened: 22 | Existing positions closed: 10

76% more repeat investments, than reductions

Existing positions increased: 74 | Existing positions reduced: 42

31% more capital invested

Capital invested by funds: $384M → $503M (+$119M)

6% more funds holding

Funds holding: 170181 (+11)

2.27% more ownership

Funds ownership: 76.81%79.07% (+2.3%)

Holders
181
Holders Change
+11
Holders Change %
+6.47%
% of All Funds
2.38%
Holding in Top 10
2
Holding in Top 10 Change
+2
Holding in Top 10 Change %
% of All Funds
0.03%
New
22
Increased
74
Reduced
42
Closed
10
Calls
Puts
Net Calls
Net Calls Change
Name Holding Trade Value Shares
Change
Change in
Stake
AllianceBernstein
1
AllianceBernstein
Tennessee
$134M +$28.2M +779,446 +28%
PCM
2
Penserra Capital Management
California
$58.4M +$6.91M +190,840 +14%
Raymond James Financial
3
Raymond James Financial
Florida
$19.2M +$3.87M +106,807 +27%
Osaic Holdings
4
Osaic Holdings
Arizona
$18.7M +$3.08M +84,913 +21%
Commonwealth Equity Services
5
Commonwealth Equity Services
Massachusetts
$15.5M +$2.9M +80,100 +24%
Kovitz Investment Group Partners
6
Kovitz Investment Group Partners
Illinois
$11.5M +$2.59M +71,529 +31%
Cetera Investment Advisers
7
Cetera Investment Advisers
Illinois
$9.76M +$912K +25,192 +11%
LPL Financial
8
LPL Financial
California
$9.65M +$466K +12,857 +5%
SEP
9
Southland Equity Partners
Missouri
$8.76M +$2.52M +69,665 +43%
HCA
10
Heck Capital Advisors
Wisconsin
$7.47M +$21.2K +586 +0.3%
Wealth Enhancement Advisory Services
11
Wealth Enhancement Advisory Services
Minnesota
$6.46M +$4.36M +120,277 +239%
BCM
12
Brookstone Capital Management
Illinois
$6.18M -$167K -4,609 -3%
W
13
WPWealth
Texas
$5.81M +$5.57M +153,864 New
Envestnet Asset Management
14
Envestnet Asset Management
Illinois
$5.77M +$3.11M +85,994 +129%
BPA
15
Beacon Pointe Advisors
California
$5.73M +$346K +9,559 +7%
KWM
16
KFG Wealth Management
Indiana
$5.42M +$233K +6,427 +5%
Truist Financial
17
Truist Financial
North Carolina
$5.33M +$1.93M +53,366 +61%
KAS
18
Kestra Advisory Services
Texas
$5.09M +$1.5M +41,522 +45%
MSA
19
McAlister Sweet & Associates
Texas
$4.73M +$4.54M +125,237 New
HighTower Advisors
20
HighTower Advisors
Illinois
$4.41M +$346K +9,566 +9%
YWS
21
Yarger Wealth Strategies
Ohio
$4.36M +$1.93M +53,192 +85%
AWM
22
Atticus Wealth Management
Florida
$4.1M +$162K +4,470 +4%
PWMG
23
Pinnacle Wealth Management Group
Michigan
$3.88M +$445K +12,300 +14%
AWAG
24
ARS Wealth Advisors Group
Florida
$3.58M +$1.61M +44,409 +88%
MFG
25
MTM Financial Group
Pennsylvania
$3.37M +$107K +2,941 +3%

PMAY Hedge Fund Activity: Q2 2025 in Review

181 of the 7,595 institutional investors tracked by Wall St. Rank reported a position in Innovator US Equity Power Buffer ETF May (PMAY) for Q2 2025, worth a combined $503M — up 31% from $384M a quarter earlier.

Buyers outnumbered sellers: 22 funds opened new PMAY positions and 10 closed out — a net gain of 12 holders — while 74 added to existing stakes and 42 trimmed.

The largest buyer was AllianceBernstein, adding an estimated $28.2M. The largest seller was AE Wealth Management, cutting an estimated $2.56M.

  • 181 institutional investors held Innovator US Equity Power Buffer ETF May (PMAY) as of Q2 2025, up from 170 in Q1 2025.
  • Funds reported $503M of Innovator US Equity Power Buffer ETF May stock for Q2 2025, up 31% quarter-over-quarter.
  • 22 funds opened new Innovator US Equity Power Buffer ETF May positions in Q2 2025 and 10 closed out, a net change of +12 holders.
  • The largest Innovator US Equity Power Buffer ETF May buyer in Q2 2025 was AllianceBernstein, an estimated $28.2M added.
  • The largest Innovator US Equity Power Buffer ETF May seller in Q2 2025 was AE Wealth Management, an estimated $2.56M sold.

Based on aggregated 13F filings for Q2 2025.