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Innovator US Equity Power Buffer ETF May
PMAY

154 hedge funds and large institutions have $322M invested in Innovator US Equity Power Buffer ETF May in 2024 Q1 according to their latest regulatory filings, with 9 funds opening new positions, 19 increasing their positions, 76 reducing their positions, and 16 closing their positions.

New
Increased
Maintained
Reduced
Closed

2.08% more ownership

Funds ownership: 72.22% → 74.3% (+2.1%)

4% less funds holding

Funds holding: 161 → 154 (-7)

6% less capital invested

Capital invested by funds: $343M → $322M (-$21.2M)

33% less funds holding in top 10

Funds holding in top 10: 3 → 2 (-1)

44% less first-time investments, than exits

New positions opened: 9 | Existing positions closed: 16

75% less repeat investments, than reductions

Existing positions increased: 19 | Existing positions reduced: 76

Holders
154
Holders Change
-7
Holders Change %
-4.35%
% of All Funds
2.22%
Holding in Top 10
2
Holding in Top 10 Change
-1
Holding in Top 10 Change %
-33.33%
% of All Funds
0.03%
New
9
Increased
19
Reduced
76
Closed
16
Calls
–
Puts
–
Net Calls
–
Net Calls Change
–

Top Buyers

Rank Fund Capital Flow
1
Cetera Investment Advisers
Cetera Investment Advisers
Illinois
+$7.14M
2
PCM
Penserra Capital Management
California
+$2.55M
3
KAS
Kestra Advisory Services
Texas
+$1.29M
4
LPL Financial
LPL Financial
California
+$1.2M
5
CW
CreativeOne Wealth
Kansas
+$822K

Top Sellers

Rank Fund Capital Flow
1
GCP
Gill Capital Partners
Colorado
-$5.1M
2
DIM
Delta Investment Management
California
-$4.27M
3
CAN
Cetera Advisor Networks
California
-$2.76M
4
BA
Bellwether Advisors
Nebraska
-$2.72M
5
Wealth Enhancement Advisory Services
Wealth Enhancement Advisory Services
Minnesota
-$2.34M
Name Holding Trade Value Shares
Change 		Change in
Stake
BWM
126
BCGM Wealth Management
Indiana
$280K – – –
BRWA
127
B. Riley Wealth Advisors
Florida
$277K +$84.7K +2,645 +39%
VBFP
128
Valtinson Bruner Financial Planning
Minnesota
$268K – – –
MA
129
Mutual Advisors
Nebraska
$249K – – –
CAPTRUST Financial Advisors
130
CAPTRUST Financial Advisors
North Carolina
$241K – – –
CCM
131
Coldstream Capital Management
Washington
$238K – – –
AWAG
132
ARS Wealth Advisors Group
Florida
$227K – – –
KFP
133
KMG Fiduciary Partners
Ohio
$216K – – –
PIAS
134
PCA Investment Advisory Services
Ohio
$210K – – –
AF
135
Advisornet Financial
Minnesota
$206K -$13.3K -415 -6%
MWS
136
Maxwell Wealth Strategies
California
$205K +$196K +6,122 New
PS
137
Principal Securities
Iowa
$162K – – –
CFGS
138
Concourse Financial Group Securities
Alabama
$154K – – –
Royal Bank of Canada
139
Royal Bank of Canada
Ontario, Canada
$118K -$464K -14,481 -80%
SWM
140
Sugarloaf Wealth Management
Georgia
$87.7K – – –
CA
141
Continuum Advisory
Idaho
$71K +$68.4K +2,135 New
Comerica Bank
142
Comerica Bank
Texas
$64.9K – – –
WWMSC
143
Wagner Wealth Management (South Carolina)
South Carolina
$58.4K – – –
CHC
144
City Holding Co
West Virginia
$55.8K -$46.3K -1,445 -46%
CB
145
CNB Bank
Pennsylvania
$34K +$33.5K +1,046 New
CIAS
146
Capital Investment Advisory Services
North Carolina
$33.6K – – –
AF
147
Allworth Financial
California
$31.6K – – –
HBW
148
Hazlett, Burt & Watson
West Virginia
$17K – – –
Morgan Stanley
149
Morgan Stanley
New York
$17K +$16.7K +523 New
JP Morgan Chase
150
JP Morgan Chase
New York
$8.44K – – –
3 4 5
6
7

PMAY Hedge Fund Activity: Q1 2024 in Review

154 of the 6,942 institutional investors tracked by Wall St. Rank reported a position in Innovator US Equity Power Buffer ETF May (PMAY) for Q1 2024, worth a combined $322M — down 6.2% from $343M a quarter earlier.

Sellers outnumbered buyers: 16 funds closed out of PMAY and 9 opened new positions — a net loss of 7 holders — while 76 trimmed existing stakes and 19 added.

The largest buyer was Cetera Investment Advisers, adding an estimated $7.14M. The largest seller was Gill Capital Partners, cutting an estimated $5.1M.

  • 154 institutional investors held Innovator US Equity Power Buffer ETF May (PMAY) as of Q1 2024, down from 161 in Q4 2023.
  • Funds reported $322M of Innovator US Equity Power Buffer ETF May stock for Q1 2024, down 6.2% quarter-over-quarter.
  • 9 funds opened new Innovator US Equity Power Buffer ETF May positions in Q1 2024 and 16 closed out, a net change of -7 holders.
  • The largest Innovator US Equity Power Buffer ETF May buyer in Q1 2024 was Cetera Investment Advisers, an estimated $7.14M added.
  • The largest Innovator US Equity Power Buffer ETF May seller in Q1 2024 was Gill Capital Partners, an estimated $5.1M sold.

Based on aggregated 13F filings for Q1 2024.