HubSpotHUBS
About: HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot's mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.
Employees: 8,574
Fund manager confidence
Based on 2025 Q1 regulatory disclosures by fund managers ($100M+ AUM)
67% more call options, than puts
Call options by funds: $270M | Put options by funds: $162M
58% more repeat investments, than reductions
Existing positions increased: 341 | Existing positions reduced: 216
18% more first-time investments, than exits
New positions opened: 111 | Existing positions closed: 94
0.88% less ownership
Funds ownership: 90.83% [Q4 2024] → 89.96% (-0.88%) [Q1 2025]
2% less funds holding
Funds holding: 780 [Q4 2024] → 768 (-12) [Q1 2025]
19% less capital invested
Capital invested by funds: $32.9B [Q4 2024] → $26.7B (-$6.2B) [Q1 2025]
38% less funds holding in top 10
Funds holding in top 10: 8 [Q4 2024] → 5 (-3) [Q1 2025]
Research analyst outlook
17 Wall Street Analysts provided 1 year price targets over the past 3 months
17 analyst ratings
Citigroup Drew Foster | 18%upside $759 | Buy Maintained | 13 May 2025 |
UBS Taylor McGinnis | 28%upside $820 | Buy Maintained | 9 May 2025 |
Goldman Sachs Gabriela Borges | 24%upside $795 | Buy Maintained | 9 May 2025 |
Oppenheimer Ken Wong | 17%upside $750 | Outperform Maintained | 9 May 2025 |
Raymond James Brian Peterson | 29%upside $825 | Outperform Reiterated | 9 May 2025 |
Financial journalist opinion
Based on 15 articles about HUBS published over the past 30 days









