Hershey
About: Hershey is a leading US confectionery manufacturer (around a $54 billion market, according to Euromonitor), controlling around 36% of the domestic chocolate space. Beyond its namesake label, the firm's mix has expanded over the last 85 years and now consists of 100 brands, including Reese's, Kit Kat, Kisses, and Ice Breakers. Hershey's products are sold in about 80 countries, albeit with just a high-single-digit percentage of sales coming from markets outside the US, including Brazil, India, and Mexico. The firm has sought inorganic opportunities to extend its reach beyond its core confection business, adding Amplify Snack Brands and its Skinny Pop ready-to-eat popcorn to its mix, Pirate Brands, and Dot's Pretzels over the past few years.
Employees: 20,030
Fund manager confidence
Based on 2025 Q1 regulatory disclosures by fund managers ($100M+ AUM)
40% more funds holding in top 10
Funds holding in top 10: 5 [Q4 2024] → 7 (+2) [Q1 2025]
27% more call options, than puts
Call options by funds: $593M | Put options by funds: $466M
22% more repeat investments, than reductions
Existing positions increased: 520 | Existing positions reduced: 426
14% more first-time investments, than exits
New positions opened: 158 | Existing positions closed: 138
0.47% less ownership
Funds ownership: 81.94% [Q4 2024] → 81.47% (-0.47%) [Q1 2025]
1% less funds holding
Funds holding: 1,325 [Q4 2024] → 1,317 (-8) [Q1 2025]
3% less capital invested
Capital invested by funds: $21.2B [Q4 2024] → $20.6B (-$609M) [Q1 2025]
Research analyst outlook
7 Wall Street Analysts provided 1 year price targets over the past 3 months
7 analyst ratings
Mizuho John Baumgartner | 8%downside $155 | Neutral Maintained | 28 May 2025 |
Barclays Andrew Lazar | 2%downside $165 | Equal-Weight Maintained | 5 May 2025 |
DA Davidson Brian Holland | 4%downside $163 | Neutral Maintained | 5 May 2025 |
UBS Peter Grom | 1%upside $170 | Neutral Maintained | 2 May 2025 |
RBC Capital Nik Modi | 3%upside $175 | Sector Perform Maintained | 2 May 2025 |
Financial journalist opinion
Based on 13 articles about HSY published over the past 30 days









