Hour LoopHOUR
About: Hour Loop Inc is a technology-enabled consumer products company that uses machine learning and data analytics to design, develop, market, and sell products. Hour Loop predominantly operates through online retail channels such as Amazon, Walmart, and Hourloop.com. The Company, as an Internet marketplace seller, sells products in multiple categories, including home/garden decor, toys, kitchenware, apparel, and electronics. It has only one segment, which is online retail (e-commerce).
Employees: 151
Fund manager confidence
Based on 2025 Q2 regulatory disclosures by fund managers ($100M+ AUM)
99% more capital invested
Capital invested by funds: $49.4K [Q1] → $98.3K (+$48.8K) [Q2]
0.1% more ownership
Funds ownership: 0.1% [Q1] → 0.2% (+0.1%) [Q2]
44% less funds holding
Funds holding: 9 [Q1] → 5 (-4) [Q2]
67% less first-time investments, than exits
New positions opened: 2 | Existing positions closed: 6
100% less repeat investments, than reductions
Existing positions increased: 0 | Existing positions reduced: 1
Research analyst outlook
We haven’t received any recent analyst ratings for HOUR.
Financial journalist opinion





