The Honest Company
HNST
About: The Honest Co Inc is a digitally-native consumer products company to makes purpose-driven consumer products designed for all people. It is an omnichannel brand, ensuring its products are available wherever its consumers shop through the company's Retail and Digital channels. It has three product categories namely; Diapers and Wipes, Skin and Personal Care, and Household and Wellness, out of which the majority of its revenue is generated from the sale of diapers and wipes. The company operates only in the United States.
Employees: 164
Fund manager confidence
Based on 2025 Q2 regulatory disclosures by fund managers ($100M+ AUM)
57% more repeat investments, than reductions
Existing positions increased: 74 | Existing positions reduced: 47
2% more capital invested
Capital invested by funds: $310M [Q1] → $317M (+$7.19M) [Q2]
4.03% less ownership
Funds ownership: 60.5% [Q1] → 56.47% (-4.03%) [Q2]
5% less funds holding
Funds holding: 174 [Q1] → 165 (-9) [Q2]
24% less first-time investments, than exits
New positions opened: 26 | Existing positions closed: 34
57% less call options, than puts
Call options by funds: $2.11M | Put options by funds: $4.86M
100% less funds holding in top 10
Funds holding in top 10: 1 [Q1] → 0 (-1) [Q2]
Research analyst outlook
2 Wall Street Analysts provided 1 year price targets over the past 3 months
2 analyst ratings
|
Morgan Stanley
Dara Mohsenian
|
$4.25
|
Equal-Weight
Maintained
|
15 Aug 2025 |
|
Telsey Advisory Group
Dana Telsey
|
$6
|
Market Perform
Maintained
|
7 Aug 2025 |
Financial journalist opinion
