76.00 USD
-0.30
0.39%
At close Jul 30, 4:00 PM EDT
After hours
76.00
+0.00
0.00%
1 day
-0.39%
5 days
-0.63%
1 month
2.95%
3 months
22.78%
6 months
27.60%
Year to date
34.68%
1 year
16.01%
5 years
3.68%
10 years
-4.99%
 

About: Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. The firm acquired EOne in 2019, bolting on popular family properties like Peppa Pig and PJ Masks, and since has divested noncore lines from the tie-up. Furthermore, the addition of Dungeons & Dragons Beyond in 2022, offers the firm access to 19 million digital tabletop players.

Employees: 4,985

0
Funds holding %
of 7,323 funds
0
Analysts bullish %
of 7 analysts

Fund manager confidence

Based on 2025 Q1 regulatory disclosures by fund managers ($100M+ AUM)

35% more first-time investments, than exits

New positions opened: 97 | Existing positions closed: 72

21% more repeat investments, than reductions

Existing positions increased: 234 | Existing positions reduced: 193

11% more call options, than puts

Call options by funds: $120M | Put options by funds: $108M

6% more capital invested

Capital invested by funds: $6.9B [Q4 2024] → $7.29B (+$386M) [Q1 2025]

3% more funds holding

Funds holding: 599 [Q4 2024] → 617 (+18) [Q1 2025]

0% more funds holding in top 10

Funds holding in top 10: 4 [Q4 2024] → 4 (+0) [Q1 2025]

3.39% less ownership

Funds ownership: 88.43% [Q4 2024] → 85.04% (-3.39%) [Q1 2025]

Research analyst outlook

7 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target
$80
5%
upside
Avg. target
$88
16%
upside
High target
$94
24%
upside

7 analyst ratings

positive
86%
neutral
14%
negative
0%
Citigroup
James Hardiman
20%upside
$91
Buy
Maintained
24 Jul 2025
DA Davidson
5%upside
$80
Neutral
Maintained
24 Jul 2025
JP Morgan
Christopher Horvers
24%upside
$94
Overweight
Maintained
24 Jul 2025
Roth Capital
Eric Handler
21%upside
$92
Buy
Maintained
24 Jul 2025
Morgan Stanley
Megan Alexander
12%upside
$85
Overweight
Maintained
24 Jul 2025

Financial journalist opinion

Based on 34 articles about HAS published over the past 30 days

Positive
Seeking Alpha
8 hours ago
Hasbro: Better Earnings And Sentiment Should Drive Multiples Upward
I remain bullish on Hasbro, as Wizards of the Coast delivered a blowout quarter and digital licensing momentum continues to build. WOTC's Magic, The Gathering saw record growth, validating the Universes Beyond strategy and structurally improving Hasbro's long-term growth outlook. Tariff risks are now well-defined and supply chain exposure is improving, de-risking the FY25 outlook and supporting higher valuation multiples.
Hasbro: Better Earnings And Sentiment Should Drive Multiples Upward
Negative
Investopedia
1 day ago
Shoes, Toys and More Are Seeing Price Hikes as Tariffs Hit
The prices of many of Americans' common purchases are rising, with tariffs lifting the cost of items from shoes to toys and beyond.
Shoes, Toys and More Are Seeing Price Hikes as Tariffs Hit
Positive
Zacks Investment Research
2 days ago
Hasbro (HAS) Upgraded to Strong Buy: What Does It Mean for the Stock?
Hasbro (HAS) has been upgraded to a Zacks Rank #1 (Strong Buy), reflecting growing optimism about the company's earnings prospects. This might drive the stock higher in the near term.
Hasbro (HAS) Upgraded to Strong Buy: What Does It Mean for the Stock?
Positive
Zacks Investment Research
2 days ago
New Strong Buy Stocks for July 28th
MEDP, CBFV, CALX, TREE and HAS have been added to the Zacks Rank #1 (Strong Buy) List on July 28, 2025.
New Strong Buy Stocks for July 28th
Positive
Zacks Investment Research
2 days ago
Best Income Stocks to Buy for July 28th
HAS, CBFV and MAG made it to the Zacks Rank #1 (Strong Buy) income stocks list on July 28, 2025.
Best Income Stocks to Buy for July 28th
Positive
Zacks Investment Research
5 days ago
Why Hasbro (HAS) is a Top Value Stock for the Long-Term
Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Style Scores.
Why Hasbro (HAS) is a Top Value Stock for the Long-Term
Positive
Fast Company
5 days ago
This old-school hobby is helping Hasbro defy economic headwinds
Hasbro Inc. (Nasdaq: HAS), the brand responsible for iconic games like Monopoly, Jenga, and Magic: The Gathering, saw its shares tick upward over 3% in premarket trading on Wednesday. The uptick came just after the company reported its second-quarter earnings of $1.30 per share, beating the analyst expectations of $0.78 per share.And despite a 1% year-over-year decrease, Hasbro's adjusted revenue was posted at $980.8 million, also beating analysts' $874.6 million projection.While sales have been notably down for toy and gaming companies, Hasbro has managed to offset some of the volatility due to financial strains and tariffs.
This old-school hobby is helping Hasbro defy economic headwinds
Negative
Forbes
6 days ago
Tariff Uncertainty Hurt Toy Sales In Q2, Hasbro And Mattel Report
Sales of traditional toys by the country's two largest toy manufacturers, Hasbro and Mattel, fell during the second quarter, due to delayed ordering by retailers worried about possible price increases, the companies said in releasing their earnings reports Wednesday.
Tariff Uncertainty Hurt Toy Sales In Q2, Hasbro And Mattel Report
Negative
Investopedia
6 days ago
Hasbro Is Telling Parents to Buy 'Hot' Toys Early. Here's Why.
Shoppers may encounter shortages of in-demand toys this holiday season, said Hasbro CEO Chris Cocks. Tariffs are leading retailers to take a cautious approach to inventory, and replenishing supplies could be challenging, said the company.
Hasbro Is Telling Parents to Buy 'Hot' Toys Early. Here's Why.
Neutral
The Motley Fool
1 week ago
Hasbro Posts 16 Percent Q2 Gaming Jump
Hasbro Posts 16 Percent Q2 Gaming Jump
Hasbro Posts 16 Percent Q2 Gaming Jump
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