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Alphabet (Google) Class C

2,635 hedge funds and large institutions have $308B invested in Alphabet (Google) Class C in 2019 Q4 according to their latest regulatory filings, with 332 funds opening new positions, 843 increasing their positions, 1,071 reducing their positions, and 74 closing their positions.

New
Increased
Maintained
Reduced
Closed

349% more first-time investments, than exits

New positions opened: 332 | Existing positions closed: 74

9% more funds holding

Funds holding: 2,4162,635 (+219)

8% more capital invested

Capital invested by funds: $287B → $308B (+$21.8B)

7% more funds holding in top 10

Funds holding in top 10: 476511 (+35)

8% less call options, than puts

Call options by funds: $7.29B | Put options by funds: $7.92B

11.03% less ownership

Funds ownership: 1,354.41%1,343.38% (-11%)

21% less repeat investments, than reductions

Existing positions increased: 843 | Existing positions reduced: 1,071

Holders
2,635
Holders Change
+219
Holders Change %
+9.06%
% of All Funds
51.91%
Holding in Top 10
511
Holding in Top 10 Change
+35
Holding in Top 10 Change %
+7.35%
% of All Funds
10.07%
New
332
Increased
843
Reduced
1,071
Closed
74
Calls
$7.29B
Puts
$7.92B
Net Calls
-$625M
Net Calls Change
-$857M
Name Holding Trade Value Shares
Change
Change in
Stake
Hudson Bay Capital Management
1301
Hudson Bay Capital Management
Connecticut
$2.43M
Cetera Investment Advisers
1302
Cetera Investment Advisers
Illinois
$2.43M -$2.58K -40 -0.1%
MCM
1303
Monarch Capital Management
Indiana
$2.42M -$58.1K -900 -2%
FSA
1304
Fort Sheridan Advisors
Illinois
$2.41M +$86.5K +1,340 +4%
SWM
1305
Segment Wealth Management
Texas
$2.4M +$99.4K +1,540 +4%
PBT
1306
Pictet Bank & Trust
Bahamas
$2.4M
JWM
1307
Jackson Wealth Management
Florida
$2.39M +$1.03M +16,000 +97%
CAAS
1308
Capital Asset Advisory Services
Michigan
$2.39M +$810K +12,560 +66%
AWA
1309
ARS Wealth Advisors
Florida
$2.38M -$21.9K -340 -0.9%
ERIM
1310
Eagle Ridge Investment Management
Connecticut
$2.38M -$11.6K -180 -0.5%
WB
1311
Webster Bank
Connecticut
$2.38M +$59.4K +920 +3%
CBU
1312
CIBC Bank USA
Illinois
$2.38M +$41.3K +640 +2%
RWA
1313
Ropes Wealth Advisors
Massachusetts
$2.36M -$879K -13,620 -28%
CIM
1314
CenturyLink Investment Management
Colorado
$2.35M -$290K -4,500 -11%
HCM
1315
Highlander Capital Management
New Jersey
$2.34M
HFA
1316
HC Financial Advisors
California
$2.34M +$27.1K +420 +1%
BJL
1317
Brighton Jones LLC
Washington
$2.34M +$125K +1,940 +6%
RAM
1318
Redmond Asset Management
Virginia
$2.33M -$55.5K -860 -2%
S
1319
SignatureFD
Georgia
$2.33M +$40K +620 +2%
JPC
1320
Jabodon PT Co
Nevada
$2.33M -$341K -5,280 -13%
KA
1321
Kovack Advisors
Florida
$2.32M -$248K -3,840 -10%
TVWM
1322
Tower View Wealth Management
Wisconsin
$2.31M -$47.8K -740 -2%
BONST
1323
Bank of Nova Scotia Trust
Ontario, Canada
$2.31M -$91.6K -1,420 -4%
BL
1324
BFSG LLC
California
$2.3M +$51.6K +800 +2%
CCM
1325
Coe Capital Management
Illinois
$2.28M -$281K -4,360 -11%

GOOG Hedge Fund Activity: Q4 2019 in Review

2,635 of the 5,076 institutional investors tracked by Wall St. Rank reported a position in Alphabet (Google) Class C (GOOG) for Q4 2019, worth a combined $308B — up 7.6% from $287B a quarter earlier.

Buyers outnumbered sellers: 332 funds opened new GOOG positions and 74 closed out — a net gain of 258 holders — while 843 added to existing stakes and 1,071 trimmed.

The largest buyer was T. Rowe Price Associates, adding an estimated $848M. The largest seller was Invesco, cutting an estimated $3.68B.

  • 2,635 institutional investors held Alphabet (Google) Class C (GOOG) as of Q4 2019, up from 2,416 in Q3 2019.
  • Funds reported $308B of Alphabet (Google) Class C stock for Q4 2019, up 7.6% quarter-over-quarter.
  • 332 funds opened new Alphabet (Google) Class C positions in Q4 2019 and 74 closed out, a net change of +258 holders.
  • The largest Alphabet (Google) Class C buyer in Q4 2019 was T. Rowe Price Associates, an estimated $848M added.
  • The largest Alphabet (Google) Class C seller in Q4 2019 was Invesco, an estimated $3.68B sold.

Based on aggregated 13F filings for Q4 2019.