Cetera Investment Advisers
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Cetera Investment Advisers’s Alphabet (Google) Class C GOOG Stock Holding History

Cetera Investment Advisers’s Portfolio GOOG Stock Details GOOG Fund Activity
Bought
Maintained
Sold
Quarter Market Value Status Shares Change in
Stake 		Trade Value Portfolio Weight Portfolio Position
2026
Q1 		$438M Buy
1,525,538
+53,123
+4% +$16.7M 0.47% 31
2025
Q4 		$462M Buy
1,472,415
+80,981
+6% +$23.2M 0.51% 31
2025
Q3 		$339M Buy
1,391,434
+354,979
+34% +$74.6M 0.39% 40
2025
Q2 		$184M Buy
1,036,455
+21,051
+2% +$3.48M 0.31% 60
2025
Q1 		$159M Buy
1,015,404
+17,613
+2% +$3.23M 0.31% 64
2024
Q4 		$190M Buy
997,791
+5,620
+0.6% +$992K 0.4% 41
2024
Q3 		$166M Sell
992,171
-2,416
-0.2% -$409K 0.36% 46
2024
Q2 		$182M Sell
994,587
-75,599
-7% -$12.9M 0.42% 36
2024
Q1 		$163M Buy
1,070,186
+749,940
+234% +$108M 0.38% 41
2023
Q4 		$45.1M Buy
320,246
+390
+0.1% +$52.9K 0.37% 42
2023
Q3 		$42.2M Buy
319,856
+10,689
+3% +$1.39M 0.36% 43
2023
Q2 		$37.4M Sell
309,167
-8,678
-3% -$1M 0.31% 53
2023
Q1 		$33.1M Buy
317,845
+1,496
+0.5% +$144K 0.29% 59
2022
Q4 		$28.1M Buy
316,349
+143,272
+83% +$13.7M 0.26% 71
2022
Q3 		$16.6M Sell
173,077
-74,963
-30% -$8.37M 0.33% 59
2022
Q2 		$27.1M Buy
248,040
+9,080
+4% +$1.07M 0.43% 40
2022
Q1 		$33.4M Buy
238,960
+6,100
+3% +$829K 0.48% 31
2021
Q4 		$33.7M Buy
232,860
+2,560
+1% +$370K 0.48% 33
2021
Q3 		$30.7M Sell
230,300
-4,020
-2% -$554K 0.49% 32
2021
Q2 		$29.4M Buy
234,320
+24,640
+12% +$2.94M 0.47% 32
2021
Q1 		$21.7M Sell
209,680
-14,680
-7% -$1.46M 0.43% 44
2020
Q4 		$19.7M Buy
224,360
+187,980
+517% +$15.9M 0.39% 52
2020
Q3 		$2.67M Sell
36,380
-4,580
-11% -$349K 0.22% 113
2020
Q2 		$2.9M Buy
40,960
+2,660
+7% +$179K 0.27% 97
2020
Q1 		$2.23M Buy
38,300
+1,900
+5% +$129K 0.27% 99
2019
Q4 		$2.43M Sell
36,400
-40
-0.1% -$2.58K 0.24% 111
2019
Q3 		$2.22M Buy
36,440
+820
+2% +$48.5K 0.27% 99
2019
Q2 		$1.92M Buy
35,620
+4,260
+14% +$246K 0.25% 104
2019
Q1 		$1.84M Buy
31,360
+1,900
+6% +$107K 0.26% 103
2018
Q4 		$1.52M Sell
29,460
-100
-0.3% -$5.35K 0.25% 110
2018
Q3 		$1.76M Buy
29,560
+80
+0.3% +$4.79K 0.25% 103
2018
Q2 		$1.64M Buy
29,480
+3,100
+12% +$168K 0.29% 93
2018
Q1 		$1.35M Sell
26,380
-240
-0.9% -$13.2K 0.25% 108
2017
Q4 		$1.39M Sell
26,620
-60
-0.2% -$3.05K 0.25% 105
2017
Q3 		$1.29M Buy
26,680
+600
+2% +$27.9K 0.28% 93
2017
Q2 		$1.19M Buy
26,080
+2,760
+12% +$126K 0.29% 92
2017
Q1 		$967K Buy
23,320
+6,980
+43% +$286K 0.27% 106
2016
Q4 		$632K Buy
16,340
+3,800
+30% +$148K 0.21% 129
2016
Q3 		$488K Sell
12,540
-7,300
-37% -$277K 0.21% 132
2016
Q2 		$685K Buy
+19,840
New +$713K 0.27% 117
2016
Q1 		– Sell
-17,480
Closed -$667K – 293
2015
Q4 		$667K Buy
+17,480
New +$627K 0.31% 100

Other funds holding GOOG

BlackRock
BlackRock New York $5.72T AUM 30.48% 1-Year Est. Return
VCM
Vanguard Capital Management Malvern, Pennsylvania $4.04T AUM
State Street
State Street Boston, Massachusetts $2.9T AUM 29.55% 1-Year Est. Return
JP Morgan Chase
JP Morgan Chase New York $1.56T AUM 27.86% 1-Year Est. Return
Geode Capital Management
Geode Capital Management Boston, Massachusetts $1.61T AUM 30.72% 1-Year Est. Return
Fidelity Investments
Fidelity Investments Boston, Massachusetts $1.9T AUM 41.92% 1-Year Est. Return
VPM
Vanguard Portfolio Management Malvern, Pennsylvania $1.91T AUM
Morgan Stanley
Morgan Stanley New York $1.66T AUM 25.57% 1-Year Est. Return
T. Rowe Price Associates
T. Rowe Price Associates Baltimore, Maryland $865B AUM 30.76% 1-Year Est. Return
Invesco
Invesco Atlanta, Georgia $1.02T AUM 30.18% 1-Year Est. Return

Cetera Investment Advisers's GOOG Position: Q1 2026 in Review

Cetera Investment Advisers increased its Alphabet (Google) Class C (GOOG) stake by 3.6% in Q1 2026, buying an estimated $16.7M and bringing the position to 1,525,538 shares worth $438M. The position accounts for 0.47% of the portfolio, ranked #31.

Cetera Investment Advisers first reported a position in GOOG in Q4 2015 and has held it in 41 quarters since. The position peaked at $462M in Q4 2025. 5,120 funds tracked by Wall St. Rank hold GOOG as of Q1 2026.

  • Cetera Investment Advisers held 1,525,538 shares of Alphabet (Google) Class C worth $438M as of Q1 2026.
  • Cetera Investment Advisers bought 53,123 Alphabet (Google) Class C shares in Q1 2026, an estimated $16.7M.
  • Alphabet (Google) Class C made up 0.47% of Cetera Investment Advisers's portfolio in Q1 2026, its #31 holding.
  • Cetera Investment Advisers first reported a position in Alphabet (Google) Class C in Q4 2015 and has held it in 41 quarters since.
  • Cetera Investment Advisers's Alphabet (Google) Class C position peaked at $462M in Q4 2025.
  • 5,120 funds tracked by Wall St. Rank held Alphabet (Google) Class C as of Q1 2026.

Based on Cetera Investment Advisers's 13F filing for Q1 2026, filed 13 May 2026.