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Alphabet (Google) Class C
GOOG

3,589 hedge funds and large institutions have $419B invested in Alphabet (Google) Class C in 2023 Q2 according to their latest regulatory filings, with 224 funds opening new positions, 1,179 increasing their positions, 1,652 reducing their positions, and 96 closing their positions.

New
Increased
Maintained
Reduced
Closed

133% more first-time investments, than exits

New positions opened: 224 | Existing positions closed: 96

22% more call options, than puts

Call options by funds: $12.9B | Put options by funds: $10.6B

15% more capital invested

Capital invested by funds: $366B → $419B (+$53.2B)

5% more funds holding in top 10

Funds holding in top 10: 642 → 674 (+32)

3% more funds holding

Funds holding: 3,492 → 3,589 (+97)

0.12% more ownership

Funds ownership: 58.94% → 59.05% (+0.12%)

29% less repeat investments, than reductions

Existing positions increased: 1,179 | Existing positions reduced: 1,652

Holders
3,589
Holders Change
+97
Holders Change %
+2.78%
% of All Funds
56.34%
Holding in Top 10
674
Holding in Top 10 Change
+32
Holding in Top 10 Change %
+4.98%
% of All Funds
10.58%
New
224
Increased
1,179
Reduced
1,652
Closed
96
Calls
$12.9B
Puts
$10.6B
Net Calls
+$2.28B
Net Calls Change
+$955M

Top Buyers

Rank Fund Capital Flow
1
JP Morgan Chase
JP Morgan Chase
New York
+$1.71B
2
Fidelity Investments
Fidelity Investments
Massachusetts
+$1.2B
3
Morgan Stanley
Morgan Stanley
New York
+$793M
4
Barclays
Barclays
United Kingdom
+$606M
5
Wellington Management Group
Wellington Management Group
Massachusetts
+$410M

Top Sellers

Rank Fund Capital Flow
1
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
-$1.02B
2
OIAM
OFI Invest Asset Management
France
-$937M
3
BlackRock
BlackRock
New York
-$782M
4
Vanguard Group
Vanguard Group
Pennsylvania
-$667M
5
TCI Fund Management
TCI Fund Management
United Kingdom
-$582M
Name Holding Trade Value Shares
Change 		Change in
Stake
Amundi
26
Amundi
France
$2.85B +$301M +2,599,977 +12%
GQG Partners
27
GQG Partners
Florida
$2.84B +$306M +2,647,687 +13%
Deutsche Bank
28
Deutsche Bank
Germany
$2.75B +$39.9M +344,584 +2%
Invesco
29
Invesco
Georgia
$2.54B +$403M +3,481,511 +20%
UBS AM
30
UBS AM
Illinois
$2.48B – – –
Polen Capital Management
31
Polen Capital Management
Florida
$2.46B -$113M -978,730 -5%
Wells Fargo
32
Wells Fargo
California
$2.39B -$7.7M -66,505 -0.3%
Jennison Associates
33
Jennison Associates
New York
$2.35B -$96.3M -831,799 -4%
Swiss National Bank
34
Swiss National Bank
Switzerland
$2.35B -$271M -2,338,800 -11%
Ameriprise
35
Ameriprise
Minnesota
$2.26B -$55.9M -483,193 -3%
TCI Fund Management
36
TCI Fund Management
United Kingdom
$2.24B -$582M -5,026,006 -21%
Arrowstreet Capital
37
Arrowstreet Capital
Massachusetts
$1.95B +$139M +1,197,523 +8%
UBS Group
38
UBS Group
Switzerland
$1.85B +$111M +957,508 +7%
Sumitomo Mitsui Trust Group
39
Sumitomo Mitsui Trust Group
Japan
$1.83B -$276M -2,387,827 -14%
Barclays
40
Barclays
United Kingdom
$1.69B +$606M +5,235,017 +60%
Bank of Montreal
41
Bank of Montreal
Ontario, Canada
$1.68B +$240M +2,071,354 +18%
Dimensional Fund Advisors
42
Dimensional Fund Advisors
Texas
$1.67B -$109M -942,654 -6%
Eagle Capital Management (New York)
43
Eagle Capital Management (New York)
New York
$1.64B -$210M -1,816,647 -12%
Primecap Management
44
Primecap Management
California
$1.58B -$81.7M -705,460 -5%
Franklin Resources
45
Franklin Resources
California
$1.57B +$249M +2,150,264 +20%
HSBC Holdings
46
HSBC Holdings
United Kingdom
$1.49B +$255M +2,206,461 +22%
CS
47
Credit Suisse
Switzerland
$1.4B -$61.5M -531,248 -4%
American Century Companies
48
American Century Companies
Missouri
$1.38B +$24.1M +208,521 +2%
Principal Financial Group
49
Principal Financial Group
Iowa
$1.37B -$76.5M -661,011 -6%
Brown Advisory
50
Brown Advisory
Maryland
$1.36B -$107M -925,682 -8%
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GOOG Hedge Fund Activity: Q2 2023 in Review

3,589 of the 6,370 institutional investors tracked by Wall St. Rank reported a position in Alphabet (Google) Class C (GOOG) for Q2 2023, worth a combined $419B — up 15% from $366B a quarter earlier.

Buyers outnumbered sellers: 224 funds opened new GOOG positions and 96 closed out — a net gain of 128 holders — while 1,179 added to existing stakes and 1,652 trimmed.

The largest buyer was JP Morgan Chase, adding an estimated $1.71B. The largest seller was T. Rowe Price Associates, cutting an estimated $1.02B.

  • 3,589 institutional investors held Alphabet (Google) Class C (GOOG) as of Q2 2023, up from 3,492 in Q1 2023.
  • Funds reported $419B of Alphabet (Google) Class C stock for Q2 2023, up 15% quarter-over-quarter.
  • 224 funds opened new Alphabet (Google) Class C positions in Q2 2023 and 96 closed out, a net change of +128 holders.
  • The largest Alphabet (Google) Class C buyer in Q2 2023 was JP Morgan Chase, an estimated $1.71B added.
  • The largest Alphabet (Google) Class C seller in Q2 2023 was T. Rowe Price Associates, an estimated $1.02B sold.

Based on aggregated 13F filings for Q2 2023.