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Alphabet (Google) Class C

4,522 hedge funds and large institutions have $630B invested in Alphabet (Google) Class C in 2024 Q4 according to their latest regulatory filings, with 595 funds opening new positions, 1,649 increasing their positions, 1,727 reducing their positions, and 86 closing their positions.

New
Increased
Maintained
Reduced
Closed

592% more first-time investments, than exits

New positions opened: 595 | Existing positions closed: 86

20% more funds holding in top 10

Funds holding in top 10: 717858 (+141)

15% more capital invested

Capital invested by funds: $547B → $630B (+$83B)

11% more funds holding

Funds holding: 4,0894,522 (+433)

3% more call options, than puts

Call options by funds: $11.4B | Put options by funds: $11B

0.64% more ownership

Funds ownership: 58.6%59.24% (+0.64%)

5% less repeat investments, than reductions

Existing positions increased: 1,649 | Existing positions reduced: 1,727

Holders
4,522
Holders Change
+433
Holders Change %
+10.59%
% of All Funds
59.55%
Holding in Top 10
858
Holding in Top 10 Change
+141
Holding in Top 10 Change %
+19.67%
% of All Funds
11.3%
New
595
Increased
1,649
Reduced
1,727
Closed
86
Calls
$11.4B
Puts
$11B
Net Calls
+$367M
Net Calls Change
+$152M
Name Holding Trade Value Shares
Change
Change in
Stake
SIC
3976
Sterling Investment Counsel
New York
$343K -$1.39M -7,876 -81%
SM
3977
Samjo Management
New York
$343K
HSWS
3978
Higgins & Schmidt Wealth Strategies
Colorado
$342K +$6.88K +39 +2%
SA
3979
Strategic Advocates
Utah
$342K -$34.8K -197 -10%
CAM
3980
Campion Asset Management
Virginia
$341K
MCM
3981
MontVue Capital Management
Virginia
$341K
CMP
3982
Courage Miller Partners
Virginia
$341K
BIA
3983
Barry Investment Advisors
Massachusetts
$340K +$353 +2 +0.1%
CG
3984
Cynosure Group
Utah
$338K -$368K -2,086 -54%
W
3985
WPWealth
Texas
$338K -$13.4K -76 -4%
GGA
3986
Granite Group Advisors
Connecticut
$338K +$18.2K +103 +6%
CGFA
3987
Colton Groome Financial Advisors
North Carolina
$337K -$180K -1,020 -37%
RCI
3988
RS Crum Inc
California
$337K +$3K +17 +1%
MS
3989
Madden Securities
Texas
$336K -$17.6K -100 -5%
BMM
3990
Berkshire Money Management
Massachusetts
$335K +$311K +1,761 New
RWM
3991
Revisor Wealth Management
Ohio
$335K -$36.4K -206 -10%
PPWM
3992
PFG Private Wealth Management
Florida
$335K
PWA
3993
Phoenix Wealth Advisors
North Carolina
$335K +$7.06K +40 +2%
SMG
3994
Smart Money Group
Texas
$334K +$18.5K +105 +6%
MJP
3995
Michael J. Puzo
$333K -$8.82K -50 -3%
PRI
3996
Prepared Retirement Institute
Pennsylvania
$333K
MFA
3997
McClarren Financial Advisors
Pennsylvania
$333K -$67.4K -382 -18%
ADBIC
3998
A.D. Beadell Investment Counsel
Wisconsin
$333K
WTFG
3999
Wells Trecaso Financial Group
Ohio
$332K -$6.35K -36 -2%
ATC
4000
Advantage Trust Company
Kansas
$331K

GOOG Hedge Fund Activity: Q4 2024 in Review

4,522 of the 7,593 institutional investors tracked by Wall St. Rank reported a position in Alphabet (Google) Class C (GOOG) for Q4 2024, worth a combined $630B — up 15% from $547B a quarter earlier.

Buyers outnumbered sellers: 595 funds opened new GOOG positions and 86 closed out — a net gain of 509 holders — while 1,649 added to existing stakes and 1,727 trimmed.

The largest buyer was Northern Trust, adding an estimated $1.4B. The largest seller was Capital World Investors, cutting an estimated $1.39B.

  • 4,522 institutional investors held Alphabet (Google) Class C (GOOG) as of Q4 2024, up from 4,089 in Q3 2024.
  • Funds reported $630B of Alphabet (Google) Class C stock for Q4 2024, up 15% quarter-over-quarter.
  • 595 funds opened new Alphabet (Google) Class C positions in Q4 2024 and 86 closed out, a net change of +509 holders.
  • The largest Alphabet (Google) Class C buyer in Q4 2024 was Northern Trust, an estimated $1.4B added.
  • The largest Alphabet (Google) Class C seller in Q4 2024 was Capital World Investors, an estimated $1.39B sold.

Based on aggregated 13F filings for Q4 2024.