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Alphabet (Google) Class C

4,522 hedge funds and large institutions have $630B invested in Alphabet (Google) Class C in 2024 Q4 according to their latest regulatory filings, with 595 funds opening new positions, 1,649 increasing their positions, 1,727 reducing their positions, and 86 closing their positions.

New
Increased
Maintained
Reduced
Closed

592% more first-time investments, than exits

New positions opened: 595 | Existing positions closed: 86

20% more funds holding in top 10

Funds holding in top 10: 717858 (+141)

15% more capital invested

Capital invested by funds: $547B → $630B (+$83B)

11% more funds holding

Funds holding: 4,0894,522 (+433)

3% more call options, than puts

Call options by funds: $11.4B | Put options by funds: $11B

0.64% more ownership

Funds ownership: 58.6%59.24% (+0.64%)

5% less repeat investments, than reductions

Existing positions increased: 1,649 | Existing positions reduced: 1,727

Holders
4,522
Holders Change
+433
Holders Change %
+10.59%
% of All Funds
59.55%
Holding in Top 10
858
Holding in Top 10 Change
+141
Holding in Top 10 Change %
+19.67%
% of All Funds
11.3%
New
595
Increased
1,649
Reduced
1,727
Closed
86
Calls
$11.4B
Puts
$11B
Net Calls
+$367M
Net Calls Change
+$152M
Name Holding Trade Value Shares
Change
Change in
Stake
SIC
3576
Samalin Investment Counsel
New York
$570K +$33.2K +188 +7%
BFWA
3577
Benchmark Financial Wealth Advisors
Florida
$569K -$96.4K -546 -15%
SIS
3578
Strategic Investment Solutions
Illinois
$569K -$3.35K -19 -0.5%
CL
3579
CVFG LLC
Indiana
$568K +$526K +2,980 New
LFASL
3580
Lugano Financial Advisors SA (LFA)
Switzerland
$568K
AC
3581
Arjuna Capital
North Carolina
$567K
SIA
3582
Strategic Investment Advisors
Michigan
$566K +$7.24K +41 +1%
PWM
3583
Puff Wealth Management
New Jersey
$566K +$525K +2,973 New
LFG
3584
Lockerman Financial Group
California
$566K
PIM
3585
Profit Investment Management
Maryland
$565K -$59.7K -338 -10%
FAM
3586
Flaharty Asset Management
Florida
$564K +$4.41K +25 +0.9%
MWA
3587
MFA Wealth Advisors
Pennsylvania
$564K
BAS
3588
Brueske Advisory Services
Washington
$564K +$522K +2,960 New
OFP
3589
OLIO Financial Planning
Virginia
$562K +$521K +2,953 New
FPL
3590
Fortress Private Ledger
North Carolina
$560K +$519K +2,942 New
SI
3591
Saxon Interests
Texas
$557K
BMC
3592
Beaton Management Company
Massachusetts
$557K
AIM
3593
Acropolis Investment Management
Missouri
$555K +$21.7K +123 +4%
SFC
3594
Swisher Financial Concepts
Ohio
$554K -$198K -1,120 -28%
RC
3595
Rovin Capital
Arizona
$554K +$97.3K +551 +23%
PWM
3596
Prentice Wealth Management
New York
$553K +$7.06K +40 +1%
CP
3597
Creekside Partners
California
$553K
IFA
3598
Index Fund Advisors
California
$552K
1IA
3599
1834 Investment Advisors
Wisconsin
$552K
AWG
3600
Altus Wealth Group
Colorado
$552K +$46.4K +263 +10%

GOOG Hedge Fund Activity: Q4 2024 in Review

4,522 of the 7,593 institutional investors tracked by Wall St. Rank reported a position in Alphabet (Google) Class C (GOOG) for Q4 2024, worth a combined $630B — up 15% from $547B a quarter earlier.

Buyers outnumbered sellers: 595 funds opened new GOOG positions and 86 closed out — a net gain of 509 holders — while 1,649 added to existing stakes and 1,727 trimmed.

The largest buyer was Northern Trust, adding an estimated $1.4B. The largest seller was Capital World Investors, cutting an estimated $1.39B.

  • 4,522 institutional investors held Alphabet (Google) Class C (GOOG) as of Q4 2024, up from 4,089 in Q3 2024.
  • Funds reported $630B of Alphabet (Google) Class C stock for Q4 2024, up 15% quarter-over-quarter.
  • 595 funds opened new Alphabet (Google) Class C positions in Q4 2024 and 86 closed out, a net change of +509 holders.
  • The largest Alphabet (Google) Class C buyer in Q4 2024 was Northern Trust, an estimated $1.4B added.
  • The largest Alphabet (Google) Class C seller in Q4 2024 was Capital World Investors, an estimated $1.39B sold.

Based on aggregated 13F filings for Q4 2024.