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Alphabet (Google) Class C

4,522 hedge funds and large institutions have $630B invested in Alphabet (Google) Class C in 2024 Q4 according to their latest regulatory filings, with 595 funds opening new positions, 1,649 increasing their positions, 1,727 reducing their positions, and 86 closing their positions.

New
Increased
Maintained
Reduced
Closed

592% more first-time investments, than exits

New positions opened: 595 | Existing positions closed: 86

20% more funds holding in top 10

Funds holding in top 10: 717858 (+141)

15% more capital invested

Capital invested by funds: $547B → $630B (+$83B)

11% more funds holding

Funds holding: 4,0894,522 (+433)

3% more call options, than puts

Call options by funds: $11.4B | Put options by funds: $11B

0.64% more ownership

Funds ownership: 58.6%59.24% (+0.64%)

5% less repeat investments, than reductions

Existing positions increased: 1,649 | Existing positions reduced: 1,727

Holders
4,522
Holders Change
+433
Holders Change %
+10.59%
% of All Funds
59.55%
Holding in Top 10
858
Holding in Top 10 Change
+141
Holding in Top 10 Change %
+19.67%
% of All Funds
11.3%
New
595
Increased
1,649
Reduced
1,727
Closed
86
Calls
$11.4B
Puts
$11B
Net Calls
+$367M
Net Calls Change
+$152M
Name Holding Trade Value Shares
Change
Change in
Stake
LI
3151
LifeWealth Investments
Florida
$895K +$829K +4,699 New
AAG
3152
Armstrong Advisory Group
Massachusetts
$895K +$102K +579 +14%
CASB
3153
Cape Ann Savings Bank
Massachusetts
$894K -$44.1K -250 -5%
IIA
3154
IPG Investment Advisors
California
$894K
NCM
3155
Novare Capital Management
North Carolina
$890K +$126K +715 +18%
EWA
3156
Encompass Wealth Advisors
Oregon
$889K +$71.8K +407 +10%
FWI
3157
Facet Wealth Inc
Maryland
$886K -$219K -1,238 -21%
CWM
3158
Cherrydale Wealth Management
New Jersey
$885K +$530 +3 +0.1%
DWA
3159
Dougherty Wealth Advisers
Minnesota
$884K
1CP
3160
17 Capital Partners
Arizona
$884K
LGG
3161
Luts & Greenleigh Group
Maryland
$884K -$17.5K -99 -2%
SSWG
3162
Seven Springs Wealth Group
Tennessee
$883K +$148K +841 +22%
AIA
3163
Angeles Investment Advisors
California
$882K +$121K +688 +17%
TC
3164
Trilogy Capital
California
$882K +$61.2K +347 +8%
DA
3165
Drake & Associates
Wisconsin
$878K +$32.3K +183 +4%
OW
3166
Olistico Wealth
Oklahoma
$878K +$177 +1 +0%
WW
3167
Waterfront Wealth
Kansas
$877K +$66K +374 +9%
GWM
3168
Gitterman Wealth Management
New Jersey
$877K +$20.1K +114 +3%
NWA
3169
Navis Wealth Advisors
New York
$876K -$22.6K -128 -3%
FFC
3170
Frederick Financial Consultants
Maryland
$875K +$811K +4,595 New
RB
3171
Renasant Bank
Mississippi
$872K -$17.3K -98 -2%
BWM
3172
Baron Wealth Management
Michigan
$871K +$36.2K +205 +5%
WIC
3173
Wilkins Investment Counsel
Massachusetts
$871K
VIM
3174
Vista Investment Management
Pennsylvania
$870K -$7.77K -44 -1%
CA
3175
Calton & Associates
Florida
$870K +$184K +1,045 +30%

GOOG Hedge Fund Activity: Q4 2024 in Review

4,522 of the 7,593 institutional investors tracked by Wall St. Rank reported a position in Alphabet (Google) Class C (GOOG) for Q4 2024, worth a combined $630B — up 15% from $547B a quarter earlier.

Buyers outnumbered sellers: 595 funds opened new GOOG positions and 86 closed out — a net gain of 509 holders — while 1,649 added to existing stakes and 1,727 trimmed.

The largest buyer was Northern Trust, adding an estimated $1.4B. The largest seller was Capital World Investors, cutting an estimated $1.39B.

  • 4,522 institutional investors held Alphabet (Google) Class C (GOOG) as of Q4 2024, up from 4,089 in Q3 2024.
  • Funds reported $630B of Alphabet (Google) Class C stock for Q4 2024, up 15% quarter-over-quarter.
  • 595 funds opened new Alphabet (Google) Class C positions in Q4 2024 and 86 closed out, a net change of +509 holders.
  • The largest Alphabet (Google) Class C buyer in Q4 2024 was Northern Trust, an estimated $1.4B added.
  • The largest Alphabet (Google) Class C seller in Q4 2024 was Capital World Investors, an estimated $1.39B sold.

Based on aggregated 13F filings for Q4 2024.