Amplify Video Game Tech ETF

GAMR

Market cap $36.4M

Thematic ETFs have maintained their impressive momentum in early 2026, building on a resurgent 2025. After gathering $23 billion last year, the category added another $4 billion in January alone.

TMX VettaFi writers Ben Hernandez and DJ Shaw delved into the world of crypto ETFs in the last Bull vs. Bear. In this edition, writers Nick Peters-Golden and Elle Fitzgerald focus on artificial intelligence — specifically, AI ETFs.

Months before Super Bowl LX kicks off at Levi's Stadium on February 9, the game was already being played, predicted, and celebrated across screens worldwide through companies held in the Amplify Video Game Leaders ETF (GAMR).

The start of 2026 has brought no shortage of challenges for advisors, ranging from shifting rate expectations to valuation concerns in a top-heavy market. Nonetheless, ETFs gathered an impressive $165 billion of new money in January, more than the previous three Januaries combined, according to State Street Investment Management.

Amplify ETFs had an impressive year in 2025, outperforming the broader market in both asset growth rate and performance across its thematic and income-oriented suites.  The firm ended the year with 39 ETFs in its lineup and a total of $17 billion in assets under management.

A new year brings many opportunities for rebalancing, and the gaming ETF GAMR is no exception. The strategy, investing in companies that drive video games forward, holds just about 20 total constituents in its index, but made some notable adjustments between December and its current weights.

CHICAGO, Nov. 26, 2025 (GLOBE NEWSWIRE) -- Amplify ETFs , a leading provider of breakthrough ETF solutions, is highlighting three of its thematic strategies—Amplify Online Retail ETF (IBUY), Amplify Digital Payments ETF (IPAY), and Amplify Video Game Leaders ETF (GAMR)—as investors gear up for a holiday spending season impacted by online retail, digital payments and gaming entertainment. Generative AI shopping assistants and recommendation engines are expected to drive a surge in online holiday spending, with AI-driven traffic to retail sites projected to rise more than 500% year over year.1 Consumers are embracing this new wave of intelligent shopping by researching products, comparing prices, and completing purchases through AI-integrated platforms that make every transaction smarter, faster, and more personalized.

Gaming is a major part of global entertainment investing. There are countless gamers, from East Asia to South America and everywhere in between.

It may not be the end of the quarter yet, but we have made it through summer, and that seems like a good checkpoint to evaluate the top ETF investment themes YTD. Let's take a moment to look in this year's thematic ETF rearview mirror.

GAMR, ALAI, ARKX, PFI and ONLN shine as strong Q2 earnings lift sectors from gaming and AI to retail and aerospace.