Forrester Research

FORR

Market cap $155M

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced the theme and agenda for B2B Summit North America, being held in Phoenix, April 26–29, 2026. With more than 90% of business buyers already using or planning to use generative AI to support their purchase decisions, Forrester underscores that traditional B2B go-to-market (GTM) strategies are no longer working, as most buying decisions are shaped well before sellers enter the discussion. With traditional GTM approaches co.

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) forecasts that automation and AI will have a real but modest impact on jobs through 2030. While AI could account for 6% of total US job losses, equating to 10.4 million roles, widespread AI-driven job replacement remains unlikely, as labor productivity would need to accelerate significantly for AI to replace human talent at scale. Rather than eliminating roles, Forrester forecasts that AI will augment 20% of jobs over the next five yea.

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today opened calls for nominations for its 2026 B2B Return On Integration (ROI) Honors and B2B Programs Of The Year (POY) Awards. Forrester's B2B Awards recognize organizations that have successfully aligned their marketing, sales, product, and customer success functions to orient around customers' and buyers' needs. These awards also celebrate B2B firms that have delivered outstanding achievements in a particular B2B function and impl.

Forrester Research, Inc. ( FORR ) Q3 2025 Earnings Call October 30, 2025 4:30 PM EDT Company Participants Edward Morris - Executive Officer George Colony - Founder, Chairman, CEO & President Chris Finn - Chief Financial Officer Nate Swan - Chief Sales Officer Carrie Fanlo - Chief Product Officer Conference Call Participants Thomas Roesch - William Blair & Company L.L.C., Research Division Michael Mathison Vincent Colicchio - Barrington Research Associates, Inc., Research Division Presentation Operator Good afternoon, and thank you for standing by.

Although the revenue and EPS for Forrester Research (FORR) give a sense of how its business performed in the quarter ended September 2025, it might be worth considering how some key metrics compare with Wall Street estimates and the year-ago numbers.

Forrester Research (FORR) came out with quarterly earnings of $0.37 per share, beating the Zacks Consensus Estimate of $0.31 per share. This compares to earnings of $0.29 per share a year ago.

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester Research, Inc. (Nasdaq: FORR) today announced financial results for the third quarter ended September 30, 2025, with contract value at $288.1 million, down 7% compared with the prior year. “Despite ongoing market uncertainty, we delivered operating margin and EPS growth this quarter,” said CEO and Chairman George F. Colony. “On the heels of the two-year anniversary of our generative AI tool, Izola, we recently launched Forrester AI Access, a new self.

RESTON, Va., Oct. 30, 2025 (GLOBE NEWSWIRE) -- Forrester Research, Inc., one of the most influential research and advisory firms in the world, and Carahsoft Technology Corp., the Trusted Government IT Solutions Provider®, today announced a partnership.

LONDON--(BUSINESS WIRE)--According to Forrester's (Nasdaq: FORR) 2026 B2C marketing, customer experience, and digital business predictions, the rapid adoption of generative AI is exposing fragmented vendor ecosystems and increasing consumer skepticism. In 2026, a third of companies will harm experiences with frustrating AI self-service. The pressure to cut costs will cause companies to deploy customer-facing genAI chatbots and virtual agents prematurely — and in contexts where they're unlikely.

CAMBRIDGE, Mass.--(BUSINESS WIRE)--According to Forrester's (Nasdaq: FORR) 2026 technology and security predictions, AI will face a reckoning next year — the gap between inflated vendor promises and the value delivered to enterprises is widening, forcing a market correction to align expectations with reality. With fewer than one-third of decision-makers able to tie the value of AI to their organization's financial growth, CEOs will lean more on their CFOs to approve AI investments based on thei.