National Vision

EYE

Market cap $2.04B

EYE stock's rally reflects strategic transformation, market share gains, and expansion plans, but risks from debt and costs could test momentum.

National Vision rides on brand gains, Meta AI glasses rollout and hybrid care expansion, but high debt and macro cost pressures cloud the outlook despite strong momentum.

National Vision (EYE) reported earnings 30 days ago. What's next for the stock?

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National Vision Holdings is no longer a turnaround story—FY2025 results show robust growth, margin expansion, and improved customer mix. Managed care now drives 42% of revenue, with higher-value cohorts and premiumization strategies fueling sustainable, higher-margin growth. Premiumization extends beyond frames to lenses, targeting higher ticket sizes and margins through new products and increased premium lens penetration.

CEO Wilkes sold 35,000 shares for a transaction value of ~$929,000 on March 11, 2026. This sale represented 68.05% of Wilkes' direct holdings, reducing direct ownership from 51,431 to 16,431 shares.

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Engle Capital exited its entire EYE position last quarter, selling off 541,898 shares. The quarter-end position value decreased by $15.82 million as a result.

EYE stock has surged 129.5% in a year as store growth, America's Best sales, remote exam tech and transformation efforts lift comps and margins.

DULUTH, Ga.--(BUSINESS WIRE)--National Vision Announces Winners of 11th Annual Scholarship Program.