eBay
EBAY
About: EBay operates one of the largest e-commerce marketplaces in the world, with $75 billion in 2024 gross merchandise volume, rendering the firm a top 10 global e-commerce company. It generates revenue from listing fees, advertising, revenue-sharing arrangements with service providers, and managed payments, with its platform connecting more than 130 million buyers and roughly 20 million sellers across almost 190 global markets at the end of 2024. EBay generates just north of 50% of its GMV in international markets, with a large presence in the UK, Germany, and Australia.
Employees: 11,500
Fund manager confidence
Based on 2025 Q2 regulatory disclosures by fund managers ($100M+ AUM)
97% more first-time investments, than exits
New positions opened: 156 | Existing positions closed: 79
5% more funds holding
Funds holding: 1,100 [Q1] → 1,151 (+51) [Q2]
10% more call options, than puts
Call options by funds: $503M | Put options by funds: $459M
5% more capital invested
Capital invested by funds: $30.3B [Q1] → $31.8B (+$1.44B) [Q2]
3.62% less ownership
Funds ownership: 96.12% [Q1] → 92.5% (-3.62%) [Q2]
10% less repeat investments, than reductions
Existing positions increased: 383 | Existing positions reduced: 426
24% less funds holding in top 10
Funds holding in top 10: 17 [Q1] → 13 (-4) [Q2]
Research analyst outlook
15 Wall Street Analysts provided 1 year price targets over the past 3 months
15 analyst ratings
B of A Securities
Justin Post
|
$101
|
Neutral
Maintained
|
25 Aug 2025 |
Susquehanna
Shyam Patil
|
$95
|
Neutral
Maintained
|
1 Aug 2025 |
Barclays
Ross Sandler
|
$92
|
Overweight
Maintained
|
31 Jul 2025 |
Wells Fargo
Ken Gawrelski
|
$84
|
Equal-Weight
Maintained
|
31 Jul 2025 |
Stifel
Mark Kelley
|
$75
|
Hold
Maintained
|
31 Jul 2025 |
Benchmark
Daniel Kurnos
|
$100
|
Buy
Maintained
|
31 Jul 2025 |
Piper Sandler
Thomas Champion
|
$95
|
Overweight
Maintained
|
31 Jul 2025 |
UBS
Kunal Madhukar
|
$87
|
Neutral
Maintained
|
31 Jul 2025 |
Cantor Fitzgerald
Deepak Mathivanan
|
$85
|
Neutral
Maintained
|
31 Jul 2025 |
Morgan Stanley
Nathan Feather
|
$89
|
Overweight
Maintained
|
31 Jul 2025 |
Needham
Bernie McTernan
|
$95
|
Buy
Maintained
|
31 Jul 2025 |
BMO Capital
Brian Pitz
|
$102
|
Outperform
Upgraded
|
31 Jul 2025 |
Deutsche Bank
Lee Horowitz
|
$90
|
Buy
Maintained
|
23 Jul 2025 |
JP Morgan
Doug Anmuth
|
$68
|
Neutral
Maintained
|
11 Jul 2025 |
Baird
Colin Sebastian
|
$80
|
Outperform
Maintained
|
10 Jul 2025 |
Financial journalist opinion
Based on 20 articles about EBAY published over the past 30 days