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Salesforce

2,954 hedge funds and large institutions have $210B invested in Salesforce in 2025 Q2 according to their latest regulatory filings, with 238 funds opening new positions, 1,398 increasing their positions, 1,043 reducing their positions, and 191 closing their positions.

New
Increased
Maintained
Reduced
Closed

34% more repeat investments, than reductions

Existing positions increased: 1,398 | Existing positions reduced: 1,043

25% more first-time investments, than exits

New positions opened: 238 | Existing positions closed: 191

10% more call options, than puts

Call options by funds: $5.95B | Put options by funds: $5.4B

0% more funds holding

Funds holding: 2,9482,954 (+6)

0% more capital invested

Capital invested by funds: $210B → $210B (+$131M)

0.88% less ownership

Funds ownership: 81.5%80.62% (-0.88%)

29% less funds holding in top 10

Funds holding in top 10: 7956 (-23)

Holders
2,954
Holders Change
+6
Holders Change %
+0.2%
% of All Funds
38.89%
Holding in Top 10
56
Holding in Top 10 Change
-23
Holding in Top 10 Change %
-29.11%
% of All Funds
0.74%
New
238
Increased
1,398
Reduced
1,043
Closed
191
Calls
$5.95B
Puts
$5.4B
Net Calls
+$549M
Net Calls Change
-$647M
Name Holding Trade Value Shares
Change
Change in
Stake
Vanguard Group
1
Vanguard Group
Pennsylvania
$24.2B +$243M +909,853 +1%
BlackRock
2
BlackRock
New York
$22.3B +$405M +1,513,296 +2%
State Street
3
State Street
Massachusetts
$13.5B +$208M +776,300 +2%
Geode Capital Management
4
Geode Capital Management
Massachusetts
$5.67B +$30.6M +114,504 +0.6%
Morgan Stanley
5
Morgan Stanley
New York
$5.58B +$52.4M +195,944 +1%
Capital International Investors
6
Capital International Investors
California
$5B +$1.27B +4,740,552 +35%
JP Morgan Chase
7
JP Morgan Chase
New York
$4.86B -$1.41B -5,292,071 -23%
Fidelity Investments
8
Fidelity Investments
Massachusetts
$3.41B -$1.31B -4,886,490 -28%
Capital Research Global Investors
9
Capital Research Global Investors
California
$3.11B -$2.51B -9,395,611 -45%
Northern Trust
10
Northern Trust
Illinois
$2.92B -$66.6M -249,035 -2%
UBS AM
11
UBS AM
Illinois
$2.87B +$335M +1,253,024 +14%
Norges Bank
12
Norges Bank
Norway
$2.83B -$249M -931,630 -8%
Bank of America
13
Bank of America
North Carolina
$2.67B -$173M -647,228 -6%
Goldman Sachs
14
Goldman Sachs
New York
$2.27B +$21.1M +78,960 +1%
T. Rowe Price Associates
15
T. Rowe Price Associates
Maryland
$2.22B +$223M +834,090 +11%
Amundi
16
Amundi
France
$2.09B +$431M +1,612,413 +26%
Franklin Resources
17
Franklin Resources
California
$1.92B +$245M +918,091 +15%
Capital World Investors
18
Capital World Investors
California
$1.82B -$65.6M -245,334 -4%
Legal & General Group
19
Legal & General Group
United Kingdom
$1.8B +$17.8M +66,635 +1%
Charles Schwab
20
Charles Schwab
California
$1.77B +$37.9M +141,925 +2%
Invesco
21
Invesco
Georgia
$1.75B -$310M -1,159,978 -15%
Royal Bank of Canada
22
Royal Bank of Canada
Ontario, Canada
$1.72B -$62.4M -233,379 -4%
Loomis, Sayles & Company
23
Loomis, Sayles & Company
Massachusetts
$1.71B +$4.29M +16,041 +0.3%
N
24
Nuveen
North Carolina
$1.7B -$360M -1,348,315 -18%
Wellington Management Group
25
Wellington Management Group
Massachusetts
$1.69B -$377M -1,411,828 -19%

CRM Hedge Fund Activity: Q2 2025 in Review

2,954 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Salesforce (CRM) for Q2 2025, worth a combined $210B — up 0.06% from $210B a quarter earlier.

Buyers outnumbered sellers: 238 funds opened new CRM positions and 191 closed out — a net gain of 47 holders — while 1,398 added to existing stakes and 1,043 trimmed.

The largest buyer was Capital International Investors, adding an estimated $1.27B. The largest seller was Capital Research Global Investors, cutting an estimated $2.51B.

  • 2,954 institutional investors held Salesforce (CRM) as of Q2 2025, up from 2,948 in Q1 2025.
  • Funds reported $210B of Salesforce stock for Q2 2025, up 0.06% quarter-over-quarter.
  • 238 funds opened new Salesforce positions in Q2 2025 and 191 closed out, a net change of +47 holders.
  • The largest Salesforce buyer in Q2 2025 was Capital International Investors, an estimated $1.27B added.
  • The largest Salesforce seller in Q2 2025 was Capital Research Global Investors, an estimated $2.51B sold.

Based on aggregated 13F filings for Q2 2025.