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Salesforce

2,954 hedge funds and large institutions have $210B invested in Salesforce in 2025 Q2 according to their latest regulatory filings, with 238 funds opening new positions, 1,398 increasing their positions, 1,043 reducing their positions, and 191 closing their positions.

New
Increased
Maintained
Reduced
Closed

34% more repeat investments, than reductions

Existing positions increased: 1,398 | Existing positions reduced: 1,043

25% more first-time investments, than exits

New positions opened: 238 | Existing positions closed: 191

10% more call options, than puts

Call options by funds: $5.95B | Put options by funds: $5.4B

0% more funds holding

Funds holding: 2,9482,954 (+6)

0% more capital invested

Capital invested by funds: $210B → $210B (+$131M)

0.88% less ownership

Funds ownership: 81.5%80.62% (-0.88%)

29% less funds holding in top 10

Funds holding in top 10: 7956 (-23)

Holders
2,954
Holders Change
+6
Holders Change %
+0.2%
% of All Funds
38.89%
Holding in Top 10
56
Holding in Top 10 Change
-23
Holding in Top 10 Change %
-29.11%
% of All Funds
0.74%
New
238
Increased
1,398
Reduced
1,043
Closed
191
Calls
$5.95B
Puts
$5.4B
Net Calls
+$549M
Net Calls Change
-$647M
Name Holding Trade Value Shares
Change
Change in
Stake
UIM
351
USS Investment Management
United Kingdom
$41.1M +$606K +2,268 +2%
ACM
352
Aquatic Capital Management
Illinois
$41.1M +$1.59M +5,933 +4%
MVIP
353
Mar Vista Investment Partners
California
$41.1M -$3.27M -12,223 -8%
HIIFS
354
Harel Insurance Investments & Financial Services
Israel
$40.6M +$78.1K +292 +0.2%
AIM
355
Achmea Investment Management
Netherlands
$40.4M +$3.35M +12,544 +9%
MIF
356
Mediolanum International Funds
Ireland
$39.8M -$12.3M -46,029 -24%
Cambridge Investment Research Advisors
357
Cambridge Investment Research Advisors
Iowa
$39.7M +$5.01M +18,757 +15%
SPS
358
Susquehanna Portfolio Strategies
Pennsylvania
$39.6M +$38.8M +145,106 New
RFC
359
Regions Financial Corp
Alabama
$39.5M -$60.7K -227 -0.2%
Brown Advisory
360
Brown Advisory
Maryland
$39.4M +$294K +1,100 +0.8%
NYLIM
361
New York Life Investment Management
New York
$39.2M +$614K +2,295 +2%
LWIC
362
Leith Wheeler Investment Counsel
British Columbia, Canada
$39M +$10.2M +38,147 +36%
VMPIC
363
Varma Mutual Pension Insurance Co
Finland
$38.9M +$1.6M +6,000 +4%
Mercer Global Advisors
364
Mercer Global Advisors
Colorado
$38.8M -$737K -2,758 -2%
PFSRSONJ
365
Police & Firemen's Retirement System of New Jersey
New Jersey
$38.7M +$1.92M +7,176 +5%
AV
366
ASR Vermogensbeheer
Netherlands
$38.3M +$4.32M +16,166 +13%
NSLI
367
Nan Shan Life Insurance
Taiwan
$38.2M
NCM
368
Nearwater Capital Markets
Ireland
$38.2M +$37.4M +140,000 New
OSAM
369
O'Shaughnessy Asset Management
Connecticut
$37.9M +$1.26M +4,713 +4%
MFWM
370
Motley Fool Wealth Management
Virginia
$37.9M -$4.99M -18,683 -12%
CGH
371
Crossmark Global Holdings
Texas
$37.5M +$4.03M +15,071 +12%
MGI
372
MayTech Global Investments
New York
$37.3M +$1.94M +7,269 +6%
AAS
373
Annex Advisory Services
Wisconsin
$37.1M +$4.23M +15,839 +13%
GIA
374
Gateway Investment Advisers
Ohio
$37M -$15.7M -58,723 -30%
ZIM
375
Zacks Investment Management
Illinois
$36.7M +$298K +1,114 +0.8%

CRM Hedge Fund Activity: Q2 2025 in Review

2,954 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Salesforce (CRM) for Q2 2025, worth a combined $210B — up 0.06% from $210B a quarter earlier.

Buyers outnumbered sellers: 238 funds opened new CRM positions and 191 closed out — a net gain of 47 holders — while 1,398 added to existing stakes and 1,043 trimmed.

The largest buyer was Capital International Investors, adding an estimated $1.27B. The largest seller was Capital Research Global Investors, cutting an estimated $2.51B.

  • 2,954 institutional investors held Salesforce (CRM) as of Q2 2025, up from 2,948 in Q1 2025.
  • Funds reported $210B of Salesforce stock for Q2 2025, up 0.06% quarter-over-quarter.
  • 238 funds opened new Salesforce positions in Q2 2025 and 191 closed out, a net change of +47 holders.
  • The largest Salesforce buyer in Q2 2025 was Capital International Investors, an estimated $1.27B added.
  • The largest Salesforce seller in Q2 2025 was Capital Research Global Investors, an estimated $2.51B sold.

Based on aggregated 13F filings for Q2 2025.