CricutCRCT
About: Cricut Inc designs and builds a creativity platform that enables users to turn ideas into professional-looking handmade goods. With its connected machines, design apps and accessories, and materials, the users create everything from personalized birthday cards, mugs and T-shirts to large-scale interior decorations. It has two segments including the Platform segment which derives revenue from monthly and annual subscription fees, purchases of digital content, and a minimal amount of the revenue allocated to unspecified future upgrades and enhancements related to the essential software and access to the Company's cloud-based services and Products segment which derives revenue from the sale of its connected machine hardware, and sale of craft, DIY, home decor products and extensions.
Employees: 640
Fund manager confidence
Based on 2025 Q2 regulatory disclosures by fund managers ($100M+ AUM)
84% more repeat investments, than reductions
Existing positions increased: 59 | Existing positions reduced: 32
13% more capital invested
Capital invested by funds: $137M [Q1] → $155M (+$18.2M) [Q2]
3.16% more ownership
Funds ownership: 41.15% [Q1] → 44.31% (+3.16%) [Q2]
4% less first-time investments, than exits
New positions opened: 25 | Existing positions closed: 26
3% less funds holding
Funds holding: 134 [Q1] → 130 (-4) [Q2]
29% less call options, than puts
Call options by funds: $226K | Put options by funds: $317K
Research analyst outlook
We haven’t received any recent analyst ratings for CRCT.
Financial journalist opinion
Based on 9 articles about CRCT published over the past 30 days
