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5,471 hedge funds and large institutions have $1.28T invested in Amazon in 2025 Q1 according to their latest regulatory filings, with 191 funds opening new positions, 2,690 increasing their positions, 2,215 reducing their positions, and 176 closing their positions.

New
Increased
Maintained
Reduced
Closed

21% more repeat investments, than reductions

Existing positions increased: 2,690 | Existing positions reduced: 2,215

9% more first-time investments, than exits

New positions opened: 191 | Existing positions closed: 176

0.41% less ownership

Funds ownership: 63.95%63.54% (-0.41%)

1% less funds holding

Funds holding: 5,5445,471 (-73)

11% less call options, than puts

Call options by funds: $27.3B | Put options by funds: $30.7B

11% less funds holding in top 10

Funds holding in top 10: 2,1921,944 (-248)

14% less capital invested

Capital invested by funds: $1.49T → $1.28T (-$212B)

Holders
5,471
Holders Change
-73
Holders Change %
-1.32%
% of All Funds
73.33%
Holding in Top 10
1,944
Holding in Top 10 Change
-248
Holding in Top 10 Change %
-11.31%
% of All Funds
26.06%
New
191
Increased
2,690
Reduced
2,215
Closed
176
Calls
$27.3B
Puts
$30.7B
Net Calls
-$3.35B
Net Calls Change
+$2.51B
Name Holding Trade Value Shares
Change
Change in
Stake
FPGK
1701
Financial Partners Group (Kansas)
Kansas
$13M +$52.3K +241 +0.4%
SW
1702
Simplicity Wealth
New Jersey
$13M +$7.88M +36,299 +114%
BCM
1703
Bourgeon Capital Management
Connecticut
$12.9M -$152K -699 -1%
SC
1704
Sierra Capital
Florida
$12.9M +$304K +1,400 +2%
JIR
1705
James Investment Research
Ohio
$12.9M +$278K +1,280 +2%
RCAG
1706
Rehmann Capital Advisory Group
Michigan
$12.9M +$653K +3,007 +5%
NG
1707
NWK Group
California
$12.9M -$270K -1,244 -2%
IIC
1708
Ironwood Investment Counsel
Arizona
$12.9M +$1.1M +5,073 +8%
RW
1709
Rockport Wealth
Ohio
$12.9M +$13.9M +64,022 +1,788%
HBT
1710
Hills Bank & Trust
Iowa
$12.9M +$83.1K +383 +0.6%
WIM
1711
WealthPlan Investment Management
Nebraska
$12.8M +$363K +1,675 +3%
CVM
1712
Cheviot Value Management
California
$12.8M +$1.54M +7,112 +12%
PPW
1713
Parcion Private Wealth
Washington
$12.7M +$537K +2,476 +4%
CAM
1714
Carret Asset Management
New York
$12.7M -$73.6K -339 -0.5%
CWA
1715
Canvas Wealth Advisors
Kansas
$12.7M +$1.96M +9,038 +14%
IB
1716
Intrust Bank
Kansas
$12.7M +$127K +584 +0.9%
SAM
1717
Stenahm Asset Management
Guernsey
$12.7M +$14.5M +66,730 New
PFA
1718
Pure Financial Advisors
California
$12.7M +$3.7M +17,051 +34%
ACM
1719
Avalon Capital Management
California
$12.7M -$2.71M -12,510 -16%
VHAM
1720
Van Hulzen Asset Management
California
$12.7M -$4.93M -22,738 -25%
AA
1721
ALPS Advisors
Colorado
$12.7M +$39.5K +182 +0.3%
MAM
1722
Mirabaud Asset Management
United Kingdom
$12.6M +$1M +4,630 +8%
TCM
1723
Tufton Capital Management
Maryland
$12.6M +$117K +539 +0.8%
MBTD
1724
Mechanics Bank - Trust Department
California
$12.6M +$935K +4,309 +7%
CNBTD
1725
Citizens National Bank Trust Department
Mississippi
$12.6M +$320K +1,473 +2%

AMZN Hedge Fund Activity: Q1 2025 in Review

5,471 of the 7,461 institutional investors tracked by Wall St. Rank reported a position in Amazon (AMZN) for Q1 2025, worth a combined $1.28T — down 14% from $1.49T a quarter earlier.

Buyers outnumbered sellers: 191 funds opened new AMZN positions and 176 closed out — a net gain of 15 holders — while 2,690 added to existing stakes and 2,215 trimmed.

The largest buyer was JP Morgan Chase, adding an estimated $3.76B. The largest seller was UBS AM, cutting an estimated $12.4B.

  • 5,471 institutional investors held Amazon (AMZN) as of Q1 2025, down from 5,544 in Q4 2024.
  • Funds reported $1.28T of Amazon stock for Q1 2025, down 14% quarter-over-quarter.
  • 191 funds opened new Amazon positions in Q1 2025 and 176 closed out, a net change of +15 holders.
  • The largest Amazon buyer in Q1 2025 was JP Morgan Chase, an estimated $3.76B added.
  • The largest Amazon seller in Q1 2025 was UBS AM, an estimated $12.4B sold.

Based on aggregated 13F filings for Q1 2025.