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5,545 hedge funds and large institutions have $1.5T invested in Amazon in 2025 Q2 according to their latest regulatory filings, with 268 funds opening new positions, 2,879 increasing their positions, 1,989 reducing their positions, and 115 closing their positions.

New
Increased
Maintained
Reduced
Closed

133% more first-time investments, than exits

New positions opened: 268 | Existing positions closed: 115

45% more repeat investments, than reductions

Existing positions increased: 2,879 | Existing positions reduced: 1,989

17% more capital invested

Capital invested by funds: $1.28T → $1.5T (+$222B)

5% more funds holding in top 10

Funds holding in top 10: 1,9442,050 (+106)

1% more funds holding

Funds holding: 5,4695,545 (+76)

0.97% more ownership

Funds ownership: 63.54%64.51% (+0.97%)

9% less call options, than puts

Call options by funds: $33.1B | Put options by funds: $36.3B

Holders
5,545
Holders Change
+76
Holders Change %
+1.39%
% of All Funds
73%
Holding in Top 10
2,050
Holding in Top 10 Change
+106
Holding in Top 10 Change %
+5.45%
% of All Funds
26.99%
New
268
Increased
2,879
Reduced
1,989
Closed
115
Calls
$33.1B
Puts
$36.3B
Net Calls
-$3.21B
Net Calls Change
+$135M
Name Holding Trade Value Shares
Change
Change in
Stake
BNP Paribas Asset Management
126
BNP Paribas Asset Management
France
$1.35B -$176M -887,216 -13%
Chevy Chase Trust
127
Chevy Chase Trust
Maryland
$1.35B +$6.59M +33,294 +0.5%
Zurich Cantonal Bank
128
Zurich Cantonal Bank
Switzerland
$1.35B -$14.7M -74,266 -1%
William Blair & Company
129
William Blair & Company
Illinois
$1.34B -$5.74M -28,981 -0.5%
SAM
130
Storebrand Asset Management
Norway
$1.34B +$28.9M +145,940 +2%
Axa
131
Axa
France
$1.33B +$5.66M +28,599 +0.5%
A
132
AustralianSuper
Australia
$1.31B -$51.5M -260,338 -4%
Toronto Dominion Bank
133
Toronto Dominion Bank
Ontario, Canada
$1.3B +$234M +1,184,358 +25%
Mitsubishi UFJ Trust & Banking
134
Mitsubishi UFJ Trust & Banking
Japan
$1.3B +$1.2M +6,087 +0.1%
PSCM
135
Pershing Square Capital Management
New York
$1.28B +$1.15B +5,823,316 New
US Bancorp
136
US Bancorp
Minnesota
$1.26B -$1.01M -5,121 -0.1%
Thrivent Financial for Lutherans
137
Thrivent Financial for Lutherans
Minnesota
$1.25B +$61.2M +309,425 +6%
First Trust Advisors
138
First Trust Advisors
Illinois
$1.25B +$63.3M +319,828 +6%
AQR Capital Management
139
AQR Capital Management
Connecticut
$1.22B -$81M -409,321 -7%
Skandinaviska Enskilda Banken (SEB)
140
Skandinaviska Enskilda Banken (SEB)
Sweden
$1.22B +$48.7M +246,068 +5%
Public Employees Retirement Association of Colorado
141
Public Employees Retirement Association of Colorado
Colorado
$1.22B -$8.71M -44,035 -0.8%
Commonwealth Equity Services
142
Commonwealth Equity Services
Massachusetts
$1.2B -$37.8M -190,894 -3%
RG
143
Rathbones Group
United Kingdom
$1.2B +$31.7M +160,402 +3%
HighTower Advisors
144
HighTower Advisors
Illinois
$1.19B +$40.5M +204,616 +4%
Acadian Asset Management
145
Acadian Asset Management
Massachusetts
$1.19B +$172M +868,747 +19%
William Blair Investment Management
146
William Blair Investment Management
Illinois
$1.18B -$142M -717,778 -12%
BPC
147
Banque Pictet & Cie
Switzerland
$1.18B -$52M -263,015 -5%
Citadel Advisors
148
Citadel Advisors
Florida
$1.17B +$646M +3,265,174 +158%
Rockefeller Capital Management
149
Rockefeller Capital Management
New York
$1.16B +$72.9M +368,280 +8%
Vontobel Holding
150
Vontobel Holding
Switzerland
$1.16B -$204M -1,031,995 -16%

AMZN Hedge Fund Activity: Q2 2025 in Review

5,545 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Amazon (AMZN) for Q2 2025, worth a combined $1.5T — up 17% from $1.28T a quarter earlier.

Buyers outnumbered sellers: 268 funds opened new AMZN positions and 115 closed out — a net gain of 153 holders — while 2,879 added to existing stakes and 1,989 trimmed.

The largest buyer was UBS AM, adding an estimated $13.7B. The largest seller was T. Rowe Price Associates, cutting an estimated $3.42B.

  • 5,545 institutional investors held Amazon (AMZN) as of Q2 2025, up from 5,469 in Q1 2025.
  • Funds reported $1.5T of Amazon stock for Q2 2025, up 17% quarter-over-quarter.
  • 268 funds opened new Amazon positions in Q2 2025 and 115 closed out, a net change of +153 holders.
  • The largest Amazon buyer in Q2 2025 was UBS AM, an estimated $13.7B added.
  • The largest Amazon seller in Q2 2025 was T. Rowe Price Associates, an estimated $3.42B sold.

Based on aggregated 13F filings for Q2 2025.