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5,547 hedge funds and large institutions have $1.5T invested in Amazon in 2025 Q2 according to their latest regulatory filings, with 268 funds opening new positions, 2,879 increasing their positions, 1,991 reducing their positions, and 115 closing their positions.

New
Increased
Maintained
Reduced
Closed

133% more first-time investments, than exits

New positions opened: 268 | Existing positions closed: 115

45% more repeat investments, than reductions

Existing positions increased: 2,879 | Existing positions reduced: 1,991

17% more capital invested

Capital invested by funds: $1.28T → $1.5T (+$222B)

5% more funds holding in top 10

Funds holding in top 10: 1,9442,050 (+106)

1% more funds holding

Funds holding: 5,4715,547 (+76)

0.97% more ownership

Funds ownership: 63.54%64.51% (+0.97%)

9% less call options, than puts

Call options by funds: $33.1B | Put options by funds: $36.3B

Holders
5,547
Holders Change
+76
Holders Change %
+1.39%
% of All Funds
73.01%
Holding in Top 10
2,050
Holding in Top 10 Change
+106
Holding in Top 10 Change %
+5.45%
% of All Funds
26.98%
New
268
Increased
2,879
Reduced
1,991
Closed
115
Calls
$33.1B
Puts
$36.3B
Net Calls
-$3.21B
Net Calls Change
+$135M
Name Holding Trade Value Shares
Change
Change in
Stake
KWA
1376
Kingswood Wealth Advisors
California
$22.7M +$1.46M +7,363 +8%
VCM
1377
Vision Capital Management
Oregon
$22.7M +$197K +998 +1%
NPPM
1378
North Point Portfolio Managers
Ohio
$22.7M -$230K -1,163 -1%
EWA
1379
Evolution Wealth Advisors
Florida
$22.6M -$178K -902 -0.9%
HP
1380
Highlander Partners
Texas
$22.6M
KJHP
1381
K.J. Harrison & Partners
Ontario, Canada
$22.6M +$1.56M +7,901 +8%
PCM
1382
Palisade Capital Management
New Jersey
$22.6M -$827K -4,181 -4%
NIM
1383
Nicollet Investment Management
Minnesota
$22.6M -$1.16M -5,855 -5%
SIM
1384
Stratos Investment Management
Ohio
$22.5M +$277K +1,400 +1%
VF
1385
Vest Financial
Virginia
$22.4M +$5.85M +29,568 +41%
IP
1386
Intellectus Partners
California
$22.4M -$243K -1,230 -1%
KFS
1387
Kurt F. Somerville
$22.4M -$175K -883 -0.9%
CIAS
1388
Capital Investment Advisory Services
North Carolina
$22.4M +$642K +3,242 +3%
YDMI
1389
Y.D. More Investments
Israel
$22.3M +$662K +3,343 +3%
MCP
1390
Mirador Capital Partners
California
$22.3M +$333K +1,682 +2%
SW
1391
Simplicity Wealth
New Jersey
$22.2M +$6.58M +33,232 +49%
FSA
1392
Fort Sheridan Advisors
Illinois
$22.2M -$88.3K -446 -0.4%
PFA
1393
Pure Financial Advisors
California
$22.1M +$6.76M +34,160 +51%
SAI
1394
Savvy Advisors Inc
New York
$22.1M +$6.41M +32,406 +47%
1W
1395
1776 Wealth
Georgia
$22M -$155K -782 -0.8%
IPAM
1396
ICICI Prudential Asset Management
India
$22M -$974K -4,920 -5%
CHAM
1397
Clear Harbor Asset Management
Connecticut
$22M +$96.6K +488 +0.5%
PFS
1398
Physicians Financial Services
North Carolina
$22M -$255K -1,289 -1%
MSFS
1399
Main Street Financial Solutions
Pennsylvania
$22M +$8.94M +45,180 +82%
ECM
1400
Empirical Capital Management
Tennessee
$21.9M

AMZN Hedge Fund Activity: Q2 2025 in Review

5,547 of the 7,598 institutional investors tracked by Wall St. Rank reported a position in Amazon (AMZN) for Q2 2025, worth a combined $1.5T — up 17% from $1.28T a quarter earlier.

Buyers outnumbered sellers: 268 funds opened new AMZN positions and 115 closed out — a net gain of 153 holders — while 2,879 added to existing stakes and 1,991 trimmed.

The largest buyer was UBS AM, adding an estimated $13.7B. The largest seller was T. Rowe Price Associates, cutting an estimated $3.42B.

  • 5,547 institutional investors held Amazon (AMZN) as of Q2 2025, up from 5,471 in Q1 2025.
  • Funds reported $1.5T of Amazon stock for Q2 2025, up 17% quarter-over-quarter.
  • 268 funds opened new Amazon positions in Q2 2025 and 115 closed out, a net change of +153 holders.
  • The largest Amazon buyer in Q2 2025 was UBS AM, an estimated $13.7B added.
  • The largest Amazon seller in Q2 2025 was T. Rowe Price Associates, an estimated $3.42B sold.

Based on aggregated 13F filings for Q2 2025.