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5,547 hedge funds and large institutions have $1.5T invested in Amazon in 2025 Q2 according to their latest regulatory filings, with 268 funds opening new positions, 2,879 increasing their positions, 1,991 reducing their positions, and 115 closing their positions.

New
Increased
Maintained
Reduced
Closed

133% more first-time investments, than exits

New positions opened: 268 | Existing positions closed: 115

45% more repeat investments, than reductions

Existing positions increased: 2,879 | Existing positions reduced: 1,991

17% more capital invested

Capital invested by funds: $1.28T → $1.5T (+$222B)

5% more funds holding in top 10

Funds holding in top 10: 1,9442,050 (+106)

1% more funds holding

Funds holding: 5,4715,547 (+76)

0.97% more ownership

Funds ownership: 63.54%64.51% (+0.97%)

9% less call options, than puts

Call options by funds: $33.1B | Put options by funds: $36.3B

Holders
5,547
Holders Change
+76
Holders Change %
+1.39%
% of All Funds
73.01%
Holding in Top 10
2,050
Holding in Top 10 Change
+106
Holding in Top 10 Change %
+5.45%
% of All Funds
26.98%
New
268
Increased
2,879
Reduced
1,991
Closed
115
Calls
$33.1B
Puts
$36.3B
Net Calls
-$3.21B
Net Calls Change
+$135M
Name Holding Trade Value Shares
Change
Change in
Stake
RK
5126
Rather & Kittrell
Tennessee
$403K -$96.6K -488 -21%
GF
5127
Gimbal Financial
Indiana
$401K +$362K +1,828 New
LWIC
5128
Leith Wheeler Investment Counsel
British Columbia, Canada
$401K -$426K -2,151 -54%
EIM
5129
Ervin Investment Management
Washington
$400K -$221K -1,119 -38%
LWM
5130
Level Wealth Management
North Carolina
$399K -$17.6K -89 -5%
IWP
5131
IAG Wealth Partners
Wisconsin
$399K -$50.7K -256 -12%
SWM
5132
Sterling Wealth Management
Illinois
$398K +$359K +1,815 New
WHCFA
5133
William Howard & Co Financial Advisors
Tennessee
$398K +$3.36K +17 +0.9%
FIA
5134
FPC Investment Advisory
California
$397K +$18.8K +95 +6%
DC
5135
Darrow Company
Massachusetts
$396K -$2.18K -11 -0.6%
CWA
5136
Continuum Wealth Advisors
New York
$396K
CWM
5137
Consultiva Wealth Management
Puerto Rico
$396K
MA
5138
McGrath & Associates
North Carolina
$394K -$11.5K -58 -3%
AWMNY
5139
Arcadia Wealth Management (New York)
New York
$393K
KFSC
5140
Keystone Financial Services (Colorado)
Colorado
$393K +$47.7K +241 +16%
TT
5141
TI-Trust
Illinois
$393K +$9.89K +50 +3%
HFS
5142
Horizon Financial Services
North Carolina
$391K +$35.4K +179 +11%
SCM
5143
Spring Capital Management
Texas
$391K
TA
5144
Teramo Advisors
Florida
$391K
VWA
5145
VERITY Wealth Advisors
United States
$391K
MHB
5146
Midwest Heritage Bank
Iowa
$389K -$10.3K -52 -3%
MIM
5147
Macroview Investment Management
Maryland
$388K -$16K -81 -4%
EI
5148
eCIO Inc
Wisconsin
$388K -$1.39K -7 -0.4%
FPTW
5149
Franklin, Parlapiano, Turner & Welch
Texas
$387K
HSWM
5150
Hubbell Strickland Wealth Management
Louisiana
$387K +$13.9K +70 +4%

AMZN Hedge Fund Activity: Q2 2025 in Review

5,547 of the 7,598 institutional investors tracked by Wall St. Rank reported a position in Amazon (AMZN) for Q2 2025, worth a combined $1.5T — up 17% from $1.28T a quarter earlier.

Buyers outnumbered sellers: 268 funds opened new AMZN positions and 115 closed out — a net gain of 153 holders — while 2,879 added to existing stakes and 1,991 trimmed.

The largest buyer was UBS AM, adding an estimated $13.7B. The largest seller was T. Rowe Price Associates, cutting an estimated $3.42B.

  • 5,547 institutional investors held Amazon (AMZN) as of Q2 2025, up from 5,471 in Q1 2025.
  • Funds reported $1.5T of Amazon stock for Q2 2025, up 17% quarter-over-quarter.
  • 268 funds opened new Amazon positions in Q2 2025 and 115 closed out, a net change of +153 holders.
  • The largest Amazon buyer in Q2 2025 was UBS AM, an estimated $13.7B added.
  • The largest Amazon seller in Q2 2025 was T. Rowe Price Associates, an estimated $3.42B sold.

Based on aggregated 13F filings for Q2 2025.